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<?xml-stylesheet type="text/xsl" href="http://community.thebump.com/cs/utility/FeedStylesheets/rss.xsl" media="screen"?><rss version="2.0" xmlns:dc="http://purl.org/dc/elements/1.1/" xmlns:slash="http://purl.org/rss/1.0/modules/slash/" xmlns:wfw="http://wellformedweb.org/CommentAPI/"><channel><title>Bump Editors' Blog</title><link>http://community.thebump.com/cs/ks/blogs/nest_baby_editors/default.aspx</link><description /><dc:language>en</dc:language><generator>CommunityServer 2.1 SP1 (Debug Build: 61120.2)</generator><item><title>The Bump “Ergobaby Umba Carrier” Sweepstakes</title><link>http://community.thebump.com/cs/ks/blogs/nest_baby_editors/archive/2012/11/12/the-bump-ergobaby-umba-carrier-sweepstakes.aspx</link><pubDate>Mon, 12 Nov 2012 22:28:00 GMT</pubDate><guid isPermaLink="false">b16960c2-08ff-48dc-93ce-1f3c6b289aa0:69945974</guid><dc:creator>Bump Kathleen</dc:creator><slash:comments>0</slash:comments><comments>http://community.thebump.com/cs/ks/blogs/nest_baby_editors/comments/69945974.aspx</comments><wfw:commentRss>http://community.thebump.com/cs/ks/blogs/nest_baby_editors/commentrss.aspx?PostID=69945974</wfw:commentRss><description>&lt;h3 style="margin-right:-.5in;"&gt;&lt;span style="font-size:8.0pt;mso-ansi-language:EN-US;"&gt;The Bump “Ergobaby Umba Carrier”&lt;/span&gt;&lt;span style="font-size:8.0pt;"&gt; &lt;span&gt;Sweepstakes &lt;o:p&gt;&lt;/o:p&gt;&lt;/span&gt;&lt;/span&gt;&lt;/h3&gt;

&lt;h3 style="margin-right:-.5in;"&gt;&lt;span style="font-size:8.0pt;font-weight:normal;"&gt;&amp;nbsp;&lt;/span&gt;&lt;/h3&gt;

&lt;h5&gt;&lt;span style="font-size:8.0pt;"&gt;NO PURCHASE IS NECESSARY TO ENTER
OR WIN THIS SWEEPSTAKES. MAKING A PURCHASE WILL NOT INCREASE YOUR CHANCES OF
WINNING. VOID WHERE PROHIBITED BY LAW.&lt;o:p&gt;&lt;/o:p&gt;&lt;/span&gt;&lt;/h5&gt;

&lt;p class="MsoNormal" style="margin-right:-.5in;"&gt;&lt;b&gt;&lt;span style="font-size:8.0pt;font-family:'Arial','sans-serif';"&gt;&amp;nbsp;&lt;/span&gt;&lt;/b&gt;&lt;/p&gt;

&lt;p class="MsoNormal" style="margin-right:-.5in;"&gt;&lt;b&gt;&lt;span style="font-size:8.0pt;font-family:'Arial','sans-serif';"&gt;TERM:&lt;/span&gt;&lt;/b&gt;&lt;span style="font-size:8.0pt;font-family:'Arial','sans-serif';"&gt;&lt;o:p&gt;&lt;/o:p&gt;&lt;/span&gt;&lt;/p&gt;

&lt;p class="MsoBodyText" style="margin-right:-.5in;"&gt;&lt;span style="font-size:8.0pt;"&gt;The &lt;/span&gt;&lt;span style="font-size:8.0pt;mso-ansi-language:EN-US;"&gt;Bump “Ergobaby Umba Carrier”&lt;/span&gt;&lt;b&gt;&lt;span style="font-size:8.0pt;"&gt; &lt;/span&gt;&lt;/b&gt;&lt;span style="font-size:8.0pt;"&gt;Sweepstakes
(the "Sweepstakes") entry period commences at 12:00 A.M. Eastern &lt;/span&gt;&lt;span style="font-size:8.0pt;mso-ansi-language:EN-US;"&gt;Standard&lt;/span&gt;&lt;span style="font-size:8.0pt;"&gt; &lt;span&gt;Time on&lt;/span&gt;&lt;/span&gt;&lt;span style="font-size:8.0pt;mso-ansi-language:EN-US;"&gt; November 12, 2012&lt;/span&gt;&lt;span style="font-size:8.0pt;"&gt;, and ends at 11:59 P.M. Eastern &lt;/span&gt;&lt;span style="font-size:8.0pt;mso-ansi-language:EN-US;"&gt;Standard&lt;/span&gt;&lt;span style="font-size:8.0pt;"&gt; &lt;span&gt;Time on &lt;/span&gt;&lt;/span&gt;&lt;span style="font-size:8.0pt;mso-ansi-language:EN-US;"&gt;&amp;nbsp;&lt;/span&gt;&lt;span style="font-size:8.0pt;mso-ansi-language:EN-US;"&gt;November 16, 2012 &lt;/span&gt;&lt;span style="font-size:8.0pt;"&gt;(the "Sweepstakes Entry Period").&amp;nbsp; &lt;/span&gt;&lt;span style="font-size:8.0pt;mso-bidi-font-family:Arial;"&gt;The Sweepstakes is sponsored by XO Group
Inc., &lt;/span&gt;&lt;span style="font-size:8.0pt;mso-ansi-language:EN-US;"&gt;195&lt;/span&gt;&lt;span style="font-size:8.0pt;"&gt; Broadway, &lt;/span&gt;&lt;span style="font-size:8.0pt;mso-ansi-language:EN-US;"&gt;25&lt;sup&gt;th&lt;/sup&gt; Floor, &lt;/span&gt;&lt;span style="font-size:8.0pt;"&gt;New York, NY 100&lt;/span&gt;&lt;span style="font-size:8.0pt;mso-ansi-language:EN-US;"&gt;07&lt;/span&gt;&lt;span style="font-size:8.0pt;"&gt;
("Sponsor")&lt;/span&gt;&lt;span style="font-size:8.0pt;mso-ansi-language:EN-US;"&gt;, through its division The Bump&lt;/span&gt;&lt;span style="font-size:8.0pt;"&gt;.&lt;o:p&gt;&lt;/o:p&gt;&lt;/span&gt;&lt;/p&gt;

&lt;p class="MsoNormal" style="margin-right:-.5in;"&gt;&lt;span style="font-size:8.0pt;font-family:'Arial','sans-serif';"&gt;&amp;nbsp;&lt;/span&gt;&lt;/p&gt;

&lt;p class="MsoBodyText2"&gt;&lt;b&gt;&lt;span&gt;ELIGIBILITY:&lt;o:p&gt;&lt;/o:p&gt;&lt;/span&gt;&lt;/b&gt;&lt;/p&gt;

&lt;p class="MsoBodyText2"&gt;&lt;span&gt;This Sweepstakes
is open to residents of the 50 United States, and the District of Columbia, 18
years or older as of date of entry. &lt;/span&gt;Each entrant
&lt;span&gt;must be a registered member of &lt;u&gt;&lt;a href="http://www.thebump.com/"&gt;www.&lt;span&gt;thebump&lt;/span&gt;.com&lt;/a&gt;&lt;/u&gt; as of date of entry to be eligible.&lt;/span&gt;&lt;span&gt; &lt;/span&gt;&lt;span&gt;Employees of the Sponsor; &lt;/span&gt;Prize Provider(s); &lt;span&gt;any promotional companies or
advertising agencies participating in the Sweepstakes and employees of their
respective subsidiaries and affiliates; any persons involved in the creation,
development, or implementation of this Sweepstakes; and any other persons or
entities directly associated with this Sweepstakes and any members of their
immediate families or households are ineligible to participate. Entries for the
Sweepstakes drawing must be received prior to the expiration of the Sweepstakes
Entry Period. This Sweepstakes is void in Puerto Rico and the U.S. Virgin
Islands and wherever prohibited or restricted by law, and is subject to all
federal, state, and local laws and regulations. By submitting an entry,
entrants agree to abide by these Official Rules and all applicable federal,
state, and local laws and regulations that govern sweepstakes.&lt;o:p&gt;&lt;/o:p&gt;&lt;/span&gt;&lt;/p&gt;

&lt;p class="MsoNormal" style="margin-right:-.5in;"&gt;&lt;b&gt;&lt;span style="font-size:8.0pt;font-family:'Arial','sans-serif';"&gt;&amp;nbsp;&lt;/span&gt;&lt;/b&gt;&lt;/p&gt;

&lt;p class="MsoNormal" style="margin-right:-.5in;"&gt;&lt;b&gt;&lt;span style="font-size:8.0pt;font-family:'Arial','sans-serif';"&gt;GRAND PRIZE/VALUE:&lt;o:p&gt;&lt;/o:p&gt;&lt;/span&gt;&lt;/b&gt;&lt;/p&gt;

&lt;p class="MsoNormal"&gt;&lt;span class="bodycopy5"&gt;&lt;span style="font-size:8.0pt;color:windowtext;background:yellow;mso-highlight:yellow;"&gt;&lt;o:p&gt;&amp;nbsp;&lt;/o:p&gt;&lt;/span&gt;&lt;/span&gt;&lt;/p&gt;

&lt;p class="MsoNormal"&gt;&lt;span style="font-size:8.0pt;font-family:'Arial','sans-serif';"&gt;One
(1) Grand Prize winner will receive one (1) Umba carrier, selected by Sponsor
in its sole discretion. &lt;o:p&gt;&lt;/o:p&gt;&lt;/span&gt;&lt;/p&gt;

&lt;p class="MsoNormal"&gt;&lt;span style="font-size:8pt;font-family:Arial, sans-serif;"&gt;&amp;nbsp;&lt;/span&gt;&lt;/p&gt;

&lt;p class="MsoNormal"&gt;&lt;span style="font-size:8.0pt;font-family:'Arial','sans-serif';"&gt;&amp;nbsp;&lt;/span&gt;&lt;/p&gt;

&lt;p class="MsoNormal"&gt;&lt;span style="font-size:8.0pt;font-family:'Arial','sans-serif';"&gt;Approximate
retail value of the Grand Prize is $165.00.&amp;nbsp;
Actual retail value may vary.&amp;nbsp; The
Grand Prize is not transferable, assignable or redeemable for cash or any other
consideration, and no substitutions will be allowed except by Sponsor, which
reserves the right to substitute prizes of equal or greater value or nature if
advertised prize (or component thereof) is not available. Grand Prize winner is
responsible for compliance with all applicable federal, state, and/or local
laws and regulations, including, without limitation, the payment of all
applicable taxes. &lt;o:p&gt;&lt;/o:p&gt;&lt;/span&gt;&lt;/p&gt;

&lt;p class="MsoBodyText3"&gt;&lt;span&gt;&amp;nbsp;&lt;/span&gt;&lt;/p&gt;

&lt;p class="MsoNormal" style="margin-right:-.5in;"&gt;&lt;b&gt;&lt;span style="font-size:8.0pt;font-family:'Arial','sans-serif';"&gt;HOW TO ENTER:&lt;/span&gt;&lt;/b&gt;&lt;span style="font-size:8.0pt;font-family:'Arial','sans-serif';"&gt;&lt;o:p&gt;&lt;/o:p&gt;&lt;/span&gt;&lt;/p&gt;

&lt;p class="MsoNormal"&gt;&lt;span style="font-size:8.0pt;font-family:'Arial','sans-serif';"&gt;You may enter the Sweepstakes
by submitting a reply to the message board accessible at &lt;u&gt;www.thebump.com/&lt;span style="background:yellow;mso-highlight:yellow;"&gt;[__________]&lt;/span&gt;&lt;/u&gt; during
the Sweepstakes Entry Period, in accordance with the instructions set forth
therein. Incomplete or late entries will be disqualified. Limit one entry per
person. If an entrant is determined to have submitted more than one entry
submission, that entrant will be disqualified. Normal Internet access and usage
charges imposed by your online carrier apply.&amp;nbsp;
An entry made will be deemed to have been made by the "authorized
account holder" of the email address utilized at the time the entry is
made. For purposes herein, the "authorized account holder" refers to
the person assigned to an email address by an Internet access provider, online
service provider, or other organization responsible for assigning email addresses.
&lt;o:p&gt;&lt;/o:p&gt;&lt;/span&gt;&lt;/p&gt;

&lt;p class="MsoNormal"&gt;&lt;span style="font-size:8.0pt;font-family:'Arial','sans-serif';"&gt;&amp;nbsp;&lt;/span&gt;&lt;/p&gt;

&lt;p class="MsoNormal"&gt;&lt;span style="font-size:8.0pt;font-family:'Arial','sans-serif';"&gt;Entries must comply
with file specifications and character limitations on the entry page (e.g.,
must be a proper response to the applicable message board post and subject to
the character limitations in the applicable reply box, etc.) and must be in
English&lt;span style="color:red;"&gt;. &lt;/span&gt;Entries must be entrant’s own original
work and owned solely and exclusively by entrant, have not won a previous prize
or award and have not been previously published, must not infringe on,
misappropriate or otherwise violate any third-party rights (including but not
limited to copyright, trademark, rights of publicity or privacy or any other
proprietary right), and must be deemed suitable by Sponsor.&amp;nbsp; Entrants agree to indemnify, defend and hold
harmless Sponsor, The ERGObaby Carrier, Inc., and each of their respective
affiliates, and their respective officers, directors, shareholders, employees
and agents from any losses, damages, or expenses arising from or in connection
with infringement, misappropriation or violation of any third party rights.
Entries deemed lewd or offensive, in Sponsor’s sole discretion, will be
disqualified.&amp;nbsp; Entries that comply with
format and suitability specifications may, in Sponsor’s sole discretion, be
acknowledged by e-mail, but nevertheless remain subject to full eligibility
determinations at the sole discretion of Sponsor.&amp;nbsp; An entry that does not comply with entry
guidelines will be deemed void and of no effect. All entries will become the
property of Sponsor and will not be returned. Sponsor is not responsible for
transmission and/or computer error. For the avoidance of doubt, acceptance of
entries or submissions will not be deemed to waive any provisions of these Official
Rules, and the entrant may subsequently be disqualified.&lt;o:p&gt;&lt;/o:p&gt;&lt;/span&gt;&lt;/p&gt;

&lt;p class="MsoNormal"&gt;&lt;span style="font-size:8.0pt;font-family:'Arial','sans-serif';"&gt;&amp;nbsp;&lt;/span&gt;&lt;/p&gt;

&lt;p class="MsoNormal" style="margin-right:-.5in;"&gt;&lt;b&gt;&lt;span style="font-size:8.0pt;font-family:'Arial','sans-serif';"&gt;RANDOM DRAWING/ODDS OF WINNING/WINNER:&lt;o:p&gt;&lt;/o:p&gt;&lt;/span&gt;&lt;/b&gt;&lt;/p&gt;

&lt;p class="MsoNormal"&gt;&lt;span style="font-size:8.0pt;font-family:'Arial','sans-serif';"&gt;&amp;nbsp;&lt;/span&gt;&lt;/p&gt;

&lt;p class="MsoNormal"&gt;&lt;span style="font-size:8.0pt;font-family:'Arial','sans-serif';"&gt;The
potential winner of the Sweepstakes will be selected in a random drawing, on or
about November 19, 2012, from all eligible entries received.&amp;nbsp; The Grand Prize will be awarded, and the winner
will be notified via e-mail on or about November 19, 2012, using the contact
information provided on the winner’s &lt;u&gt;www.thebump.com&lt;/u&gt; membership
registration form. Each entrant is responsible for the accuracy of the
information included in his/her membership registration form. The Grand Prize
drawing will be conducted by Sponsor.&amp;nbsp; The
Grand Prize drawing shall be final and conclusive. The odds of winning the
Grand Prize will be determined by the actual number of eligible entries
received. Potential Grand Prize winner will be required to sign and return an
Affidavit of Eligibility, Liability Release, and where legal, a Publicity
Release within ten (10) days of notification attempt. Noncompliance within this
time period will result in disqualification and forfeiture of the Grand Prize,
and Sponsor may, in its sole discretion, award the Grand Prize to an alternate
winner selected at random from all eligible entries received. If the Grand Prize
notification is returned as non-deliverable, the potential winner will be
disqualified and the Grand Prize forfeited, and Sponsor may, in its sole
discretion, award the Grand Prize to an alternate winner selected at random
from all eligible entries received.&amp;nbsp; The
name of the winner of the Sweepstakes will be available after December 14, 2012.
To obtain this information, send a self-addressed stamped envelope to: The Bump
“Ergobaby Umba Carrier” Sweepstakes - Winner, c/o XO Group Inc., 195 Broadway, 25&lt;sup&gt;th&lt;/sup&gt;
Floor, New York, NY 10007.&lt;o:p&gt;&lt;/o:p&gt;&lt;/span&gt;&lt;/p&gt;

&lt;p class="MsoNormal" style="margin-right:-.5in;"&gt;&lt;b&gt;&lt;span style="font-size:8.0pt;font-family:'Arial','sans-serif';"&gt;&amp;nbsp;&lt;/span&gt;&lt;/b&gt;&lt;/p&gt;

&lt;p class="MsoNormal" style="margin-right:-.5in;"&gt;&lt;b&gt;&lt;span style="font-size:8.0pt;font-family:'Arial','sans-serif';"&gt;CAUTION:&lt;o:p&gt;&lt;/o:p&gt;&lt;/span&gt;&lt;/b&gt;&lt;/p&gt;

&lt;p class="MsoNormal"&gt;&lt;span style="font-size:8.0pt;font-family:'Arial','sans-serif';"&gt;Any
attempt by any person to deliberately damage any web site or undermine
legitimate operation of a sweepstakes may constitute a violation of criminal
and civil laws, and should such an attempt be made, Sponsor reserves the right
to seek damages from and/or to prosecute any such person to the fullest extent
permitted by law. Any such tampering will also result in ineligibility to win the
Grand Prize in the Sweepstakes.&lt;o:p&gt;&lt;/o:p&gt;&lt;/span&gt;&lt;/p&gt;

&lt;p class="MsoNormal"&gt;&lt;span style="font-size:8.0pt;font-family:'Arial','sans-serif';"&gt;&amp;nbsp;&lt;/span&gt;&lt;/p&gt;

&lt;p class="MsoNormal"&gt;&lt;b&gt;&lt;span style="font-size:8.0pt;font-family:'Arial','sans-serif';"&gt;CONDITIONS:&lt;o:p&gt;&lt;/o:p&gt;&lt;/span&gt;&lt;/b&gt;&lt;/p&gt;

&lt;p class="MsoNormal"&gt;&lt;span style="font-size:8.0pt;font-family:'Arial','sans-serif';"&gt;&amp;nbsp;&lt;/span&gt;&lt;/p&gt;

&lt;p class="MsoNormal"&gt;&lt;span style="font-size:8.0pt;font-family:'Arial','sans-serif';"&gt;By
participating in this Sweepstakes, entrants agree to be bound by these Official
Rules and the decisions of Sponsor, which are final in all matters relating to
this Sweepstakes, and acknowledge compliance with these Official Rules. Each
entrant acknowledges that the Privacy
Policy and Terms of Use
found on the &lt;u&gt;&lt;a href="http://www.thebump.com/"&gt;www.thebump.com&lt;/a&gt;&lt;/u&gt; website
are hereby incorporated by reference and apply to the submission of entries
pursuant to these Official Rules.&amp;nbsp; &lt;span class="DeltaViewInsertion"&gt;&lt;span style="color:windowtext;"&gt;By participating in this Sweepstakes, each entrant hereby
agrees to &lt;/span&gt;&lt;/span&gt;Sponsor&lt;span class="DeltaViewInsertion"&gt;&lt;span style="color:windowtext;"&gt;’s collection
and usage of the entrant’s personal information and acknowledges that entrant
has read and accepted the above-referenced Privacy Policy and Terms of Use.&lt;/span&gt;&lt;/span&gt;&lt;span class="DeltaViewInsertion"&gt;&amp;nbsp; &lt;/span&gt;&lt;o:p&gt;&lt;/o:p&gt;&lt;/span&gt;&lt;/p&gt;

&lt;p class="MsoNormal"&gt;&lt;span style="font-size:8.0pt;font-family:'Arial','sans-serif';"&gt;&amp;nbsp;&lt;/span&gt;&lt;/p&gt;

&lt;p class="MsoNormal"&gt;&lt;span style="font-size:8.0pt;font-family:'Arial','sans-serif';"&gt;Sponsor
is in no way liable for any damage, loss, or injury resulting from computer
malfunctions, misdirected or incomplete entries, or acceptance and use of the
Grand Prize. Sponsor and its agents shall have no liability or responsibility
for injuries, damages or liabilities caused or claimed to be caused by
participation in the Sweepstakes or the use or misuse of a prize. Sponsor reserves
the right, in its sole discretion, to cancel, modify or suspend the Sweepstakes
should virus, bugs, or other causes beyond the control of Sponsor corrupt the
administration, security, fairness, integrity or proper play of the Sweepstakes
and award the Grand Prize from all eligible entries received prior to
cancellation or suspension.&lt;o:p&gt;&lt;/o:p&gt;&lt;/span&gt;&lt;/p&gt;

&lt;p class="MsoNormal"&gt;&lt;span style="font-size:8.0pt;font-family:'Arial','sans-serif';"&gt;&amp;nbsp;&lt;/span&gt;&lt;/p&gt;

&lt;p class="MsoNormal"&gt;&lt;span style="font-size:8.0pt;font-family:'Arial','sans-serif';"&gt;By
entering this Sweepstakes, each entrant hereby voluntarily and irrevocably
releases, holds harmless and agrees not to institute any claim against Sponsor,
The ERGObaby Carrier, Inc. and/or any of their respective affiliates and
subsidiaries, and their respective officers, directors, shareholders, employees
and agents from any losses, damages, or expenses from any and all injuries,
losses or damages of any kind arising from or in connection with, either
directly or indirectly, (1) the awarding, acceptance, receipt, possession, use
and/or misuse of any prize awarded herein; and/or (2) participation in the Sweepstakes
or any prize-related activities.&lt;o:p&gt;&lt;/o:p&gt;&lt;/span&gt;&lt;/p&gt;

&lt;p class="MsoNormal"&gt;&lt;span style="font-size:8.0pt;font-family:'Arial','sans-serif';"&gt;&amp;nbsp;&lt;/span&gt;&lt;/p&gt;

&lt;p class="MsoNormal"&gt;&lt;span style="font-size:8.0pt;font-family:'Arial','sans-serif';"&gt;Under
no circumstances will any entrant be permitted to obtain awards for, and each
entrant hereby waives all rights to claim, punitive, incidental or
consequential damages, or any other damages, including attorneys’ fees, and
entrant further waives all rights to have damages multiplied or increased.&lt;o:p&gt;&lt;/o:p&gt;&lt;/span&gt;&lt;/p&gt;

&lt;p class="MsoNormal"&gt;&lt;span style="font-size:8.0pt;"&gt;&amp;nbsp;&lt;/span&gt;&lt;/p&gt;

&lt;p class="MsoNormal"&gt;&lt;span style="font-size:8.0pt;mso-bidi-font-size:6.0pt;font-family:'Arial','sans-serif';"&gt;By accepting the Grand Prize, the winner grants
&lt;/span&gt;&lt;span style="font-size:8.0pt;font-family:'Arial','sans-serif';"&gt;Sponsor&lt;/span&gt;&lt;span style="font-size:8.0pt;mso-bidi-font-size:6.0pt;font-family:'Arial','sans-serif';"&gt;
permission to use his or her name and likeness for advertising and promotional
purposes without any additional compensation (except where prohibited by
law).&amp;nbsp; &lt;/span&gt;&lt;span style="font-size:8.0pt;font-family:'Arial','sans-serif';"&gt;By entering the Sweepstakes, entrants
shall be deemed to have agreed to have their entry information made available
to the Sponsor. The Sweepstakes is subject to these Official Rules. By entering
the Sweepstakes, entrants and the winner agree to waive any right to claim any
ambiguity, inequity or error in the Official Rules of the Sweepstakes, and/or
of the Sweepstakes itself, and agree to be bound by these Official Rules and by
all decisions &lt;/span&gt;&lt;span style="font-size:8.0pt;mso-bidi-font-size:6.0pt;font-family:'Arial','sans-serif';"&gt;of, and interpretations of these Official
Rules by, &lt;/span&gt;&lt;span style="font-size:8.0pt;font-family:'Arial','sans-serif';"&gt;the
Sponsor, which in all respects shall be final and binding.&lt;o:p&gt;&lt;/o:p&gt;&lt;/span&gt;&lt;/p&gt;

&lt;p class="MsoNormal" style="margin-right:-.5in;"&gt;&lt;span style="font-size:8.0pt;font-family:'Arial','sans-serif';"&gt;&amp;nbsp;&lt;/span&gt;&lt;/p&gt;

&lt;p class="MsoNormal" style="margin-right:-.5in;"&gt;&lt;span style="font-size:8.0pt;font-family:'Arial','sans-serif';"&gt;THE NEW YORK COURTS (STATE AND FEDERAL) SHALL
HAVE SOLE JURISDICTION OF ANY CONTROVERSIES REGARDING THE SWEEPSTAKES AND THE
LAWS OF THE STATE OF NEW YORK&lt;span class="DeltaViewInsertion"&gt;&lt;span style="color:windowtext;"&gt;, WITHOUT
REGARD TO CONFLICTS OF LAWS PRINCIPLES,&lt;/span&gt;&lt;/span&gt;&lt;/span&gt;&lt;span class="DeltaViewInsertion"&gt;&lt;span style="font-size:8.0pt;color:windowtext;"&gt; &lt;/span&gt;&lt;/span&gt;&lt;span style="font-size:8.0pt;font-family:'Arial','sans-serif';"&gt;SHALL GOVERN THE SWEEPSTAKES.
ENTRANTS WAIVE ANY AND ALL OBJECTIONS TO JURISDICTION AND VENUE IN THESE COURTS
AND HEREBY SUBMIT TO THE JURISDICTION OF THOSE COURTS.&lt;o:p&gt;&lt;/o:p&gt;&lt;/span&gt;&lt;/p&gt;

&lt;p class="MsoNormal" style="margin-right:-.5in;"&gt;&lt;b&gt;&lt;span style="font-size:8.0pt;font-family:'Arial','sans-serif';"&gt;&amp;nbsp;&lt;/span&gt;&lt;/b&gt;&lt;/p&gt;

&lt;p class="MsoNormal" style="margin-right:-.5in;"&gt;&lt;span style="font-size:8.0pt;font-family:'Arial','sans-serif';"&gt;All rights reserved. Official Rules may be
copied for personal use only and not for any commercial purpose whatsoever.&lt;o:p&gt;&lt;/o:p&gt;&lt;/span&gt;&lt;/p&gt;

&lt;p class="MsoNormal" style="margin-right:-.5in;"&gt;&lt;span style="font-size:8.0pt;font-family:'Arial','sans-serif';"&gt;&amp;nbsp;&lt;/span&gt;&lt;/p&gt;

&lt;p class="MsoNormal" style="margin-right:-.5in;"&gt;&lt;b&gt;&lt;span style="font-size:8.0pt;font-family:'Arial','sans-serif';"&gt;SPONSOR:&lt;o:p&gt;&lt;/o:p&gt;&lt;/span&gt;&lt;/b&gt;&lt;/p&gt;

&lt;p class="MsoNormal" style="margin-right:-.5in;"&gt;&lt;span style="font-size:8.0pt;font-family:'Arial','sans-serif';"&gt;XO Group Inc., 195 Broadway, 25&lt;sup&gt;th&lt;/sup&gt;
Floor, New York, NY 10007.&lt;o:p&gt;&lt;/o:p&gt;&lt;/span&gt;&lt;/p&gt;

&lt;p class="MsoNormal" style="margin-right:-.5in;"&gt;&lt;b&gt;&lt;span style="font-size:8.0pt;font-family:'Arial','sans-serif';"&gt;&amp;nbsp;&lt;/span&gt;&lt;/b&gt;&lt;/p&gt;

&lt;p class="MsoNormal" style="margin-right:-.5in;"&gt;&lt;b&gt;&lt;span style="font-size:8.0pt;font-family:'Arial','sans-serif';"&gt;ADMINISTRATOR:&lt;o:p&gt;&lt;/o:p&gt;&lt;/span&gt;&lt;/b&gt;&lt;/p&gt;

&lt;p class="MsoNormal" style="margin-right:-.5in;"&gt;&lt;span style="font-size:8.0pt;font-family:'Arial','sans-serif';"&gt;XO Group Inc., 195 Broadway, 25&lt;sup&gt;th&lt;/sup&gt;
Floor, New York, NY 10007.&lt;/span&gt;&lt;o:p&gt;&lt;/o:p&gt;&lt;/p&gt;</description></item><item><title>The Bump “JJ Cole Diaper Bag” Sweepstakes  </title><link>http://community.thebump.com/cs/ks/blogs/nest_baby_editors/archive/2012/11/12/the-bump-jj-cole-diaper-bag-sweepstakes.aspx</link><pubDate>Mon, 12 Nov 2012 16:57:00 GMT</pubDate><guid isPermaLink="false">b16960c2-08ff-48dc-93ce-1f3c6b289aa0:69936205</guid><dc:creator>Bump Kathleen</dc:creator><slash:comments>0</slash:comments><comments>http://community.thebump.com/cs/ks/blogs/nest_baby_editors/comments/69936205.aspx</comments><wfw:commentRss>http://community.thebump.com/cs/ks/blogs/nest_baby_editors/commentrss.aspx?PostID=69936205</wfw:commentRss><description>&lt;h3 style="margin-right:-.5in;"&gt;&lt;span style="font-size:8.0pt;mso-ansi-language:EN-US;"&gt;The Bump “JJ Cole Diaper Bag”&lt;/span&gt;&lt;span style="font-size:8.0pt;"&gt; &lt;span&gt;Sweepstakes &lt;o:p&gt;&lt;/o:p&gt;&lt;/span&gt;&lt;/span&gt;&lt;/h3&gt;

&lt;h3 style="margin-right:-.5in;"&gt;&lt;span style="font-size:8.0pt;font-weight:normal;"&gt;&amp;nbsp;&lt;/span&gt;&lt;/h3&gt;

&lt;h5&gt;&lt;span style="font-size:8.0pt;"&gt;NO PURCHASE IS NECESSARY TO ENTER
OR WIN THIS SWEEPSTAKES. MAKING A PURCHASE WILL NOT INCREASE YOUR CHANCES OF
WINNING. VOID WHERE PROHIBITED BY LAW.&lt;o:p&gt;&lt;/o:p&gt;&lt;/span&gt;&lt;/h5&gt;

&lt;p class="MsoNormal" style="margin-right:-.5in;"&gt;&lt;b&gt;&lt;span style="font-size:8.0pt;font-family:'Arial','sans-serif';"&gt;&amp;nbsp;&lt;/span&gt;&lt;/b&gt;&lt;/p&gt;

&lt;p class="MsoNormal" style="margin-right:-.5in;"&gt;&lt;b&gt;&lt;span style="font-size:8.0pt;font-family:'Arial','sans-serif';"&gt;TERM:&lt;/span&gt;&lt;/b&gt;&lt;span style="font-size:8.0pt;font-family:'Arial','sans-serif';"&gt;&lt;o:p&gt;&lt;/o:p&gt;&lt;/span&gt;&lt;/p&gt;

&lt;p class="MsoBodyText" style="margin-right:-.5in;"&gt;&lt;span style="font-size:8.0pt;"&gt;The &lt;/span&gt;&lt;span style="font-size:8.0pt;mso-ansi-language:EN-US;"&gt;Bump ”JJ Cole Diaper Bag”&lt;/span&gt;&lt;b&gt;&lt;span style="font-size:8.0pt;"&gt; &lt;/span&gt;&lt;/b&gt;&lt;span style="font-size:8.0pt;"&gt;Sweepstakes
(the "Sweepstakes") entry period commences at 12:00 A.M. Eastern &lt;/span&gt;&lt;span style="font-size:8.0pt;mso-ansi-language:EN-US;"&gt;Standard&lt;/span&gt;&lt;span style="font-size:8.0pt;"&gt; &lt;span&gt;Time on&lt;/span&gt;&lt;/span&gt;&lt;span style="font-size:8.0pt;mso-ansi-language:EN-US;"&gt; November 12, 2012&lt;/span&gt;&lt;span style="font-size:8.0pt;"&gt;, and ends at 11:59 P.M. Eastern&lt;/span&gt;&lt;span style="font-size:8.0pt;mso-ansi-language:EN-US;"&gt; Standard&lt;/span&gt;&lt;span style="font-size:8.0pt;"&gt; &lt;span&gt;Time on &lt;/span&gt;&lt;/span&gt;&lt;span style="font-size:8.0pt;mso-ansi-language:EN-US;"&gt;&amp;nbsp;&lt;/span&gt;&lt;span style="font-size:8.0pt;mso-ansi-language:EN-US;"&gt;November 16, 2012 &lt;/span&gt;&lt;span style="font-size:8.0pt;"&gt;(the "Sweepstakes Entry Period").&amp;nbsp; &lt;/span&gt;&lt;span style="font-size:8.0pt;mso-bidi-font-family:Arial;"&gt;The Sweepstakes is sponsored by XO Group
Inc., &lt;/span&gt;&lt;span style="font-size:8.0pt;mso-ansi-language:EN-US;"&gt;195&lt;/span&gt;&lt;span style="font-size:8.0pt;"&gt; Broadway, &lt;/span&gt;&lt;span style="font-size:8.0pt;mso-ansi-language:EN-US;"&gt;25&lt;sup&gt;th&lt;/sup&gt; Floor, &lt;/span&gt;&lt;span style="font-size:8.0pt;"&gt;New York, NY 100&lt;/span&gt;&lt;span style="font-size:8.0pt;mso-ansi-language:EN-US;"&gt;07&lt;/span&gt;&lt;span style="font-size:8.0pt;"&gt;
("Sponsor")&lt;/span&gt;&lt;span style="font-size:8.0pt;mso-ansi-language:EN-US;"&gt;, through its division The Bump&lt;/span&gt;&lt;span style="font-size:8.0pt;"&gt;.&lt;o:p&gt;&lt;/o:p&gt;&lt;/span&gt;&lt;/p&gt;

&lt;p class="MsoNormal" style="margin-right:-.5in;"&gt;&lt;span style="font-size:8.0pt;font-family:'Arial','sans-serif';"&gt;&amp;nbsp;&lt;/span&gt;&lt;/p&gt;

&lt;p class="MsoBodyText2"&gt;&lt;b&gt;&lt;span&gt;ELIGIBILITY:&lt;o:p&gt;&lt;/o:p&gt;&lt;/span&gt;&lt;/b&gt;&lt;/p&gt;

&lt;p class="MsoBodyText2"&gt;&lt;span&gt;This Sweepstakes
is open to residents of the 50 United States, and the District of Columbia, 18
years or older as of date of entry. &lt;/span&gt;Each entrant
&lt;span&gt;must be a registered member of &lt;u&gt;&lt;a href="http://www.thebump.com/"&gt;www.&lt;span&gt;thebump&lt;/span&gt;.com&lt;/a&gt;&lt;/u&gt; as of date of entry to be eligible.&lt;/span&gt;&lt;span&gt; &lt;/span&gt;&lt;span&gt;Employees of the Sponsor; &lt;/span&gt;Prize Provider(s); &lt;span&gt;any promotional companies or
advertising agencies participating in the Sweepstakes and employees of their
respective subsidiaries and affiliates; any persons involved in the creation,
development, or implementation of this Sweepstakes; and any other persons or
entities directly associated with this Sweepstakes and any members of their
immediate families or households are ineligible to participate. Entries for the
Sweepstakes drawing must be received prior to the expiration of the Sweepstakes
Entry Period. This Sweepstakes is void in Puerto Rico and the U.S. Virgin
Islands and wherever prohibited or restricted by law, and is subject to all
federal, state, and local laws and regulations. By submitting an entry,
entrants agree to abide by these Official Rules and all applicable federal,
state, and local laws and regulations that govern sweepstakes.&lt;o:p&gt;&lt;/o:p&gt;&lt;/span&gt;&lt;/p&gt;

&lt;p class="MsoNormal" style="margin-right:-.5in;"&gt;&lt;b&gt;&lt;span style="font-size:8.0pt;font-family:'Arial','sans-serif';"&gt;&amp;nbsp;&lt;/span&gt;&lt;/b&gt;&lt;/p&gt;

&lt;p class="MsoNormal" style="margin-right:-.5in;"&gt;&lt;b&gt;&lt;span style="font-size:8.0pt;font-family:'Arial','sans-serif';"&gt;PRIZES/VALUE:&lt;o:p&gt;&lt;/o:p&gt;&lt;/span&gt;&lt;/b&gt;&lt;/p&gt;

&lt;p class="MsoNormal"&gt;&lt;span class="bodycopy5"&gt;&lt;span style="font-size:8.0pt;color:windowtext;background:yellow;mso-highlight:yellow;"&gt;&lt;o:p&gt;&amp;nbsp;&lt;/o:p&gt;&lt;/span&gt;&lt;/span&gt;&lt;/p&gt;

&lt;p class="MsoNormal"&gt;&lt;span style="font-size:8.0pt;font-family:'Arial','sans-serif';"&gt;Two
(2) Prize winners will each receive a choice of one (1) of the following JJ
Cole diaper bags (to the extent available):&lt;o:p&gt;&lt;/o:p&gt;&lt;/span&gt;&lt;/p&gt;

&lt;p class="MsoNormal" style="margin-left:.75in;text-indent:-.25in;mso-list:l0 level1 lfo1;"&gt;&lt;span style="font-size:8.0pt;font-family:Symbol;mso-fareast-font-family:Symbol;mso-bidi-font-family:Symbol;"&gt;·&lt;span style="font-size:7pt;font-family:'Times New Roman';"&gt;&amp;nbsp;&amp;nbsp;&amp;nbsp;&amp;nbsp;&amp;nbsp;&amp;nbsp;&amp;nbsp;
&lt;/span&gt;&lt;/span&gt;&lt;span style="font-size:8.0pt;font-family:'Arial','sans-serif';"&gt;Cadence
Diaper Bag (Approximate Retail Value (“ARV”): $59.99); or&lt;o:p&gt;&lt;/o:p&gt;&lt;/span&gt;&lt;/p&gt;

&lt;p class="MsoNormal" style="margin-left:.75in;text-indent:-.25in;mso-list:l0 level1 lfo1;"&gt;&lt;span style="font-size:8.0pt;font-family:Symbol;mso-fareast-font-family:Symbol;mso-bidi-font-family:Symbol;"&gt;·&lt;span style="font-size:7pt;font-family:'Times New Roman';"&gt;&amp;nbsp;&amp;nbsp;&amp;nbsp;&amp;nbsp;&amp;nbsp;&amp;nbsp;&amp;nbsp;
&lt;/span&gt;&lt;/span&gt;&lt;span style="font-size:8.0pt;font-family:'Arial','sans-serif';"&gt;Caprice
Diaper Bag (ARV $69.99).&lt;o:p&gt;&lt;/o:p&gt;&lt;/span&gt;&lt;/p&gt;

&lt;p class="MsoListParagraph" style="margin-left:.75in;"&gt;&lt;o:p&gt;&amp;nbsp;&lt;/o:p&gt;&lt;/p&gt;

&lt;p class="MsoNormal"&gt;&lt;span style="font-size:8.0pt;font-family:'Arial','sans-serif';"&gt;Actual
retail value may vary.&amp;nbsp; The Prize is not
transferable, assignable or redeemable for cash or any other consideration, and
no substitutions will be allowed except by Sponsor, which reserves the right to
substitute prizes of equal or greater value or nature if advertised prize (or
component thereof) is not available. Each Prize winner is responsible for
compliance with all applicable federal, state, and/or local laws and
regulations, including, without limitation, the payment of all applicable
taxes. &lt;o:p&gt;&lt;/o:p&gt;&lt;/span&gt;&lt;/p&gt;

&lt;p class="MsoBodyText3"&gt;&lt;span&gt;&amp;nbsp;&lt;/span&gt;&lt;/p&gt;

&lt;p class="MsoNormal" style="margin-right:-.5in;"&gt;&lt;b&gt;&lt;span style="font-size:8.0pt;font-family:'Arial','sans-serif';"&gt;HOW TO ENTER:&lt;/span&gt;&lt;/b&gt;&lt;span style="font-size:8.0pt;font-family:'Arial','sans-serif';"&gt;&lt;o:p&gt;&lt;/o:p&gt;&lt;/span&gt;&lt;/p&gt;

&lt;p class="MsoNormal"&gt;&lt;span style="font-size:8.0pt;font-family:'Arial','sans-serif';"&gt;You may enter the Sweepstakes
by submitting a reply to the message board accessible at &lt;u&gt;www.thebump.com/&lt;span style="background:yellow;mso-highlight:yellow;"&gt;[__________]&lt;/span&gt;&lt;/u&gt; during
the Sweepstakes Entry Period, in accordance with the instructions set forth
therein. Incomplete or late entries will be disqualified. Limit one entry per
person. If an entrant is determined to have submitted more than one entry
submission, that entrant will be disqualified. Normal Internet access and usage
charges imposed by your online carrier apply.&amp;nbsp;
An entry made will be deemed to have been made by the "authorized
account holder" of the email address utilized at the time the entry is
made. For purposes herein, the "authorized account holder" refers to
the person assigned to an email address by an Internet access provider, online
service provider, or other organization responsible for assigning email
addresses. &lt;o:p&gt;&lt;/o:p&gt;&lt;/span&gt;&lt;/p&gt;

&lt;p class="MsoNormal"&gt;&lt;span style="font-size:8.0pt;font-family:'Arial','sans-serif';"&gt;&amp;nbsp;&lt;/span&gt;&lt;/p&gt;

&lt;p class="MsoNormal"&gt;&lt;span style="font-size:8.0pt;font-family:'Arial','sans-serif';"&gt;Entries must comply
with file specifications and character limitations on the entry page (e.g.,
must be a proper response to the applicable message board post and subject to
the character limitations in the applicable reply box, etc.) and must be in
English&lt;span style="color:red;"&gt;. &lt;/span&gt;Entries must be entrant’s own original
work and owned solely and exclusively by entrant, have not won a previous prize
or award and have not been previously published, must not infringe on,
misappropriate or otherwise violate any third-party rights (including but not
limited to copyright, trademark, rights of publicity or privacy or any other
proprietary right), and must be deemed suitable by Sponsor.&amp;nbsp; Entrants agree to indemnify, defend and hold
harmless Sponsor, JJ Cole Collections and each of their respective affiliates,
and their respective officers, directors, shareholders, employees and agents
from any losses, damages, or expenses arising from or in connection with
infringement, misappropriation or violation of any third party rights. Entries
deemed lewd or offensive, in Sponsor’s sole discretion, will be
disqualified.&amp;nbsp; Entries that comply with
format and suitability specifications may, in Sponsor’s sole discretion, be
acknowledged by e-mail, but nevertheless remain subject to full eligibility
determinations at the sole discretion of Sponsor.&amp;nbsp; An entry that does not comply with entry
guidelines will be deemed void and of no effect. All entries will become the
property of Sponsor and will not be returned. Sponsor is not responsible for
transmission and/or computer error. For the avoidance of doubt, acceptance of
entries or submissions will not be deemed to waive any provisions of these Official
Rules, and the entrant may subsequently be disqualified.&lt;o:p&gt;&lt;/o:p&gt;&lt;/span&gt;&lt;/p&gt;

&lt;p class="MsoNormal"&gt;&lt;span style="font-size:8.0pt;font-family:'Arial','sans-serif';"&gt;&amp;nbsp;&lt;/span&gt;&lt;/p&gt;

&lt;p class="MsoNormal" style="margin-right:-.5in;"&gt;&lt;b&gt;&lt;span style="font-size:8.0pt;font-family:'Arial','sans-serif';"&gt;RANDOM DRAWING/ODDS OF WINNING/WINNERS:&lt;o:p&gt;&lt;/o:p&gt;&lt;/span&gt;&lt;/b&gt;&lt;/p&gt;

&lt;p class="MsoNormal"&gt;&lt;span style="font-size:8.0pt;font-family:'Arial','sans-serif';"&gt;&amp;nbsp;&lt;/span&gt;&lt;/p&gt;

&lt;p class="MsoNormal"&gt;&lt;span style="font-size:8.0pt;font-family:'Arial','sans-serif';"&gt;The
potential winners of the Sweepstakes will be selected in a random drawing, on
or about November 19, 2012, from all eligible entries received.&amp;nbsp; The Prizes will be awarded, and each winner
will be notified via e-mail on or about November 19, 2012, using the contact
information provided on the winner’s &lt;u&gt;www.thebump.com&lt;/u&gt; membership
registration form. Each entrant is responsible for the accuracy of the
information included in his/her membership registration form. The Prize drawing
will be conducted by Sponsor.&amp;nbsp; The Prize
drawing shall be final and conclusive. The odds of winning a Prize will be
determined by the actual number of eligible entries received. Potential Prize
winner(s) will be required to sign and return an Affidavit of Eligibility,
Liability Release, and where legal, a Publicity Release within ten (10) days of
notification attempt. Noncompliance within this time period will result in
disqualification and forfeiture of the Prize, and Sponsor may, in its sole discretion,
award the applicable Prize to an alternate winner selected at random from all
eligible entries received. If a Prize notification is returned as
non-deliverable, the potential winner will be disqualified and the Prize
forfeited, and Sponsor may, in its sole discretion, award the applicable Prize
to an alternate winner selected at random from all eligible entries received.&amp;nbsp; The name of the winners of the Sweepstakes will
be available after December 21, 2012. To obtain this information, send a self-addressed
stamped envelope to: The Bump “JJ Cole Diaper Bag Sweepstakes” - Winners, c/o XO
Group Inc., 195 Broadway, 25&lt;sup&gt;th&lt;/sup&gt; Floor, New York, NY 10007.&lt;o:p&gt;&lt;/o:p&gt;&lt;/span&gt;&lt;/p&gt;

&lt;p class="MsoNormal" style="margin-right:-.5in;"&gt;&lt;b&gt;&lt;span style="font-size:8.0pt;font-family:'Arial','sans-serif';"&gt;&amp;nbsp;&lt;/span&gt;&lt;/b&gt;&lt;/p&gt;

&lt;p class="MsoNormal" style="margin-right:-.5in;"&gt;&lt;b&gt;&lt;span style="font-size:8.0pt;font-family:'Arial','sans-serif';"&gt;CAUTION:&lt;o:p&gt;&lt;/o:p&gt;&lt;/span&gt;&lt;/b&gt;&lt;/p&gt;

&lt;p class="MsoNormal"&gt;&lt;span style="font-size:8.0pt;font-family:'Arial','sans-serif';"&gt;Any
attempt by any person to deliberately damage any web site or undermine
legitimate operation of a sweepstakes may constitute a violation of criminal
and civil laws, and should such an attempt be made, Sponsor reserves the right
to seek damages from and/or to prosecute any such person to the fullest extent
permitted by law. Any such tampering will also result in ineligibility to win a
Prize in the Sweepstakes.&lt;o:p&gt;&lt;/o:p&gt;&lt;/span&gt;&lt;/p&gt;

&lt;p class="MsoNormal"&gt;&lt;span style="font-size:8.0pt;font-family:'Arial','sans-serif';"&gt;&amp;nbsp;&lt;/span&gt;&lt;/p&gt;

&lt;p class="MsoNormal"&gt;&lt;b&gt;&lt;span style="font-size:8.0pt;font-family:'Arial','sans-serif';"&gt;CONDITIONS:&lt;o:p&gt;&lt;/o:p&gt;&lt;/span&gt;&lt;/b&gt;&lt;/p&gt;

&lt;p class="MsoNormal"&gt;&lt;span style="font-size:8.0pt;font-family:'Arial','sans-serif';"&gt;By
participating in this Sweepstakes, entrants agree to be bound by these Official
Rules and the decisions of Sponsor, which are final in all matters relating to
this Sweepstakes, and acknowledge compliance with these Official Rules. Each
entrant acknowledges that the Privacy
Policy and Terms of Use
found on the &lt;u&gt;www.thebump.com&lt;/u&gt; website are hereby incorporated by
reference and apply to the submission of entries pursuant to these Official
Rules.&amp;nbsp; &lt;span class="DeltaViewInsertion"&gt;&lt;span style="color:windowtext;"&gt;By
participating in this Sweepstakes, each entrant hereby agrees to &lt;/span&gt;&lt;/span&gt;Sponsor&lt;span class="DeltaViewInsertion"&gt;&lt;span style="color:windowtext;"&gt;’s collection and usage of the entrant’s personal
information and acknowledges that entrant has read and accepted the
above-referenced Privacy Policy and Terms of Use.&lt;/span&gt;&lt;/span&gt;&lt;span class="DeltaViewInsertion"&gt;
&amp;nbsp;&lt;/span&gt;&lt;o:p&gt;&lt;/o:p&gt;&lt;/span&gt;&lt;/p&gt;

&lt;p class="MsoNormal"&gt;&lt;span style="font-size:8.0pt;font-family:'Arial','sans-serif';"&gt;&amp;nbsp;&lt;/span&gt;&lt;/p&gt;

&lt;p class="MsoNormal"&gt;&lt;span style="font-size:8.0pt;font-family:'Arial','sans-serif';"&gt;Sponsor
is in no way liable for any damage, loss, or injury resulting from computer
malfunctions, misdirected or incomplete entries, or acceptance and use of a Prize.
Sponsor and its agents shall have no liability or responsibility for injuries,
damages or liabilities caused or claimed to be caused by participation in the Sweepstakes
or the use or misuse of a prize. Sponsor reserves the right, in its sole
discretion, to cancel, modify or suspend the Sweepstakes should virus, bugs, or
other causes beyond the control of Sponsor corrupt the administration,
security, fairness, integrity or proper play of the Sweepstakes and award the Prizes
from all eligible entries received prior to cancellation or suspension.&lt;o:p&gt;&lt;/o:p&gt;&lt;/span&gt;&lt;/p&gt;

&lt;p class="MsoNormal"&gt;&lt;span style="font-size:8.0pt;font-family:'Arial','sans-serif';"&gt;&amp;nbsp;&lt;/span&gt;&lt;/p&gt;

&lt;p class="MsoNormal"&gt;&lt;span style="font-size:8.0pt;font-family:'Arial','sans-serif';"&gt;By
entering this Sweepstakes, each entrant hereby voluntarily and irrevocably
releases, holds harmless and agrees not to institute any claim against Sponsor,
JJ Cole Collections and/or any of their respective affiliates and subsidiaries,
and their respective officers, directors, shareholders, employees and agents
from any losses, damages, or expenses from any and all injuries, losses or
damages of any kind arising from or in connection with, either directly or
indirectly, (1) the awarding, acceptance, receipt, possession, use and/or
misuse of any prize awarded herein; and/or (2) participation in the Sweepstakes
or any prize-related activities.&lt;o:p&gt;&lt;/o:p&gt;&lt;/span&gt;&lt;/p&gt;

&lt;p class="MsoNormal"&gt;&lt;span style="font-size:8.0pt;font-family:'Arial','sans-serif';"&gt;&amp;nbsp;&lt;/span&gt;&lt;/p&gt;

&lt;p class="MsoNormal"&gt;&lt;span style="font-size:8.0pt;font-family:'Arial','sans-serif';"&gt;Under
no circumstances will any entrant be permitted to obtain awards for, and each
entrant hereby waives all rights to claim, punitive, incidental or consequential
damages, or any other damages, including attorneys’ fees, and entrant further
waives all rights to have damages multiplied or increased.&lt;o:p&gt;&lt;/o:p&gt;&lt;/span&gt;&lt;/p&gt;

&lt;p class="MsoNormal"&gt;&lt;span style="font-size:8.0pt;"&gt;&amp;nbsp;&lt;/span&gt;&lt;/p&gt;

&lt;p class="MsoNormal"&gt;&lt;span style="font-size:8.0pt;mso-bidi-font-size:6.0pt;font-family:'Arial','sans-serif';"&gt;By accepting a Prize, each winner grants &lt;/span&gt;&lt;span style="font-size:8.0pt;font-family:'Arial','sans-serif';"&gt;Sponsor&lt;/span&gt;&lt;span style="font-size:8.0pt;mso-bidi-font-size:6.0pt;font-family:'Arial','sans-serif';"&gt;
permission to use his or her name and likeness for advertising and promotional
purposes without any additional compensation (except where prohibited by
law).&amp;nbsp; &lt;/span&gt;&lt;span style="font-size:8.0pt;font-family:'Arial','sans-serif';"&gt;By entering the Sweepstakes, entrants
shall be deemed to have agreed to have their entry information made available
to the Sponsor. The Sweepstakes is subject to these Official Rules. By entering
the Sweepstakes, entrants and the winners agree to waive any right to claim any
ambiguity, inequity or error in the Official Rules of the Sweepstakes, and/or
of the Sweepstakes itself, and agree to be bound by these Official Rules and by
all decisions &lt;/span&gt;&lt;span style="font-size:8.0pt;mso-bidi-font-size:6.0pt;font-family:'Arial','sans-serif';"&gt;of, and interpretations of these Official
Rules by, &lt;/span&gt;&lt;span style="font-size:8.0pt;font-family:'Arial','sans-serif';"&gt;the
Sponsor, which in all respects shall be final and binding.&lt;o:p&gt;&lt;/o:p&gt;&lt;/span&gt;&lt;/p&gt;

&lt;p class="MsoNormal" style="margin-right:-.5in;"&gt;&lt;span style="font-size:8.0pt;font-family:'Arial','sans-serif';"&gt;&amp;nbsp;&lt;/span&gt;&lt;/p&gt;

&lt;p class="MsoNormal" style="margin-right:-.5in;"&gt;&lt;b&gt;&lt;span style="font-size:8.0pt;font-family:'Arial','sans-serif';"&gt;&amp;nbsp;&lt;/span&gt;&lt;/b&gt;&lt;/p&gt;

&lt;p class="MsoNormal" style="margin-right:-.5in;"&gt;&lt;span style="font-size:8.0pt;font-family:'Arial','sans-serif';"&gt;THE NEW YORK COURTS (STATE AND FEDERAL) SHALL
HAVE SOLE JURISDICTION OF ANY CONTROVERSIES REGARDING THE SWEEPSTAKES AND THE
LAWS OF THE STATE OF NEW YORK&lt;span class="DeltaViewInsertion"&gt;&lt;span style="color:windowtext;"&gt;, WITHOUT
REGARD TO CONFLICTS OF LAWS PRINCIPLES,&lt;/span&gt;&lt;/span&gt;&lt;/span&gt;&lt;span class="DeltaViewInsertion"&gt;&lt;span style="font-size:8.0pt;color:windowtext;"&gt; &lt;/span&gt;&lt;/span&gt;&lt;span style="font-size:8.0pt;font-family:'Arial','sans-serif';"&gt;SHALL GOVERN THE SWEEPSTAKES.
ENTRANTS WAIVE ANY AND ALL OBJECTIONS TO JURISDICTION AND VENUE IN THESE COURTS
AND HEREBY SUBMIT TO THE JURISDICTION OF THOSE COURTS.&lt;o:p&gt;&lt;/o:p&gt;&lt;/span&gt;&lt;/p&gt;

&lt;p class="MsoNormal" style="margin-right:-.5in;"&gt;&lt;b&gt;&lt;span style="font-size:8.0pt;font-family:'Arial','sans-serif';"&gt;&amp;nbsp;&lt;/span&gt;&lt;/b&gt;&lt;/p&gt;

&lt;p class="MsoNormal" style="margin-right:-.5in;"&gt;&lt;span style="font-size:8.0pt;font-family:'Arial','sans-serif';"&gt;All rights reserved. Official Rules may be
copied for personal use only and not for any commercial purpose whatsoever.&lt;o:p&gt;&lt;/o:p&gt;&lt;/span&gt;&lt;/p&gt;

&lt;p class="MsoNormal" style="margin-right:-.5in;"&gt;&lt;span style="font-size:8.0pt;font-family:'Arial','sans-serif';"&gt;&amp;nbsp;&lt;/span&gt;&lt;/p&gt;

&lt;p class="MsoNormal" style="margin-right:-.5in;"&gt;&lt;b&gt;&lt;span style="font-size:8.0pt;font-family:'Arial','sans-serif';"&gt;SPONSOR:&lt;o:p&gt;&lt;/o:p&gt;&lt;/span&gt;&lt;/b&gt;&lt;/p&gt;

&lt;p class="MsoNormal" style="margin-right:-.5in;"&gt;&lt;span style="font-size:8.0pt;font-family:'Arial','sans-serif';"&gt;XO Group Inc., 195 Broadway, 25&lt;sup&gt;th&lt;/sup&gt;
Floor, New York, NY 10007.&lt;o:p&gt;&lt;/o:p&gt;&lt;/span&gt;&lt;/p&gt;

&lt;p class="MsoNormal" style="margin-right:-.5in;"&gt;&lt;b&gt;&lt;span style="font-size:8.0pt;font-family:'Arial','sans-serif';"&gt;&amp;nbsp;&lt;/span&gt;&lt;/b&gt;&lt;/p&gt;

&lt;p class="MsoNormal" style="margin-right:-.5in;"&gt;&lt;b&gt;&lt;span style="font-size:8.0pt;font-family:'Arial','sans-serif';"&gt;ADMINISTRATOR:&lt;o:p&gt;&lt;/o:p&gt;&lt;/span&gt;&lt;/b&gt;&lt;/p&gt;

&lt;p class="MsoNormal" style="margin-right:-.5in;"&gt;&lt;span style="font-size:8.0pt;font-family:'Arial','sans-serif';"&gt;XO Group Inc., 195 Broadway, 25&lt;sup&gt;th&lt;/sup&gt;
Floor, New York, NY 10007.&lt;/span&gt;&lt;o:p&gt;&lt;/o:p&gt;&lt;/p&gt;</description></item><item><title>Instagram Challenge</title><link>http://community.thebump.com/cs/ks/blogs/nest_baby_editors/archive/2012/10/26/instagram-challenge.aspx</link><pubDate>Fri, 26 Oct 2012 15:44:00 GMT</pubDate><guid isPermaLink="false">b16960c2-08ff-48dc-93ce-1f3c6b289aa0:69593048</guid><dc:creator>Bump Kathleen</dc:creator><slash:comments>1</slash:comments><comments>http://community.thebump.com/cs/ks/blogs/nest_baby_editors/comments/69593048.aspx</comments><wfw:commentRss>http://community.thebump.com/cs/ks/blogs/nest_baby_editors/commentrss.aspx?PostID=69593048</wfw:commentRss><description>&lt;p class="MsoNormal" style="margin-bottom:7.5pt;line-height:10.5pt;background-position:initial initial;background-repeat:initial initial;"&gt;&lt;b&gt;&lt;span style="font-size:8.0pt;font-family:'Arial','sans-serif';mso-fareast-font-family:'Times New Roman';color:#5F3E31;"&gt;Instagram Challenge
Sweepstakes&lt;/span&gt;&lt;/b&gt;&lt;span style="font-size:8.0pt;font-family:'Arial','sans-serif';mso-fareast-font-family:'Times New Roman';color:#5F3E31;"&gt;&lt;o:p&gt;&lt;/o:p&gt;&lt;/span&gt;&lt;/p&gt;

&lt;p class="MsoNormal" style="margin-bottom:7.5pt;line-height:10.5pt;background-position:initial initial;background-repeat:initial initial;"&gt;&lt;b&gt;&lt;span style="font-size:8.0pt;font-family:'Arial','sans-serif';mso-fareast-font-family:'Times New Roman';color:#5F3E31;"&gt;NO PURCHASE IS
NECESSARY TO ENTER OR WIN THESE SWEEPSTAKES. MAKING A PURCHASE WILL NOT
INCREASE YOUR CHANCES OF WINNING. VOID WHERE PROHIBITED BY LAW.&lt;/span&gt;&lt;/b&gt;&lt;span style="font-size:8.0pt;font-family:'Arial','sans-serif';mso-fareast-font-family:'Times New Roman';color:#5F3E31;"&gt;&lt;o:p&gt;&lt;/o:p&gt;&lt;/span&gt;&lt;/p&gt;

&lt;p class="MsoNormal" style="margin-bottom:7.5pt;line-height:10.5pt;background-position:initial initial;background-repeat:initial initial;"&gt;&lt;b&gt;&lt;span style="font-size:8.0pt;font-family:'Arial','sans-serif';mso-fareast-font-family:'Times New Roman';color:#5F3E31;"&gt;TERM:&lt;/span&gt;&lt;/b&gt;&lt;span style="font-size:8.0pt;font-family:'Arial','sans-serif';mso-fareast-font-family:'Times New Roman';color:#5F3E31;"&gt;&lt;o:p&gt;&lt;/o:p&gt;&lt;/span&gt;&lt;/p&gt;

&lt;p class="MsoNormal" style="margin-bottom:7.5pt;line-height:10.5pt;background-position:initial initial;background-repeat:initial initial;"&gt;&lt;span style="font-size:8.0pt;font-family:'Arial','sans-serif';mso-fareast-font-family:'Times New Roman';color:#5F3E31;"&gt;Instagram Challenge
Sweepstakes (each, a “Sweepstakes”) entry periods are as follows: each entry
period commences at the time Sponsor posts a “Instagram Challenge: Show Us Your
Halloween Pictures!” blog post post in the “Blog” section of blog.thebump.com,
and ends at the time set forth in the applicable post (each, a
"Sweepstakes Entry Period"). Each Sweepstakes is sponsored by XO
Group Inc., 195 Broadway,25&lt;sup&gt;th&lt;/sup&gt; Floor, New York, NY 10007
("Sponsor").&lt;o:p&gt;&lt;/o:p&gt;&lt;/span&gt;&lt;/p&gt;

&lt;p class="MsoNormal" style="margin-bottom:7.5pt;line-height:10.5pt;background-position:initial initial;background-repeat:initial initial;"&gt;&lt;b&gt;&lt;span style="font-size:8.0pt;font-family:'Arial','sans-serif';mso-fareast-font-family:'Times New Roman';color:#5F3E31;"&gt;ELIGIBILITY:&lt;/span&gt;&lt;/b&gt;&lt;span style="font-size:8.0pt;font-family:'Arial','sans-serif';mso-fareast-font-family:'Times New Roman';color:#5F3E31;"&gt;&lt;o:p&gt;&lt;/o:p&gt;&lt;/span&gt;&lt;/p&gt;

&lt;p class="MsoNormal" style="margin-bottom:7.5pt;line-height:10.5pt;background-position:initial initial;background-repeat:initial initial;"&gt;&lt;span style="font-size:8.0pt;font-family:'Arial','sans-serif';mso-fareast-font-family:'Times New Roman';color:#5F3E31;"&gt;This Sweepstakes are
open to any legal resident of the 50 United States, and the District of
Columbia, 18 years or older as of date of entry.&amp;nbsp;Employees of the Sponsor;
any promotional companies or advertising agencies participating in the
Sweepstakes and employees of their respective subsidiaries and affiliates; any
persons involved in the creation, development, or implementation of the
Sweepstakes; and any other persons or entities directly associated with the
Sweepstakes and any members of their immediate families or households are
ineligible to participate. Entries for the Sweepstakes drawing must be received
prior to the expiration of the applicable Sweepstakes Entry Period. The
Sweepstakes are void in Puerto Rico and the U.S. Virgin Islands and wherever
prohibited or restricted by law, and is subject to all federal, state, and
local laws and regulations. By submitting an entry form, entrants agree to
abide by these Official Rules and all applicable federal, state, and local laws
and regulations that govern sweepstakes.&lt;o:p&gt;&lt;/o:p&gt;&lt;/span&gt;&lt;/p&gt;

&lt;p class="MsoNormal" style="margin-bottom:7.5pt;line-height:10.5pt;background-position:initial initial;background-repeat:initial initial;"&gt;&lt;b&gt;&lt;span style="font-size:8.0pt;font-family:'Arial','sans-serif';mso-fareast-font-family:'Times New Roman';color:#5F3E31;"&gt;GRAND PRIZE/VALUE:&lt;/span&gt;&lt;/b&gt;&lt;span style="font-size:8.0pt;font-family:'Arial','sans-serif';mso-fareast-font-family:'Times New Roman';color:#5F3E31;"&gt;&lt;o:p&gt;&lt;/o:p&gt;&lt;/span&gt;&lt;/p&gt;

&lt;p class="MsoNormal" style="margin-bottom:7.5pt;line-height:10.5pt;background-position:initial initial;background-repeat:initial initial;"&gt;&lt;span style="font-size:8.0pt;font-family:'Arial','sans-serif';mso-fareast-font-family:'Times New Roman';color:#5F3E31;"&gt;One (1) Grand Prize
winner per Sweepstakes (selected in separate random drawings following each
Sweepstakes Entry Period) will receive one (1) set&amp;nbsp; of four (4) movie tickets to “Fun Size” at
The Bump’s Bring Your Baby Matinees &lt;/span&gt;&lt;a href="http://pregnant.thebump.com/bring-your-baby.aspx"&gt;&lt;span style="font-size:8.0pt;font-family:'Arial','sans-serif';mso-fareast-font-family:'Times New Roman';"&gt;http://pregnant.thebump.com/bring-your-baby.aspx&lt;/span&gt;&lt;/a&gt;&lt;span style="font-size:8.0pt;font-family:'Arial','sans-serif';mso-fareast-font-family:'Times New Roman';color:#5F3E31;"&gt;.&amp;nbsp; &lt;o:p&gt;&lt;/o:p&gt;&lt;/span&gt;&lt;/p&gt;

&lt;p class="MsoNormal" style="margin-bottom:7.5pt;line-height:10.5pt;background-position:initial initial;background-repeat:initial initial;"&gt;&lt;span style="font-size:8.0pt;font-family:'Arial','sans-serif';mso-fareast-font-family:'Times New Roman';color:#5F3E31;"&gt;The approximate retail
value of each Grand Prize is $15.00.&amp;nbsp; Actual retail value may vary.&lt;o:p&gt;&lt;/o:p&gt;&lt;/span&gt;&lt;/p&gt;

&lt;p class="MsoNormal" style="margin-bottom:7.5pt;line-height:10.5pt;background-position:initial initial;background-repeat:initial initial;"&gt;&lt;span style="font-size:8.0pt;font-family:'Arial','sans-serif';mso-fareast-font-family:'Times New Roman';color:#5F3E31;"&gt;The Grand Prize &amp;nbsp;is not transferable or assignable, or
redeemable for cash, and no substitutions will be allowed except by Sponsor,
which reserves the right to substitute prizes of equal or greater value or
nature if advertised prize is not available. Each Grand Prize winner is
responsible for compliance with all applicable federal, state, and/or local
laws and regulations, including, without limitation, the payment of all
applicable taxes.&lt;o:p&gt;&lt;/o:p&gt;&lt;/span&gt;&lt;/p&gt;

&lt;p class="MsoNormal" style="margin-bottom:7.5pt;line-height:10.5pt;background-position:initial initial;background-repeat:initial initial;"&gt;&lt;b&gt;&lt;span style="font-size:8.0pt;font-family:'Arial','sans-serif';mso-fareast-font-family:'Times New Roman';color:#5F3E31;"&gt;HOW TO ENTER:&lt;/span&gt;&lt;/b&gt;&lt;span style="font-size:8.0pt;font-family:'Arial','sans-serif';mso-fareast-font-family:'Times New Roman';color:#5F3E31;"&gt;&lt;o:p&gt;&lt;/o:p&gt;&lt;/span&gt;&lt;/p&gt;

&lt;p class="MsoNormal" style="margin-bottom:7.5pt;line-height:10.5pt;background-position:initial initial;background-repeat:initial initial;"&gt;&lt;span style="font-size:8.0pt;font-family:'Arial','sans-serif';mso-fareast-font-family:'Times New Roman';color:#5F3E31;"&gt;You may enter a
Sweepstakes by posting a picture that is responsive to the blog post on
Instagram with the hashtag #TheBumpHalloween during the applicable Sweepstakes
Entry Period.&amp;nbsp; Limit one entry per person/Instagram account per
Sweepstakes. Normal internet access and usage charges imposed by your online
carrier apply.&amp;nbsp; Late entries will be disqualified. An entry will be deemed
to have been made by the "authorized account holder" of the email
address utilized at the time the entry is made. For purposes herein, the
"authorized account holder" refers to the person assigned to an email
address by an Internet access provider, online service provider, or other
organization responsible for assigning email addresses. &amp;nbsp;&lt;o:p&gt;&lt;/o:p&gt;&lt;/span&gt;&lt;/p&gt;

&lt;p class="MsoNormal" style="margin-bottom:7.5pt;line-height:10.5pt;background-position:initial initial;background-repeat:initial initial;"&gt;&lt;span style="font-size:8.0pt;font-family:'Arial','sans-serif';mso-fareast-font-family:'Times New Roman';"&gt;Entries must comply with file
specifications and limitations on the entry page (e.g., must be a proper
response to the applicable message board post and subject to the limitations set
forth therein, etc.) and, to the extent the entry includes any writing,, must
be in English.&amp;nbsp;Entries must be entrant’s own original work and owned
solely and exclusively by entrant, have not won a previous prize or award and
have not been previously published, must not infringe on, misappropriate or
otherwise violate any third-party rights (including but not limited to
copyright, trademark, rights of publicity or privacy or any other proprietary
right), and must be deemed suitable by Sponsor.&amp;nbsp; Entrant has obtained the proper
rights/consent to include any other person shown in the submitted photograph
materials. &amp;nbsp;Entrant agrees to indemnify,
defend and hold harmless Sponsor and each of its affiliates, and their
respective officers, directors, shareholders, employees and agents from any
losses, damages, or expenses arising from or in connection with infringement,
misappropriation or violation of any third party rights. Entries deemed lewd or
offensive may be disqualified in Sponsor’s sole discretion.&amp;nbsp; Entries that
comply with format and suitability specifications may, in Sponsor’s sole discretion,
be acknowledged by e-mail, but nevertheless remain subject to full eligibility
determinations at the sole discretion of Sponsor.&amp;nbsp; An entry that does not
comply with entry guidelines will be deemed void and of no effect.&amp;nbsp; All
entries will become the property of Sponsor and will not be returned. Sponsor
is not responsible for transmission and/or computer error. For the avoidance of
doubt, acceptance of entries or submissions will not be deemed to waive any
provisions of these Official Rules, and the entrant may subsequently be
disqualified.&lt;o:p&gt;&lt;/o:p&gt;&lt;/span&gt;&lt;/p&gt;

&lt;p class="MsoNormal" style="margin-bottom:7.5pt;line-height:10.5pt;background-position:initial initial;background-repeat:initial initial;"&gt;&lt;b&gt;&lt;span style="font-size:8.0pt;font-family:'Arial','sans-serif';mso-fareast-font-family:'Times New Roman';color:#5F3E31;"&gt;RANDOM DRAWINGS/ODDS
OF WINNING/WINNERS:&lt;/span&gt;&lt;/b&gt;&lt;span style="font-size:8.0pt;font-family:'Arial','sans-serif';mso-fareast-font-family:'Times New Roman';color:#5F3E31;"&gt;&lt;o:p&gt;&lt;/o:p&gt;&lt;/span&gt;&lt;/p&gt;

&lt;p class="MsoNormal" style="margin-bottom:7.5pt;line-height:10.5pt;background-position:initial initial;background-repeat:initial initial;"&gt;&lt;span style="font-size:8.0pt;font-family:'Arial','sans-serif';mso-fareast-font-family:'Times New Roman';color:#5F3E31;"&gt;The potential winners
of each Sweepstakes will be selected in separate random drawings, each
occurring on or about the first business day following the end of the
applicable Sweepstakes Entry Period, from all eligible entries received for the
applicable Sweepstakes during the applicable Sweepstakes Entry Period. Each
winner will be notified via email and/or U.S. mail, using the contact
information provided on the winner's&amp;nbsp;&lt;/span&gt;&lt;span style="background:yellow;mso-highlight:yellow;"&gt;&lt;a href="http://www.thebump.com/"&gt;&lt;span style="font-size:8.0pt;font-family:'Arial','sans-serif';mso-fareast-font-family:'Times New Roman';color:#5F3E31;"&gt;www.thebump.com&lt;/span&gt;&lt;/a&gt;&lt;/span&gt;&lt;span style="font-size:8.0pt;font-family:'Arial','sans-serif';mso-fareast-font-family:'Times New Roman';color:#5F3E31;background:yellow;mso-highlight:yellow;"&gt;&amp;nbsp;or&amp;nbsp;&lt;/span&gt;&lt;span style="background:yellow;mso-highlight:yellow;"&gt;&lt;a href="http://www.thenest.com/"&gt;&lt;span style="font-size:8.0pt;font-family:'Arial','sans-serif';mso-fareast-font-family:'Times New Roman';color:#5F3E31;"&gt;www.thenest.com&lt;/span&gt;&lt;/a&gt;&lt;/span&gt;&lt;span style="font-size:8.0pt;font-family:'Arial','sans-serif';mso-fareast-font-family:'Times New Roman';color:#5F3E31;background:yellow;mso-highlight:yellow;"&gt;&amp;nbsp;membership
registration form&lt;/span&gt;&lt;span style="font-size:8.0pt;font-family:'Arial','sans-serif';mso-fareast-font-family:'Times New Roman';color:#5F3E31;"&gt;, as applicable. Each
entrant is responsible for the accuracy of the information included in his/her
membership registration form. The Grand Prize drawings will be conducted by
Sponsor. The Grand Prize drawings shall be final and conclusive. The odds of
winning a Grand Prize will be determined by the actual number of eligible
entries received for the applicable Sweepstakes during the applicable
Sweepstakes Entry Period. Potential Grand Prize winners will be required to
sign and return an Affidavit of Eligibility, Liability Release, and where
legal, a Publicity Release within ten (10) days of notification attempt.
Noncompliance within this time period will result in disqualification and&amp;nbsp;forfeiture
of the Grand Prize, and Sponsor may, in its sole discretion, award the
applicable Grand Prize to an alternate winner&amp;nbsp;selected&amp;nbsp;at random from
all eligible entries received&amp;nbsp;for the applicable Sweepstakes&amp;nbsp;during
the applicable Sweepstakes Entry Period. If a Grand Prize notification is
returned as non-deliverable, the potential winner will be disqualified and the
applicable Grand Prize forfeited, and Sponsor may, in its sole discretion,
award the Grand Prize to an alternate winner&amp;nbsp;selected&amp;nbsp;at random from
all eligible entries received&amp;nbsp;for the applicable Sweepstakes&amp;nbsp;during
the applicable Sweepstakes Entry Period.&amp;nbsp;&amp;nbsp;The names of the winners of
the Sweepstakes will be available after &lt;span style="background:yellow;mso-highlight:yellow;"&gt;December 16, 2012&lt;/span&gt;. To obtain this information,
send a self-addressed stamped envelope to Instagram Challenge Sweepstakes, c/o
XO Group Inc., 195 Broadway, 25&lt;sup&gt;th&lt;/sup&gt; Floor, New York, NY 10007.&lt;o:p&gt;&lt;/o:p&gt;&lt;/span&gt;&lt;/p&gt;

&lt;p class="MsoNormal" style="margin-bottom:7.5pt;line-height:10.5pt;background-position:initial initial;background-repeat:initial initial;"&gt;&lt;b&gt;&lt;span style="font-size:8.0pt;font-family:'Arial','sans-serif';mso-fareast-font-family:'Times New Roman';color:#5F3E31;"&gt;CAUTION:&lt;/span&gt;&lt;/b&gt;&lt;span style="font-size:8.0pt;font-family:'Arial','sans-serif';mso-fareast-font-family:'Times New Roman';color:#5F3E31;"&gt;&lt;o:p&gt;&lt;/o:p&gt;&lt;/span&gt;&lt;/p&gt;

&lt;p class="MsoNormal" style="margin-bottom:7.5pt;line-height:10.5pt;background-position:initial initial;background-repeat:initial initial;"&gt;&lt;span style="font-size:8.0pt;font-family:'Arial','sans-serif';mso-fareast-font-family:'Times New Roman';color:#5F3E31;"&gt;Any attempt by any
person to deliberately damage any web site or undermine legitimate operation of
a sweepstakes may constitute a violation of criminal and civil laws, and should
such an attempt be made, Sponsor reserves the right to seek damages from and/or
to prosecute any such person to the fullest extent permitted by law. Any such
tampering also will result in ineligibility to win a Grand Prize in the
Sweepstakes.&lt;o:p&gt;&lt;/o:p&gt;&lt;/span&gt;&lt;/p&gt;

&lt;p class="MsoNormal" style="margin-bottom:7.5pt;line-height:10.5pt;background-position:initial initial;background-repeat:initial initial;"&gt;&lt;b&gt;&lt;span style="font-size:8.0pt;font-family:'Arial','sans-serif';mso-fareast-font-family:'Times New Roman';color:#5F3E31;"&gt;CONDITIONS:&lt;/span&gt;&lt;/b&gt;&lt;span style="font-size:8.0pt;font-family:'Arial','sans-serif';mso-fareast-font-family:'Times New Roman';color:#5F3E31;"&gt;&lt;o:p&gt;&lt;/o:p&gt;&lt;/span&gt;&lt;/p&gt;

&lt;p class="MsoNormal" style="margin-bottom:7.5pt;line-height:10.5pt;background-position:initial initial;background-repeat:initial initial;"&gt;&lt;span style="font-size:8.0pt;font-family:'Arial','sans-serif';mso-fareast-font-family:'Times New Roman';color:#5F3E31;"&gt;By participating in
the Sweepstakes, entrants agree to be bound by these Official Rules and the
decisions of Sponsor, which are final in all matters relating to the
Sweepstakes and acknowledge compliance with these Official Rules. Each entrant
acknowledges that the Privacy Policy and Terms of Use found on the&amp;nbsp;&lt;/span&gt;&lt;a href="http://www.thebump.com/"&gt;&lt;span style="font-size:8.0pt;font-family:'Arial','sans-serif';mso-fareast-font-family:'Times New Roman';color:#5F3E31;"&gt;www.thebump.com&lt;/span&gt;&lt;/a&gt;&lt;span style="font-size:8.0pt;font-family:'Arial','sans-serif';mso-fareast-font-family:'Times New Roman';color:#5F3E31;"&gt;&amp;nbsp;and&amp;nbsp;&lt;/span&gt;&lt;a href="http://www.thenest.com/"&gt;&lt;span style="font-size:8.0pt;font-family:'Arial','sans-serif';mso-fareast-font-family:'Times New Roman';color:#5F3E31;"&gt;www.thenest.com&lt;/span&gt;&lt;/a&gt;&lt;span style="font-size:8.0pt;font-family:'Arial','sans-serif';mso-fareast-font-family:'Times New Roman';color:#5F3E31;"&gt;&amp;nbsp;websites, as applicable, are hereby
incorporated by reference and apply to the submission of entries pursuant to
these Official Rules.&amp;nbsp; Each entrant acknowledges that entrant has read and
accepted the applicable above-referenced Privacy Policy and Terms of Use.&amp;nbsp;&lt;o:p&gt;&lt;/o:p&gt;&lt;/span&gt;&lt;/p&gt;

&lt;p class="MsoNormal" style="margin-bottom:7.5pt;line-height:10.5pt;background-position:initial initial;background-repeat:initial initial;"&gt;&lt;span style="font-size:8.0pt;font-family:'Arial','sans-serif';mso-fareast-font-family:'Times New Roman';color:#5F3E31;"&gt;Sponsor is in no way
liable for any damage, loss, or injury resulting from computer malfunctions,
misdirected or incomplete entries, or acceptance and use of a Grand Prize. The
winner assumes liability for injuries caused or claimed to be caused by
participation in the Sweepstakes or the use or misuse of a Grand Prize. Sponsor
reserves the right, in its sole discretion, to cancel, modify or suspend the
Sweepstakes should virus, bugs, or other causes beyond the control of Sponsor
corrupt the administration, security, fairness, integrity or proper play of the
Sweepstakes and award the Grand Prize from all eligible entries received prior
to cancellation or suspension.&lt;o:p&gt;&lt;/o:p&gt;&lt;/span&gt;&lt;/p&gt;

&lt;p class="MsoNormal" style="margin-bottom:7.5pt;line-height:10.5pt;background-position:initial initial;background-repeat:initial initial;"&gt;&lt;span style="font-size:8.0pt;font-family:'Arial','sans-serif';mso-fareast-font-family:'Times New Roman';color:#5F3E31;"&gt;By entering this
Sweepstakes, each entrant hereby voluntarily and irrevocably releases, holds
harmless and agrees not to institute any claim against Sponsor or any of its
affiliates, and their respective officers, directors, shareholders, employees
and agents from any losses, damages, or expenses from any and all injuries,
losses or damages of any kind arising from or in connection with, either
directly or indirectly, (1) the awarding, acceptance, receipt, possession, use
and/or misuse of any prize awarded herein; and/or (2) participation in the
Sweepstakes or any prize-related activities.&lt;o:p&gt;&lt;/o:p&gt;&lt;/span&gt;&lt;/p&gt;

&lt;p class="MsoNormal" style="margin-bottom:7.5pt;line-height:10.5pt;background-position:initial initial;background-repeat:initial initial;"&gt;&lt;span style="font-size:8.0pt;font-family:'Arial','sans-serif';mso-fareast-font-family:'Times New Roman';color:#5F3E31;"&gt;Under no circumstances
will any entrant be permitted to obtain awards for, and each entrant hereby
waives all rights to claim, punitive, incidental or consequential damages, or
any other damages, including attorneys’ fees, and entrant further waives all
rights to have damages multiplied or increased.&lt;o:p&gt;&lt;/o:p&gt;&lt;/span&gt;&lt;/p&gt;

&lt;p class="MsoNormal" style="margin-bottom:7.5pt;line-height:10.5pt;background-position:initial initial;background-repeat:initial initial;"&gt;&lt;span style="font-size:8.0pt;font-family:'Arial','sans-serif';mso-fareast-font-family:'Times New Roman';color:#5F3E31;"&gt;By accepting a Grand
Prize, each winner grants Sponsor permission to use his or her name and
likeness for advertising and promotional purposes without any additional
compensation (except where prohibited by law). The Sweepstakes is subject to
these Official Rules. By entering the Sweepstakes, entrants and the winner
agree to waive any right to claim any ambiguity, inequity or error in the
Official Rules of the Sweepstakes, and/or of the Sweepstakes itself, and agree
to be bound by these Official Rules and by all decisions of, and
interpretations of these Official Rules by, the Sponsor, which in all respects
shall be final and binding.&lt;o:p&gt;&lt;/o:p&gt;&lt;/span&gt;&lt;/p&gt;

&lt;p class="MsoNormal" style="margin-bottom:7.5pt;line-height:10.5pt;background-position:initial initial;background-repeat:initial initial;"&gt;&lt;span style="font-size:8.0pt;font-family:'Arial','sans-serif';mso-fareast-font-family:'Times New Roman';color:#5F3E31;"&gt;THE NEW YORK COURTS
(STATE AND FEDERAL) SHALL HAVE SOLE JURISDICTION OF ANY CONTROVERSIES REGARDING
THE SWEEPSTAKES AND THE LAWS OF THE STATE OF NEW YORK, WITHOUT REGARD TO
CONFLICTS OF LAWS PRINCIPLES, SHALL GOVERN THE SWEEPSTAKES. ENTRANTS WAIVE ANY
AND ALL OBJECTIONS TO JURISDICTION AND VENUE IN THESE COURTS AND HEREBY SUBMIT
TO THE JURISDICTION OF THOSE COURTS.&lt;o:p&gt;&lt;/o:p&gt;&lt;/span&gt;&lt;/p&gt;

&lt;p class="MsoNormal" style="margin-bottom:7.5pt;line-height:10.5pt;background-position:initial initial;background-repeat:initial initial;"&gt;&lt;span style="font-size:8.0pt;font-family:'Arial','sans-serif';mso-fareast-font-family:'Times New Roman';color:#5F3E31;"&gt;All rights reserved.
Official Rules may be copied for personal use only and not for any commercial
purpose whatsoever.&lt;o:p&gt;&lt;/o:p&gt;&lt;/span&gt;&lt;/p&gt;

&lt;p class="MsoNormal" style="margin-bottom:7.5pt;line-height:10.5pt;background-position:initial initial;background-repeat:initial initial;"&gt;&lt;b&gt;&lt;span style="font-size:8.0pt;font-family:'Arial','sans-serif';mso-fareast-font-family:'Times New Roman';color:#5F3E31;"&gt;SPONSOR:&amp;nbsp;&amp;nbsp;&amp;nbsp;&amp;nbsp;&amp;nbsp;&amp;nbsp;&amp;nbsp;&amp;nbsp;&amp;nbsp;&amp;nbsp;&amp;nbsp;&amp;nbsp;&amp;nbsp;&amp;nbsp;&amp;nbsp;&amp;nbsp;&amp;nbsp;&amp;nbsp;&amp;nbsp;&amp;nbsp;&amp;nbsp;&amp;nbsp; &lt;/span&gt;&lt;/b&gt;&lt;span style="font-size:8.0pt;font-family:'Arial','sans-serif';mso-fareast-font-family:'Times New Roman';color:#5F3E31;"&gt;&lt;o:p&gt;&lt;/o:p&gt;&lt;/span&gt;&lt;/p&gt;

&lt;p class="MsoNormal" style="margin-bottom:7.5pt;line-height:10.5pt;background-position:initial initial;background-repeat:initial initial;"&gt;&lt;span style="font-size:8.0pt;font-family:'Arial','sans-serif';mso-fareast-font-family:'Times New Roman';color:#5F3E31;"&gt;XO Group Inc., 195
Broadway, 25&lt;sup&gt;th&lt;/sup&gt; Floor, New York, NY 10007&lt;o:p&gt;&lt;/o:p&gt;&lt;/span&gt;&lt;/p&gt;

&lt;p class="MsoNormal" style="margin-bottom:7.5pt;line-height:10.5pt;background-position:initial initial;background-repeat:initial initial;"&gt;&lt;b&gt;&lt;span style="font-size:8.0pt;font-family:'Arial','sans-serif';mso-fareast-font-family:'Times New Roman';color:#5F3E31;"&gt;ADMINISTRATOR:&lt;/span&gt;&lt;/b&gt;&lt;span style="font-size:8.0pt;font-family:'Arial','sans-serif';mso-fareast-font-family:'Times New Roman';color:#5F3E31;"&gt;&lt;o:p&gt;&lt;/o:p&gt;&lt;/span&gt;&lt;/p&gt;

&lt;p class="MsoNormal" style="margin-bottom:7.5pt;line-height:10.5pt;background-position:initial initial;background-repeat:initial initial;"&gt;&lt;span style="font-size:8.0pt;font-family:'Arial','sans-serif';mso-fareast-font-family:'Times New Roman';color:#5F3E31;"&gt;XO Group Inc., 195
Broadway, 25&lt;sup&gt;th&lt;/sup&gt; Floor, New York, NY 10007&lt;/span&gt;&lt;o:p&gt;&lt;/o:p&gt;&lt;/p&gt;</description></item><item><title>The Bump “Simon &amp; Schuster Ready to Read” Sweepstakes  </title><link>http://community.thebump.com/cs/ks/blogs/nest_baby_editors/archive/2012/10/24/the-bump-simon-schuster-ready-to-read-sweepstakes.aspx</link><pubDate>Wed, 24 Oct 2012 13:53:00 GMT</pubDate><guid isPermaLink="false">b16960c2-08ff-48dc-93ce-1f3c6b289aa0:69537835</guid><dc:creator>Bump Kathleen</dc:creator><slash:comments>0</slash:comments><comments>http://community.thebump.com/cs/ks/blogs/nest_baby_editors/comments/69537835.aspx</comments><wfw:commentRss>http://community.thebump.com/cs/ks/blogs/nest_baby_editors/commentrss.aspx?PostID=69537835</wfw:commentRss><description>&lt;h3 style="margin-right:-.5in;"&gt;&lt;span style="font-size:8.0pt;mso-ansi-language:EN-US;"&gt;The Bump “Simon &amp;amp; Schuster Ready to Read”&lt;/span&gt;&lt;span style="font-size:8.0pt;"&gt; &lt;span&gt;Sweepstakes &lt;o:p&gt;&lt;/o:p&gt;&lt;/span&gt;&lt;/span&gt;&lt;/h3&gt;

&lt;h3 style="margin-right:-.5in;"&gt;&lt;span style="font-size:8.0pt;font-weight:normal;"&gt;&amp;nbsp;&lt;/span&gt;&lt;/h3&gt;

&lt;h5&gt;&lt;span style="font-size:8.0pt;"&gt;NO PURCHASE IS NECESSARY TO ENTER
OR WIN THIS SWEEPSTAKES. MAKING A PURCHASE WILL NOT INCREASE YOUR CHANCES OF
WINNING. VOID WHERE PROHIBITED BY LAW.&lt;o:p&gt;&lt;/o:p&gt;&lt;/span&gt;&lt;/h5&gt;

&lt;p class="MsoNormal" style="margin-right:-.5in;"&gt;&lt;b&gt;&lt;span style="font-size:8.0pt;font-family:'Arial','sans-serif';"&gt;&amp;nbsp;&lt;/span&gt;&lt;/b&gt;&lt;/p&gt;

&lt;p class="MsoNormal" style="margin-right:-.5in;"&gt;&lt;b&gt;&lt;span style="font-size:8.0pt;font-family:'Arial','sans-serif';"&gt;TERM:&lt;/span&gt;&lt;/b&gt;&lt;span style="font-size:8.0pt;font-family:'Arial','sans-serif';"&gt;&lt;o:p&gt;&lt;/o:p&gt;&lt;/span&gt;&lt;/p&gt;

&lt;p class="MsoBodyText" style="margin-right:-.5in;"&gt;&lt;span style="font-size:8.0pt;"&gt;The &lt;/span&gt;&lt;span style="font-size:8.0pt;mso-ansi-language:EN-US;"&gt;Bump ”Simon &amp;amp; Schuster Ready to Read”&lt;/span&gt;&lt;b&gt;&lt;span style="font-size:8.0pt;"&gt; &lt;/span&gt;&lt;/b&gt;&lt;span style="font-size:8.0pt;"&gt;Sweepstakes (the "Sweepstakes")
entry period commences at 12:00 A.M. Eastern &lt;/span&gt;&lt;span style="font-size:8.0pt;mso-ansi-language:EN-US;"&gt;Daylight&lt;/span&gt;&lt;span style="font-size:8.0pt;"&gt; &lt;span&gt;Time on&lt;/span&gt;&lt;/span&gt;&lt;span style="font-size:8.0pt;mso-ansi-language:EN-US;"&gt; &lt;/span&gt;&lt;span style="font-size:8.0pt;mso-ansi-language:EN-US;"&gt;October 24, 2012&lt;/span&gt;&lt;span style="font-size:8.0pt;"&gt;, and
ends at 11:59 P.M. Eastern &lt;/span&gt;&lt;span style="font-size:8.0pt;mso-ansi-language:EN-US;"&gt;Daylight&lt;/span&gt;&lt;span style="font-size:8.0pt;"&gt; &lt;span&gt;Time on &lt;/span&gt;&lt;/span&gt;&lt;span style="font-size:8.0pt;mso-ansi-language:EN-US;"&gt;&amp;nbsp;&lt;/span&gt;&lt;span style="font-size:8.0pt;mso-ansi-language:EN-US;"&gt;October 28, 2012 &lt;/span&gt;&lt;span style="font-size:8.0pt;"&gt;(the "Sweepstakes Entry Period").&amp;nbsp; &lt;/span&gt;&lt;span style="font-size:8.0pt;mso-bidi-font-family:Arial;"&gt;The Sweepstakes is sponsored by XO Group Inc.,
&lt;/span&gt;&lt;span style="font-size:8.0pt;mso-ansi-language:EN-US;"&gt;195&lt;/span&gt;&lt;span style="font-size:8.0pt;"&gt; Broadway, &lt;/span&gt;&lt;span style="font-size:8.0pt;mso-ansi-language:EN-US;"&gt;25&lt;sup&gt;th&lt;/sup&gt; Floor, &lt;/span&gt;&lt;span style="font-size:8.0pt;"&gt;New York, NY 100&lt;/span&gt;&lt;span style="font-size:8.0pt;mso-ansi-language:EN-US;"&gt;07&lt;/span&gt;&lt;span style="font-size:8.0pt;"&gt;
("Sponsor")&lt;/span&gt;&lt;span style="font-size:8.0pt;mso-ansi-language:EN-US;"&gt;, through its division The Bump&lt;/span&gt;&lt;span style="font-size:8.0pt;"&gt;.&lt;o:p&gt;&lt;/o:p&gt;&lt;/span&gt;&lt;/p&gt;

&lt;p class="MsoNormal" style="margin-right:-.5in;"&gt;&lt;span style="font-size:8.0pt;font-family:'Arial','sans-serif';"&gt;&amp;nbsp;&lt;/span&gt;&lt;/p&gt;

&lt;p class="MsoBodyText2"&gt;&lt;b&gt;&lt;span&gt;ELIGIBILITY:&lt;o:p&gt;&lt;/o:p&gt;&lt;/span&gt;&lt;/b&gt;&lt;/p&gt;

&lt;p class="MsoBodyText2"&gt;&lt;span&gt;This Sweepstakes
is open to residents of the 50 United States, and the District of Columbia, 18
years or older as of date of entry. &lt;/span&gt;Each entrant
&lt;span&gt;must be a registered member of &lt;u&gt;&lt;a href="http://www.thebump.com/"&gt;www.&lt;span&gt;thebump&lt;/span&gt;.com&lt;/a&gt;&lt;/u&gt; as of date of entry to be eligible.&lt;/span&gt;&lt;span&gt; &lt;/span&gt;&lt;span&gt;Employees of the Sponsor; &lt;/span&gt;Prize Provider(s); &lt;span&gt;any promotional companies or
advertising agencies participating in the Sweepstakes and employees of their
respective subsidiaries and affiliates; any persons involved in the creation,
development, or implementation of this Sweepstakes; and any other persons or
entities directly associated with this Sweepstakes and any members of their
immediate families or households are ineligible to participate. Entries for the
Sweepstakes drawing must be received prior to the expiration of the Sweepstakes
Entry Period. This Sweepstakes is void in Puerto Rico and the U.S. Virgin
Islands and wherever prohibited or restricted by law, and is subject to all
federal, state, and local laws and regulations. By submitting an entry,
entrants agree to abide by these Official Rules and all applicable federal,
state, and local laws and regulations that govern sweepstakes.&lt;o:p&gt;&lt;/o:p&gt;&lt;/span&gt;&lt;/p&gt;

&lt;p class="MsoNormal" style="margin-right:-.5in;"&gt;&lt;b&gt;&lt;span style="font-size:8.0pt;font-family:'Arial','sans-serif';"&gt;&amp;nbsp;&lt;/span&gt;&lt;/b&gt;&lt;/p&gt;

&lt;p class="MsoNormal" style="margin-right:-.5in;"&gt;&lt;b&gt;&lt;span style="font-size:8.0pt;font-family:'Arial','sans-serif';"&gt;PRIZES/VALUE:&lt;o:p&gt;&lt;/o:p&gt;&lt;/span&gt;&lt;/b&gt;&lt;/p&gt;

&lt;p class="MsoNormal"&gt;&lt;span class="bodycopy5"&gt;&lt;span style="font-size:8.0pt;color:windowtext;background:yellow;mso-highlight:yellow;"&gt;&lt;o:p&gt;&amp;nbsp;&lt;/o:p&gt;&lt;/span&gt;&lt;/span&gt;&lt;/p&gt;

&lt;p class="MsoNormal"&gt;&lt;span style="font-size:8.0pt;font-family:'Arial','sans-serif';"&gt;Two
(2) Prize winners will each receive one (1) Ready to Read prize package, each
consisting of the following items:&lt;o:p&gt;&lt;/o:p&gt;&lt;/span&gt;&lt;/p&gt;

&lt;p class="MsoNormal" style="margin-left:.75in;text-indent:-.25in;mso-list:l0 level1 lfo1;"&gt;&lt;span style="font-size:8.0pt;font-family:Symbol;mso-fareast-font-family:Symbol;mso-bidi-font-family:Symbol;"&gt;·&lt;span style="font-size:7pt;font-family:'Times New Roman';"&gt;&amp;nbsp;&amp;nbsp;&amp;nbsp;&amp;nbsp;&amp;nbsp;&amp;nbsp;&amp;nbsp;
&lt;/span&gt;&lt;/span&gt;&lt;span style="font-size:8.0pt;font-family:'Arial','sans-serif';"&gt;Prize
winner’s choice of twenty-five (25) Ready-to-Read books, to be selected from one
(1) of the following Ready-to-Read levels: Pre-Level One, Level One or Level
Two (to the extent available);&lt;o:p&gt;&lt;/o:p&gt;&lt;/span&gt;&lt;/p&gt;

&lt;p class="MsoNormal" style="margin-left:.75in;text-indent:-.25in;mso-list:l0 level1 lfo1;"&gt;&lt;span style="font-size:8.0pt;font-family:Symbol;mso-fareast-font-family:Symbol;mso-bidi-font-family:Symbol;"&gt;·&lt;span style="font-size:7pt;font-family:'Times New Roman';"&gt;&amp;nbsp;&amp;nbsp;&amp;nbsp;&amp;nbsp;&amp;nbsp;&amp;nbsp;&amp;nbsp;
&lt;/span&gt;&lt;/span&gt;&lt;span style="font-size:8.0pt;font-family:'Arial','sans-serif';"&gt;Five
(5) sticker sheets (selected by Sponsor in its sole discretion); and &lt;o:p&gt;&lt;/o:p&gt;&lt;/span&gt;&lt;/p&gt;

&lt;p class="MsoNormal" style="margin-left:.75in;text-indent:-.25in;mso-list:l0 level1 lfo1;"&gt;&lt;span style="font-size:8.0pt;font-family:Symbol;mso-fareast-font-family:Symbol;mso-bidi-font-family:Symbol;"&gt;·&lt;span style="font-size:7pt;font-family:'Times New Roman';"&gt;&amp;nbsp;&amp;nbsp;&amp;nbsp;&amp;nbsp;&amp;nbsp;&amp;nbsp;&amp;nbsp;
&lt;/span&gt;&lt;/span&gt;&lt;span style="font-size:8.0pt;font-family:'Arial','sans-serif';"&gt;Two
(2) lunch bags (selected by Sponsor in its sole discretion).&lt;o:p&gt;&lt;/o:p&gt;&lt;/span&gt;&lt;/p&gt;

&lt;p class="MsoListParagraph" style="margin-left:.75in;"&gt;&lt;span style="font-size:8.0pt;font-family:'Arial','sans-serif';"&gt;&amp;nbsp;&lt;/span&gt;&lt;o:p&gt;&lt;/o:p&gt;&lt;/p&gt;

&lt;p class="MsoNormal"&gt;&lt;span style="font-size:8.0pt;font-family:'Arial','sans-serif';"&gt;Approximate
retail value of each Prize is $107.75. Actual retail value may vary.&lt;o:p&gt;&lt;/o:p&gt;&lt;/span&gt;&lt;/p&gt;

&lt;p class="MsoNormal"&gt;&lt;span style="font-size:8.0pt;font-family:'Arial','sans-serif';"&gt;&amp;nbsp;&lt;/span&gt;&lt;/p&gt;

&lt;p class="MsoNormal"&gt;&lt;span style="font-size:8.0pt;font-family:'Arial','sans-serif';"&gt;The
Prizes is not transferable, assignable or redeemable for cash or any other
consideration, and no substitutions will be allowed except by Sponsor, which
reserves the right to substitute prizes of equal or greater value or nature if
advertised prize (or component thereof) is not available. Each Prize winner is
responsible for compliance with all applicable federal, state, and/or local
laws and regulations, including, without limitation, the payment of all
applicable taxes. &lt;o:p&gt;&lt;/o:p&gt;&lt;/span&gt;&lt;/p&gt;

&lt;p class="MsoBodyText3"&gt;&lt;span&gt;&amp;nbsp;&lt;/span&gt;&lt;/p&gt;

&lt;p class="MsoNormal" style="margin-right:-.5in;"&gt;&lt;b&gt;&lt;span style="font-size:8.0pt;font-family:'Arial','sans-serif';"&gt;HOW TO ENTER:&lt;/span&gt;&lt;/b&gt;&lt;span style="font-size:8.0pt;font-family:'Arial','sans-serif';"&gt;&lt;o:p&gt;&lt;/o:p&gt;&lt;/span&gt;&lt;/p&gt;

&lt;p class="MsoNormal"&gt;&lt;span style="font-size:8.0pt;font-family:'Arial','sans-serif';"&gt;You may enter the Sweepstakes
by submitting a reply to the message board accessible at &lt;u&gt;www.thebump.com/&lt;span style="background:yellow;mso-highlight:yellow;"&gt;[__________]&lt;/span&gt;&lt;/u&gt; during
the Sweepstakes Entry Period, in accordance with the instructions set forth
therein. Incomplete or late entries will be disqualified. Limit one entry per
person. If an entrant is determined to have submitted more than one entry
submission, that entrant will be disqualified. Normal Internet access and usage
charges imposed by your online carrier apply.&amp;nbsp;
An entry made will be deemed to have been made by the "authorized
account holder" of the email address utilized at the time the entry is
made. For purposes herein, the "authorized account holder" refers to
the person assigned to an email address by an Internet access provider, online
service provider, or other organization responsible for assigning email
addresses. &lt;o:p&gt;&lt;/o:p&gt;&lt;/span&gt;&lt;/p&gt;

&lt;p class="MsoNormal"&gt;&lt;span style="font-size:8.0pt;font-family:'Arial','sans-serif';"&gt;&amp;nbsp;&lt;/span&gt;&lt;/p&gt;

&lt;p class="MsoNormal"&gt;&lt;span style="font-size:8.0pt;font-family:'Arial','sans-serif';"&gt;Entries must comply
with file specifications and character limitations on the entry page (e.g.,
must be a proper response to the applicable message board post and subject to
the character limitations in the applicable reply box, etc.) and must be in
English&lt;span style="color:red;"&gt;. &lt;/span&gt;Entries must be entrant’s own original
work and owned solely and exclusively by entrant, have not won a previous prize
or award and have not been previously published, must not infringe on,
misappropriate or otherwise violate any third-party rights (including but not
limited to copyright, trademark, rights of publicity or privacy or any other
proprietary right), and must be deemed suitable by Sponsor.&amp;nbsp; Entrants agree to indemnify, defend and hold
harmless Sponsor, Simon &amp;amp; Schuster, Inc. and each of their respective
affiliates, and their respective officers, directors, shareholders, employees
and agents from any losses, damages, or expenses arising from or in connection
with infringement, misappropriation or violation of any third party rights.
Entries deemed lewd or offensive, in Sponsor’s sole discretion, will be
disqualified.&amp;nbsp; Entries that comply with
format and suitability specifications may, in Sponsor’s sole discretion, be
acknowledged by e-mail, but nevertheless remain subject to full eligibility
determinations at the sole discretion of Sponsor.&amp;nbsp; An entry that does not comply with entry
guidelines will be deemed void and of no effect. All entries will become the
property of Sponsor and will not be returned. Sponsor is not responsible for
transmission and/or computer error. For the avoidance of doubt, acceptance of
entries or submissions will not be deemed to waive any provisions of these Official
Rules, and the entrant may subsequently be disqualified.&lt;o:p&gt;&lt;/o:p&gt;&lt;/span&gt;&lt;/p&gt;

&lt;p class="MsoNormal"&gt;&lt;span style="font-size:8.0pt;font-family:'Arial','sans-serif';"&gt;&amp;nbsp;&lt;/span&gt;&lt;/p&gt;

&lt;p class="MsoNormal" style="margin-right:-.5in;"&gt;&lt;b&gt;&lt;span style="font-size:8.0pt;font-family:'Arial','sans-serif';"&gt;RANDOM DRAWING/ODDS OF WINNING/WINNERS:&lt;o:p&gt;&lt;/o:p&gt;&lt;/span&gt;&lt;/b&gt;&lt;/p&gt;

&lt;p class="MsoNormal"&gt;&lt;span style="font-size:8.0pt;font-family:'Arial','sans-serif';"&gt;&amp;nbsp;&lt;/span&gt;&lt;/p&gt;

&lt;p class="MsoNormal"&gt;&lt;span style="font-size:8.0pt;font-family:'Arial','sans-serif';"&gt;The
potential winners of the Sweepstakes will be selected in a random drawing, on
or about October 29, 2012, from all eligible entries received.&amp;nbsp; The Prizes will be awarded, and each winner
will be notified via e-mail on or about October 29, 2012, using the contact
information provided on the winner’s &lt;u&gt;www.thebump.com&lt;/u&gt; membership
registration form. Each entrant is responsible for the accuracy of the
information included in his/her membership registration form. The Prize drawing
will be conducted by Sponsor.&amp;nbsp; The Prize
drawing shall be final and conclusive. The odds of winning a Prize will be
determined by the actual number of eligible entries received. Potential Prize winner(s)
will be required to sign and return an Affidavit of Eligibility, Liability
Release, and where legal, a Publicity Release within ten (10) days of
notification attempt. Noncompliance within this time period will result in
disqualification and forfeiture of the Prize, and Sponsor may, in its sole
discretion, award the applicable Prize to an alternate winner selected at
random from all eligible entries received. If a Prize notification is returned
as non-deliverable, the potential winner will be disqualified and the Prize
forfeited, and Sponsor may, in its sole discretion, award the applicable Prize
to an alternate winner selected at random from all eligible entries received.&amp;nbsp; The name of the winners of the Sweepstakes will
be available after November 30, 2012. To obtain this information, send a
self-addressed stamped envelope to: The Bump “Simon &amp;amp; Schuster Ready to
Read Sweepstakes” - Winners, c/o XO Group Inc., 195 Broadway, 25&lt;sup&gt;th&lt;/sup&gt;
Floor, New York, NY 10007.&lt;o:p&gt;&lt;/o:p&gt;&lt;/span&gt;&lt;/p&gt;

&lt;p class="MsoNormal" style="margin-right:-.5in;"&gt;&lt;b&gt;&lt;span style="font-size:8.0pt;font-family:'Arial','sans-serif';"&gt;&amp;nbsp;&lt;/span&gt;&lt;/b&gt;&lt;/p&gt;

&lt;p class="MsoNormal" style="margin-right:-.5in;"&gt;&lt;b&gt;&lt;span style="font-size:8.0pt;font-family:'Arial','sans-serif';"&gt;CAUTION:&lt;o:p&gt;&lt;/o:p&gt;&lt;/span&gt;&lt;/b&gt;&lt;/p&gt;

&lt;p class="MsoNormal"&gt;&lt;span style="font-size:8.0pt;font-family:'Arial','sans-serif';"&gt;Any
attempt by any person to deliberately damage any web site or undermine
legitimate operation of a sweepstakes may constitute a violation of criminal
and civil laws, and should such an attempt be made, Sponsor reserves the right
to seek damages from and/or to prosecute any such person to the fullest extent
permitted by law. Any such tampering will also result in ineligibility to win a
Prize in the Sweepstakes.&lt;o:p&gt;&lt;/o:p&gt;&lt;/span&gt;&lt;/p&gt;

&lt;p class="MsoNormal"&gt;&lt;span style="font-size:8.0pt;font-family:'Arial','sans-serif';"&gt;&amp;nbsp;&lt;/span&gt;&lt;/p&gt;

&lt;p class="MsoNormal"&gt;&lt;b&gt;&lt;span style="font-size:8.0pt;font-family:'Arial','sans-serif';"&gt;CONDITIONS:&lt;o:p&gt;&lt;/o:p&gt;&lt;/span&gt;&lt;/b&gt;&lt;/p&gt;

&lt;p class="MsoNormal"&gt;&lt;span style="font-size:8.0pt;font-family:'Arial','sans-serif';"&gt;&amp;nbsp;&lt;/span&gt;&lt;/p&gt;

&lt;p class="MsoNormal"&gt;&lt;span style="font-size:8.0pt;font-family:'Arial','sans-serif';"&gt;By
participating in this Sweepstakes, entrants agree to be bound by these Official
Rules and the decisions of Sponsor, which are final in all matters relating to
this Sweepstakes, and acknowledge compliance with these Official Rules. Each
entrant acknowledges that the Privacy
Policy and Terms of Use
found on the &lt;u&gt;www.thebump.com&lt;/u&gt; website are hereby incorporated by
reference and apply to the submission of entries pursuant to these Official
Rules.&amp;nbsp; &lt;span class="DeltaViewInsertion"&gt;&lt;span style="color:windowtext;"&gt;By
participating in this Sweepstakes, each entrant hereby agrees to &lt;/span&gt;&lt;/span&gt;Sponsor&lt;span class="DeltaViewInsertion"&gt;&lt;span style="color:windowtext;"&gt;’s collection and usage of the entrant’s personal
information and acknowledges that entrant has read and accepted the
above-referenced Privacy Policy and Terms of Use.&lt;/span&gt;&lt;/span&gt;&lt;span class="DeltaViewInsertion"&gt;&amp;nbsp; &lt;/span&gt;&lt;o:p&gt;&lt;/o:p&gt;&lt;/span&gt;&lt;/p&gt;

&lt;p class="MsoNormal"&gt;&lt;span style="font-size:8.0pt;font-family:'Arial','sans-serif';"&gt;&amp;nbsp;&lt;/span&gt;&lt;/p&gt;

&lt;p class="MsoNormal"&gt;&lt;span style="font-size:8.0pt;font-family:'Arial','sans-serif';"&gt;Sponsor
is in no way liable for any damage, loss, or injury resulting from computer
malfunctions, misdirected or incomplete entries, or acceptance and use of a Prize.
Sponsor and its agents shall have no liability or responsibility for injuries,
damages or liabilities caused or claimed to be caused by participation in the Sweepstakes
or the use or misuse of a prize. Sponsor reserves the right, in its sole
discretion, to cancel, modify or suspend the Sweepstakes should virus, bugs, or
other causes beyond the control of Sponsor corrupt the administration,
security, fairness, integrity or proper play of the Sweepstakes and award the Prizes
from all eligible entries received prior to cancellation or suspension.&lt;o:p&gt;&lt;/o:p&gt;&lt;/span&gt;&lt;/p&gt;

&lt;p class="MsoNormal"&gt;&lt;span style="font-size:8.0pt;font-family:'Arial','sans-serif';"&gt;&amp;nbsp;&lt;/span&gt;&lt;/p&gt;

&lt;p class="MsoNormal"&gt;&lt;span style="font-size:8.0pt;font-family:'Arial','sans-serif';"&gt;By
entering this Sweepstakes, each entrant hereby voluntarily and irrevocably
releases, holds harmless and agrees not to institute any claim against Sponsor,
Simon &amp;amp; Schuster, Inc. and/or any of their respective affiliates and
subsidiaries, and their respective officers, directors, shareholders, employees
and agents from any losses, damages, or expenses from any and all injuries,
losses or damages of any kind arising from or in connection with, either
directly or indirectly, (1) the awarding, acceptance, receipt, possession, use
and/or misuse of any prize awarded herein; and/or (2) participation in the Sweepstakes
or any prize-related activities.&lt;o:p&gt;&lt;/o:p&gt;&lt;/span&gt;&lt;/p&gt;

&lt;p class="MsoNormal"&gt;&lt;span style="font-size:8.0pt;font-family:'Arial','sans-serif';"&gt;&amp;nbsp;&lt;/span&gt;&lt;/p&gt;

&lt;p class="MsoNormal"&gt;&lt;span style="font-size:8.0pt;font-family:'Arial','sans-serif';"&gt;Under
no circumstances will any entrant be permitted to obtain awards for, and each
entrant hereby waives all rights to claim, punitive, incidental or
consequential damages, or any other damages, including attorneys’ fees, and
entrant further waives all rights to have damages multiplied or increased.&lt;o:p&gt;&lt;/o:p&gt;&lt;/span&gt;&lt;/p&gt;

&lt;p class="MsoNormal"&gt;&lt;span style="font-size:8.0pt;"&gt;&amp;nbsp;&lt;/span&gt;&lt;/p&gt;

&lt;p class="MsoNormal"&gt;&lt;span style="font-size:8.0pt;mso-bidi-font-size:6.0pt;font-family:'Arial','sans-serif';"&gt;By accepting a Prize, each winner grants &lt;/span&gt;&lt;span style="font-size:8.0pt;font-family:'Arial','sans-serif';"&gt;Sponsor&lt;/span&gt;&lt;span style="font-size:8.0pt;mso-bidi-font-size:6.0pt;font-family:'Arial','sans-serif';"&gt;
permission to use his or her name and likeness for advertising and promotional
purposes without any additional compensation (except where prohibited by
law).&amp;nbsp; &lt;/span&gt;&lt;span style="font-size:8.0pt;font-family:'Arial','sans-serif';"&gt;By entering the Sweepstakes, entrants
shall be deemed to have agreed to have their entry information made available
to the Sponsor. The Sweepstakes is subject to these Official Rules. By entering
the Sweepstakes, entrants and the winners agree to waive any right to claim any
ambiguity, inequity or error in the Official Rules of the Sweepstakes, and/or of
the Sweepstakes itself, and agree to be bound by these Official Rules and by
all decisions &lt;/span&gt;&lt;span style="font-size:8.0pt;mso-bidi-font-size:6.0pt;font-family:'Arial','sans-serif';"&gt;of, and interpretations of these Official
Rules by, &lt;/span&gt;&lt;span style="font-size:8.0pt;font-family:'Arial','sans-serif';"&gt;the
Sponsor, which in all respects shall be final and binding.&lt;o:p&gt;&lt;/o:p&gt;&lt;/span&gt;&lt;/p&gt;

&lt;p class="MsoNormal" style="margin-right:-.5in;"&gt;&lt;span style="font-size:8.0pt;font-family:'Arial','sans-serif';"&gt;&amp;nbsp;&lt;/span&gt;&lt;/p&gt;

&lt;p class="MsoNormal" style="margin-right:-.5in;"&gt;&lt;b&gt;&lt;span style="font-size:8.0pt;font-family:'Arial','sans-serif';"&gt;&amp;nbsp;&lt;/span&gt;&lt;/b&gt;&lt;/p&gt;

&lt;p class="MsoNormal" style="margin-right:-.5in;"&gt;&lt;span style="font-size:8.0pt;font-family:'Arial','sans-serif';"&gt;THE NEW YORK COURTS (STATE AND FEDERAL) SHALL
HAVE SOLE JURISDICTION OF ANY CONTROVERSIES REGARDING THE SWEEPSTAKES AND THE
LAWS OF THE STATE OF NEW YORK&lt;span class="DeltaViewInsertion"&gt;&lt;span style="color:windowtext;"&gt;, WITHOUT
REGARD TO CONFLICTS OF LAWS PRINCIPLES,&lt;/span&gt;&lt;/span&gt;&lt;/span&gt;&lt;span class="DeltaViewInsertion"&gt;&lt;span style="font-size:8.0pt;color:windowtext;"&gt; &lt;/span&gt;&lt;/span&gt;&lt;span style="font-size:8.0pt;font-family:'Arial','sans-serif';"&gt;SHALL GOVERN THE SWEEPSTAKES.
ENTRANTS WAIVE ANY AND ALL OBJECTIONS TO JURISDICTION AND VENUE IN THESE COURTS
AND HEREBY SUBMIT TO THE JURISDICTION OF THOSE COURTS.&lt;o:p&gt;&lt;/o:p&gt;&lt;/span&gt;&lt;/p&gt;

&lt;p class="MsoNormal" style="margin-right:-.5in;"&gt;&lt;b&gt;&lt;span style="font-size:8.0pt;font-family:'Arial','sans-serif';"&gt;&amp;nbsp;&lt;/span&gt;&lt;/b&gt;&lt;/p&gt;

&lt;p class="MsoNormal" style="margin-right:-.5in;"&gt;&lt;span style="font-size:8.0pt;font-family:'Arial','sans-serif';"&gt;All rights reserved. Official Rules may be
copied for personal use only and not for any commercial purpose whatsoever.&lt;o:p&gt;&lt;/o:p&gt;&lt;/span&gt;&lt;/p&gt;

&lt;p class="MsoNormal" style="margin-right:-.5in;"&gt;&lt;span style="font-size:8.0pt;font-family:'Arial','sans-serif';"&gt;&amp;nbsp;&lt;/span&gt;&lt;/p&gt;

&lt;p class="MsoNormal" style="margin-right:-.5in;"&gt;&lt;b&gt;&lt;span style="font-size:8.0pt;font-family:'Arial','sans-serif';"&gt;SPONSOR:&lt;o:p&gt;&lt;/o:p&gt;&lt;/span&gt;&lt;/b&gt;&lt;/p&gt;

&lt;p class="MsoNormal" style="margin-right:-.5in;"&gt;&lt;span style="font-size:8.0pt;font-family:'Arial','sans-serif';"&gt;XO Group Inc., 195 Broadway, 25&lt;sup&gt;th&lt;/sup&gt;
Floor, New York, NY 10007.&lt;o:p&gt;&lt;/o:p&gt;&lt;/span&gt;&lt;/p&gt;

&lt;p class="MsoNormal" style="margin-right:-.5in;"&gt;&lt;b&gt;&lt;span style="font-size:8.0pt;font-family:'Arial','sans-serif';"&gt;&amp;nbsp;&lt;/span&gt;&lt;/b&gt;&lt;/p&gt;

&lt;p class="MsoNormal" style="margin-right:-.5in;"&gt;&lt;b&gt;&lt;span style="font-size:8.0pt;font-family:'Arial','sans-serif';"&gt;ADMINISTRATOR:&lt;o:p&gt;&lt;/o:p&gt;&lt;/span&gt;&lt;/b&gt;&lt;/p&gt;

&lt;p class="MsoNormal" style="margin-right:-.5in;"&gt;&lt;span style="font-size:8.0pt;font-family:'Arial','sans-serif';"&gt;XO Group Inc., 195 Broadway, 25&lt;sup&gt;th&lt;/sup&gt;
Floor, New York, NY 10007.&lt;/span&gt;&lt;o:p&gt;&lt;/o:p&gt;&lt;/p&gt;</description></item><item><title>The Bump “Hot Mama Necklace” Sweepstakes  </title><link>http://community.thebump.com/cs/ks/blogs/nest_baby_editors/archive/2012/10/22/the-bump-hot-mama-necklace-sweepstakes.aspx</link><pubDate>Mon, 22 Oct 2012 15:35:00 GMT</pubDate><guid isPermaLink="false">b16960c2-08ff-48dc-93ce-1f3c6b289aa0:69487714</guid><dc:creator>Bump Kathleen</dc:creator><slash:comments>0</slash:comments><comments>http://community.thebump.com/cs/ks/blogs/nest_baby_editors/comments/69487714.aspx</comments><wfw:commentRss>http://community.thebump.com/cs/ks/blogs/nest_baby_editors/commentrss.aspx?PostID=69487714</wfw:commentRss><description>&lt;p class="MsoNormal"&gt;&lt;span style="font-size:8.0pt;font-family:'Arial','sans-serif';"&gt;The
Bump “Hot Mama Necklace” Sweepstakes &lt;/span&gt;&lt;span style="font-family:'Arial','sans-serif';"&gt;&lt;o:p&gt;&lt;/o:p&gt;&lt;/span&gt;&lt;/p&gt;

&lt;h3 style="margin-right:-.5in;"&gt;&lt;span style="font-size:8.0pt;font-weight:normal;"&gt;&amp;nbsp;&lt;/span&gt;&lt;/h3&gt;

&lt;h5&gt;&lt;span style="font-size:8.0pt;"&gt;NO PURCHASE IS NECESSARY TO ENTER
OR WIN THIS SWEEPSTAKES. MAKING A PURCHASE WILL NOT INCREASE YOUR CHANCES OF
WINNING. VOID WHERE PROHIBITED BY LAW.&lt;o:p&gt;&lt;/o:p&gt;&lt;/span&gt;&lt;/h5&gt;

&lt;p class="MsoNormal" style="margin-right:-.5in;"&gt;&lt;b&gt;&lt;span style="font-size:8.0pt;font-family:'Arial','sans-serif';"&gt;&amp;nbsp;&lt;/span&gt;&lt;/b&gt;&lt;/p&gt;

&lt;p class="MsoNormal" style="margin-right:-.5in;"&gt;&lt;b&gt;&lt;span style="font-size:8.0pt;font-family:'Arial','sans-serif';"&gt;TERM:&lt;/span&gt;&lt;/b&gt;&lt;span style="font-size:8.0pt;font-family:'Arial','sans-serif';"&gt;&lt;o:p&gt;&lt;/o:p&gt;&lt;/span&gt;&lt;/p&gt;

&lt;p class="MsoBodyText" style="margin-right:-.5in;"&gt;&lt;span style="font-size:8.0pt;"&gt;The &lt;/span&gt;&lt;span style="font-size:8.0pt;mso-ansi-language:EN-US;"&gt;Bump &lt;/span&gt;&lt;span style="font-size:8.0pt;"&gt;“&lt;/span&gt;&lt;span style="font-size:8.0pt;mso-ansi-language:EN-US;"&gt;Hot Mama Necklace”&lt;/span&gt;&lt;b&gt;&lt;span style="font-size:8.0pt;"&gt; &lt;/span&gt;&lt;/b&gt;&lt;span style="font-size:8.0pt;"&gt;Sweepstakes (the
"Sweepstakes") entry period commences at 12:00 A.M. Eastern &lt;/span&gt;&lt;span style="font-size:8.0pt;mso-ansi-language:EN-US;"&gt;Daylight&lt;/span&gt;&lt;span style="font-size:8.0pt;"&gt; &lt;span&gt;Time on&lt;/span&gt;&lt;/span&gt;&lt;span style="font-size:8.0pt;mso-ansi-language:EN-US;"&gt; Monday October 22, 2012&lt;/span&gt;&lt;span style="font-size:8.0pt;"&gt;, and ends at 11:59 P.M. Eastern &lt;/span&gt;&lt;span style="font-size:8.0pt;mso-ansi-language:EN-US;"&gt;Daylight&lt;/span&gt;&lt;span style="font-size:8.0pt;"&gt; &lt;span&gt;Time on &lt;/span&gt;&lt;/span&gt;&lt;span style="font-size:8.0pt;mso-ansi-language:EN-US;"&gt;&amp;nbsp;&lt;/span&gt;&lt;span style="font-size:8.0pt;mso-ansi-language:EN-US;"&gt;Friday, October 26, 2012 &lt;/span&gt;&lt;span style="font-size:8.0pt;"&gt;(the "Sweepstakes Entry Period").&amp;nbsp; &lt;/span&gt;&lt;span style="font-size:8.0pt;mso-bidi-font-family:Arial;"&gt;The Sweepstakes is sponsored by XO Group
Inc., &lt;/span&gt;&lt;span style="font-size:8.0pt;mso-ansi-language:EN-US;"&gt;195&lt;/span&gt;&lt;span style="font-size:8.0pt;"&gt; Broadway, New York, NY 100&lt;/span&gt;&lt;span style="font-size:8.0pt;mso-ansi-language:EN-US;"&gt;07&lt;/span&gt;&lt;span style="font-size:8.0pt;"&gt; ("Sponsor")&lt;/span&gt;&lt;span style="font-size:8.0pt;mso-ansi-language:EN-US;"&gt;, through its division The Bump&lt;/span&gt;&lt;span style="font-size:8.0pt;"&gt;.&lt;o:p&gt;&lt;/o:p&gt;&lt;/span&gt;&lt;/p&gt;

&lt;p class="MsoNormal" style="margin-right:-.5in;"&gt;&lt;span style="font-size:8.0pt;font-family:'Arial','sans-serif';"&gt;&amp;nbsp;&lt;/span&gt;&lt;/p&gt;

&lt;p class="MsoBodyText2"&gt;&lt;b&gt;&lt;span&gt;ELIGIBILITY:&lt;o:p&gt;&lt;/o:p&gt;&lt;/span&gt;&lt;/b&gt;&lt;/p&gt;

&lt;p class="MsoBodyText2"&gt;&lt;span&gt;This Sweepstakes
is open to legal residents of the 50 United States, and the District of
Columbia, 18 years or older as of date of entry. &lt;/span&gt;Each entrant
&lt;span&gt;must be a registered member of &lt;u&gt;www.&lt;/u&gt;&lt;/span&gt;&lt;u&gt;thebump&lt;span&gt;.com&lt;/span&gt;&lt;/u&gt;&lt;span&gt; as of date of entry to be eligible.&lt;/span&gt;&lt;span&gt; &lt;/span&gt;&lt;span&gt;Employees of the Sponsor; &lt;/span&gt;Prize Provider(s); &lt;span&gt;any promotional companies or advertising
agencies participating in the Sweepstakes and employees of their respective
subsidiaries and affiliates; any persons involved in the creation, development,
or implementation of this Sweepstakes; and any other persons or entities
directly associated with this Sweepstakes and any members of their immediate
families or households are ineligible to participate. Entries for the Sweepstakes
drawing must be received prior to the expiration of the Sweepstakes Entry
Period. This Sweepstakes is void in Puerto Rico and the U.S. Virgin Islands and
wherever prohibited or restricted by law, and is subject to all federal, state,
and local laws and regulations. By submitting an entry, entrants agree to abide
by these Official Rules and all applicable federal, state, and local laws and
regulations that govern sweepstakes.&lt;o:p&gt;&lt;/o:p&gt;&lt;/span&gt;&lt;/p&gt;

&lt;p class="MsoNormal" style="margin-right:-.5in;"&gt;&lt;b&gt;&lt;span style="font-size:8.0pt;font-family:'Arial','sans-serif';"&gt;&amp;nbsp;&lt;/span&gt;&lt;/b&gt;&lt;/p&gt;

&lt;p class="MsoNormal" style="margin-right:-.5in;"&gt;&lt;b&gt;&lt;span style="font-size:8.0pt;font-family:'Arial','sans-serif';"&gt;GRAND PRIZE/VALUE:&lt;o:p&gt;&lt;/o:p&gt;&lt;/span&gt;&lt;/b&gt;&lt;/p&gt;

&lt;p class="MsoNormal"&gt;&lt;span class="bodycopy5"&gt;&lt;span style="font-size:8.0pt;background:yellow;mso-highlight:yellow;"&gt;&lt;o:p&gt;&amp;nbsp;&lt;/o:p&gt;&lt;/span&gt;&lt;/span&gt;&lt;/p&gt;

&lt;p class="MsoNormal"&gt;&lt;span style="font-size:8.0pt;font-family:'Arial','sans-serif';"&gt;Two
(2) Prize winners will be awarded Prizes as follows,
in each case, selected by Sponsor in its sole discretion:&lt;o:p&gt;&lt;/o:p&gt;&lt;/span&gt;&lt;/p&gt;

&lt;p class="MsoNormal" style="margin-left:.5in;text-indent:-.25in;mso-list:l0 level1 lfo1;"&gt;&lt;span style="font-size:8.5pt;font-family:Symbol;mso-fareast-font-family:Symbol;mso-bidi-font-family:Symbol;"&gt;·&lt;span style="font-size:7pt;font-family:'Times New Roman';"&gt;&amp;nbsp;&amp;nbsp;&amp;nbsp;&amp;nbsp;&amp;nbsp;&amp;nbsp;&amp;nbsp;
&lt;/span&gt;&lt;/span&gt;&lt;span style="font-size:8.0pt;font-family:'Arial','sans-serif';"&gt;One
(1) Prize winner selected at random in a drawing from
all eligible entries for the
Sweepstakes will receive one (1) Faceted Stone Necklace. Includes (2) discs, 18 inch chain and (1) faceted stone.
Customize with name, date and stone of your choice.
(Approximate Retail Value (“ARV”): $150.00) ;&lt;/span&gt;&lt;span style="font-size:8.5pt;font-family:'Helvetica','sans-serif';"&gt;&lt;o:p&gt;&lt;/o:p&gt;&lt;/span&gt;&lt;/p&gt;

&lt;p class="MsoNormal" style="margin-left:.5in;text-indent:-.25in;mso-list:l0 level1 lfo1;"&gt;&lt;span style="font-size:8.5pt;font-family:Symbol;mso-fareast-font-family:Symbol;mso-bidi-font-family:Symbol;"&gt;·&lt;span style="font-size:7pt;font-family:'Times New Roman';"&gt;&amp;nbsp;&amp;nbsp;&amp;nbsp;&amp;nbsp;&amp;nbsp;&amp;nbsp;&amp;nbsp;
&lt;/span&gt;&lt;/span&gt;&lt;span style="font-size:8.0pt;font-family:'Arial','sans-serif';"&gt;One
(1) Prize winner selected at random in a drawing from
all eligible entries for the
Sweepstakes will receive one (1) Little Bird Necklace. Includes (1) little bird, initial disc, (1) cabochon birthstone and
16 inch chain. Customize with initial and
stone of your choice. (Approximate Retail Value (“ARV”): $95.00).&lt;/span&gt;&lt;span style="font-size:8.5pt;font-family:'Helvetica','sans-serif';"&gt;&lt;o:p&gt;&lt;/o:p&gt;&lt;/span&gt;&lt;/p&gt;

&lt;p class="MsoNormalCxSpMiddle"&gt;&lt;span style="font-size:11.0pt;font-family:'Calibri','sans-serif';"&gt;&amp;nbsp;&lt;/span&gt;&lt;span style="font-size:8.0pt;font-family:'Arial','sans-serif';"&gt;&lt;o:p&gt;&lt;/o:p&gt;&lt;/span&gt;&lt;/p&gt;

&lt;p class="MsoNormal" style="margin-left:.25in;"&gt;&lt;span style="font-size:8.0pt;font-family:'Arial','sans-serif';"&gt;&amp;nbsp;&lt;/span&gt;&lt;/p&gt;

&lt;p class="MsoNormal"&gt;&lt;span style="font-size:8.0pt;font-family:'Arial','sans-serif';mso-fareast-font-family:Calibri;"&gt;The &lt;/span&gt;&lt;span style="font-size:8.0pt;font-family:'Arial','sans-serif';"&gt;Prizes are &lt;/span&gt;&lt;span style="font-size:8.0pt;font-family:'Arial','sans-serif';mso-fareast-font-family:Calibri;"&gt;not
transferable, assignable or redeemable for cash or any other consideration, and
no substitutions will be allowed except by Sponsor, which reserves the right to
substitute a prize of equal or greater value or nature if the advertised prize (or
component thereof) is not available.&amp;nbsp; Each
&lt;/span&gt;&lt;span style="font-size:8.0pt;font-family:'Arial','sans-serif';"&gt;Prize&lt;/span&gt;&lt;span style="font-size:8.0pt;font-family:'Arial','sans-serif';mso-fareast-font-family:Calibri;"&gt; winner is responsible for compliance with all applicable federal,
state, and/or local laws and regulations, including, without limitation, the
payment of all applicable taxes.&lt;/span&gt;&lt;span style="font-size:8.0pt;font-family:'Arial','sans-serif';"&gt;&amp;nbsp; &lt;o:p&gt;&lt;/o:p&gt;&lt;/span&gt;&lt;/p&gt;

&lt;p class="MsoBodyText3"&gt;&lt;span&gt;&amp;nbsp;&lt;/span&gt;&lt;/p&gt;

&lt;p class="MsoNormal" style="margin-right:-.5in;"&gt;&lt;b&gt;&lt;span style="font-size:8.0pt;font-family:'Arial','sans-serif';"&gt;HOW TO ENTER:&lt;/span&gt;&lt;/b&gt;&lt;span style="font-size:8.0pt;font-family:'Arial','sans-serif';"&gt;&lt;o:p&gt;&lt;/o:p&gt;&lt;/span&gt;&lt;/p&gt;

&lt;p class="MsoNormal"&gt;&lt;span style="font-size:8.0pt;font-family:'Arial','sans-serif';"&gt;You may enter the Sweepstakes
by submitting a reply to the message board accessible at &lt;u&gt;www.thebump.com/&lt;span style="background:yellow;mso-highlight:yellow;"&gt;[__________]&lt;/span&gt;&lt;/u&gt; during
the Sweepstakes Entry Period. Incomplete or late entries will be disqualified.
Limit one entry per person. If an entrant is determined to have submitted more
than one entry submission, that entrant will be disqualified. Normal Internet
access and usage charges imposed by your online carrier apply.&amp;nbsp; An entry made will be deemed to have been
made by the "authorized account holder" of the email address utilized
at the time the entry is made. For purposes herein, the "authorized
account holder" refers to the person assigned to an email address by an
Internet access provider, online service provider, or other organization
responsible for assigning email addresses. &lt;o:p&gt;&lt;/o:p&gt;&lt;/span&gt;&lt;/p&gt;

&lt;p class="MsoNormal"&gt;&lt;span style="font-size:8.0pt;font-family:'Arial','sans-serif';"&gt;&amp;nbsp;&lt;/span&gt;&lt;/p&gt;

&lt;p class="MsoNormal"&gt;&lt;span style="font-size:8.0pt;font-family:'Arial','sans-serif';"&gt;Entries must comply
with file specifications and character limitations on entry page (e.g., must be
a proper response to the applicable message board post and subject to the
character limitations in the applicable comment box, etc.) and must be in
English&lt;span style="color:red;"&gt;. &lt;/span&gt;Entries must be entrant’s own original
work and owned solely and exclusively by entrant, have not won a previous prize
or award and have not been previously published, must not infringe on,
misappropriate or otherwise violate any third-party rights (including but not
limited to copyright, trademark, rights of publicity or privacy or any other
proprietary right), and must be deemed suitable by Sponsor.&amp;nbsp; Entrant agrees to indemnify, defend and hold
harmless Sponsor, S &amp;amp; S Designs, and each of their respective affiliates,
and their respective officers, directors, shareholders, employees and agents
from any losses, damages, or expenses arising from or in connection with
infringement, misappropriation or violation of any third party rights. Entries
deemed lewd or offensive may be disqualified, in Sponsor’s sole discretion.&amp;nbsp; Entries that comply with format and
suitability specifications may, in Sponsor’s sole discretion, be acknowledged
by e-mail, but nevertheless remain subject to full eligibility determinations
at the sole discretion of Sponsor.&amp;nbsp; An
entry that does not comply with entry guidelines will be deemed void and of no
effect. All entries will become the property of Sponsor and will not be
returned. Sponsor is not responsible for transmission and/or computer error.
For the avoidance of doubt, acceptance of entries or submissions will not be
deemed to waive any provisions of these Official Rules, and the entrant may
subsequently be disqualified.&lt;o:p&gt;&lt;/o:p&gt;&lt;/span&gt;&lt;/p&gt;

&lt;p class="MsoNormal"&gt;&lt;span style="font-size:8.0pt;font-family:'Arial','sans-serif';"&gt;&amp;nbsp;&lt;/span&gt;&lt;/p&gt;

&lt;p class="MsoNormal" style="margin-right:-.5in;"&gt;&lt;b&gt;&lt;span style="font-size:8.0pt;font-family:'Arial','sans-serif';"&gt;RANDOM DRAWING/ODDS OF WINNING/WINNER:&lt;o:p&gt;&lt;/o:p&gt;&lt;/span&gt;&lt;/b&gt;&lt;/p&gt;

&lt;p class="MsoNormal"&gt;&lt;span style="font-size:8.0pt;font-family:'Arial','sans-serif';"&gt;&amp;nbsp;&lt;/span&gt;&lt;/p&gt;

&lt;p class="MsoNormal"&gt;&lt;span style="font-size:8.0pt;font-family:'Arial','sans-serif';"&gt;The
potential winner of the Sweepstakes will be selected in a random drawing, on or
about October29, 2012, from all eligible entries received.&amp;nbsp; The Grand Prize will be awarded, and winner
will be notified via e-mail on or about to October29, 2012, using the contact
information provided on the winner’s &lt;u&gt;www.thebump.com&lt;/u&gt; membership registration
form. Each entrant is responsible for the accuracy of the information included
in his/her membership registration form. The Grand Prize drawing will be
conducted by Sponsor.&amp;nbsp; The Grand Prize
drawing shall be final and conclusive. The odds of winning the Grand Prize will
be determined by the actual number of eligible entries received. Potential Grand
Prize winner(s) will be required to sign and return an Affidavit of
Eligibility, Liability Release, and where legal, a Publicity Release within ten
(10) days of notification attempt. Noncompliance within this time period will
result in disqualification and forfeiture of the Grand Prize, and Sponsor may,
in its sole discretion, award the Grand Prize to an alternate winner selected at
random from all eligible entries received. If Grand Prize notification is
returned as non-deliverable, potential winner will be disqualified and the
Grand Prize forfeited, and Sponsor may, in its sole discretion, award the Grand
Prize to an alternate winner selected at random from all eligible entries
received.&amp;nbsp; The name of the winner of the Sweepstakes
will be available after November 23, 2012. To obtain this information, send a
self-addressed stamped envelope to: The Bump “Hot Mama Necklace &amp;nbsp;Sweepstakes” - Winner, c/o XO Group Inc.195
Broadway, New York, NY 10007.&lt;o:p&gt;&lt;/o:p&gt;&lt;/span&gt;&lt;/p&gt;

&lt;p class="MsoNormal" style="margin-right:-.5in;"&gt;&lt;b&gt;&lt;span style="font-size:8.0pt;font-family:'Arial','sans-serif';"&gt;&amp;nbsp;&lt;/span&gt;&lt;/b&gt;&lt;/p&gt;

&lt;p class="MsoNormal" style="margin-right:-.5in;"&gt;&lt;b&gt;&lt;span style="font-size:8.0pt;font-family:'Arial','sans-serif';"&gt;CAUTION:&lt;o:p&gt;&lt;/o:p&gt;&lt;/span&gt;&lt;/b&gt;&lt;/p&gt;

&lt;p class="MsoNormal"&gt;&lt;span style="font-size:8.0pt;font-family:'Arial','sans-serif';"&gt;Any
attempt by any person to deliberately damage any web site or undermine
legitimate operation of a sweepstakes may constitute a violation of criminal
and civil laws, and should such an attempt be made, Sponsor reserves the right
to seek damages from and/or to prosecute any such person to the fullest extent
permitted by law. Any such tampering also will result in ineligibility to win the
Grand Prize in the Sweepstakes.&lt;o:p&gt;&lt;/o:p&gt;&lt;/span&gt;&lt;/p&gt;

&lt;p class="MsoNormal"&gt;&lt;span style="font-size:8.0pt;font-family:'Arial','sans-serif';"&gt;&amp;nbsp;&lt;/span&gt;&lt;/p&gt;

&lt;p class="MsoNormal"&gt;&lt;b&gt;&lt;span style="font-size:8.0pt;font-family:'Arial','sans-serif';"&gt;CONDITIONS:&lt;o:p&gt;&lt;/o:p&gt;&lt;/span&gt;&lt;/b&gt;&lt;/p&gt;

&lt;p class="MsoNormal"&gt;&lt;span style="font-size:8.0pt;font-family:'Arial','sans-serif';"&gt;&amp;nbsp;&lt;/span&gt;&lt;/p&gt;

&lt;p class="MsoNormal"&gt;&lt;span style="font-size:8.0pt;font-family:'Arial','sans-serif';"&gt;By
participating in this Sweepstakes, entrants agree to be bound by these Official
Rules and the decisions of Sponsor, which are final in all matters relating to
this Sweepstakes, and acknowledge compliance with these Official Rules. Each
entrant acknowledges that the Privacy Policy
and Terms of Use found on the &lt;u&gt;www.thebump.com&lt;/u&gt;
website are hereby incorporated by reference and apply to the submission of
entries pursuant to these Official Rules.&amp;nbsp;
&lt;span class="DeltaViewInsertion"&gt;&lt;span style="color:windowtext;"&gt;By participating in this Sweepstakes, each entrant
hereby agrees to &lt;/span&gt;&lt;/span&gt;Sponsor&lt;span class="DeltaViewInsertion"&gt;&lt;span style="color:windowtext;"&gt;’s collection
and usage of the entrant’s personal information and acknowledges that entrant
has read and accepted the above-referenced Privacy Policy and Terms of Use.&lt;/span&gt;&lt;/span&gt;&lt;span class="DeltaViewInsertion"&gt;&amp;nbsp; &lt;/span&gt;&lt;o:p&gt;&lt;/o:p&gt;&lt;/span&gt;&lt;/p&gt;

&lt;p class="MsoNormal"&gt;&lt;span style="font-size:8.0pt;font-family:'Arial','sans-serif';"&gt;&amp;nbsp;&lt;/span&gt;&lt;/p&gt;

&lt;p class="MsoNormal"&gt;&lt;span style="font-size:8.0pt;font-family:'Arial','sans-serif';"&gt;Sponsor
is in no way liable for any damage, loss, or injury resulting from computer
malfunctions, misdirected or incomplete entries, or acceptance and use of the Grand
Prize. Sponsor and its agents shall have no liability or responsibility for
injuries, damages or liabilities caused or claimed to be caused by
participation in the Sweepstakes or the use or misuse of a prize. Sponsor reserves
the right, in its sole discretion, to cancel, modify or suspend the Sweepstakes
should virus, bugs, or other causes beyond the control of Sponsor corrupt the
administration, security, fairness, integrity or proper play of the Sweepstakes
and award the Grand Prize from all eligible entries received prior to
cancellation or suspension.&lt;o:p&gt;&lt;/o:p&gt;&lt;/span&gt;&lt;/p&gt;

&lt;p class="MsoNormal"&gt;&lt;span style="font-size:8.0pt;font-family:'Arial','sans-serif';"&gt;&amp;nbsp;&lt;/span&gt;&lt;/p&gt;

&lt;p class="MsoNormal"&gt;&lt;span style="font-size:8.0pt;font-family:'Arial','sans-serif';"&gt;By
entering this Sweepstakes, each entrant hereby voluntarily and irrevocably
releases, holds harmless and agrees not to institute any claim against Sponsor,
S &amp;amp; S Designs and/or any of their respective affiliates and subsidiaries,
and their respective officers, directors, shareholders, employees and agents
from any losses, damages, or expenses from any and all injuries, losses or damages
of any kind arising from&amp;nbsp; or in
connection with, either directly or indirectly, (1) the awarding, acceptance,
receipt, possession, use and/or misuse of any prize awarded herein; and/or (2)
participation in the Sweepstakes or prize-related activities.&lt;o:p&gt;&lt;/o:p&gt;&lt;/span&gt;&lt;/p&gt;

&lt;p class="MsoNormal"&gt;&lt;span style="font-size:8.0pt;font-family:'Arial','sans-serif';"&gt;&amp;nbsp;&lt;/span&gt;&lt;/p&gt;

&lt;p class="MsoNormal"&gt;&lt;span style="font-size:8.0pt;font-family:'Arial','sans-serif';"&gt;Under
no circumstances will any entrant be permitted to obtain awards for, and each
entrant hereby waives all rights to claim, punitive, incidental or
consequential damages, or any other damages, including attorneys’ fees, and
entrant further waives all rights to have damages multiplied or increased.&lt;o:p&gt;&lt;/o:p&gt;&lt;/span&gt;&lt;/p&gt;

&lt;p class="MsoNormal"&gt;&lt;span style="font-size:8.0pt;"&gt;&amp;nbsp;&lt;/span&gt;&lt;/p&gt;

&lt;p class="MsoNormal"&gt;&lt;span style="font-size:8.0pt;mso-bidi-font-size:6.0pt;font-family:'Arial','sans-serif';"&gt;By accepting the Grand Prize, the winner
grants &lt;/span&gt;&lt;span style="font-size:8.0pt;font-family:'Arial','sans-serif';"&gt;Sponsor&lt;/span&gt;&lt;span style="font-size:8.0pt;mso-bidi-font-size:6.0pt;font-family:'Arial','sans-serif';"&gt;
permission to use his or her name and likeness for advertising and promotional
purposes without any additional compensation (except where prohibited by law).&amp;nbsp; &lt;/span&gt;&lt;span style="font-size:8.0pt;font-family:'Arial','sans-serif';"&gt;By entering the Sweepstakes, entrants shall
be deemed to have agreed to have their entry information made available to the
Sponsor. The Sweepstakes is subject to these Official Rules. By entering the Sweepstakes,
entrants and the winner agree to waive any right to claim any ambiguity,
inequity or error in the Official Rules of the Sweepstakes, and/or of the Sweepstakes
itself, and agree to be bound by these Official Rules and by all decisions &lt;/span&gt;&lt;span style="font-size:8.0pt;mso-bidi-font-size:6.0pt;font-family:'Arial','sans-serif';"&gt;of,
and interpretations of these Official Rules by, &lt;/span&gt;&lt;span style="font-size:8.0pt;font-family:'Arial','sans-serif';"&gt;the Sponsor, which in all respects
shall be final and binding.&lt;o:p&gt;&lt;/o:p&gt;&lt;/span&gt;&lt;/p&gt;

&lt;p class="MsoNormal" style="margin-right:-.5in;"&gt;&lt;span style="font-size:8.0pt;font-family:'Arial','sans-serif';"&gt;&amp;nbsp;&lt;/span&gt;&lt;/p&gt;

&lt;p class="MsoNormal" style="margin-right:-.5in;"&gt;&lt;b&gt;&lt;span style="font-size:8.0pt;font-family:'Arial','sans-serif';"&gt;&amp;nbsp;&lt;/span&gt;&lt;/b&gt;&lt;/p&gt;

&lt;p class="MsoNormal" style="margin-right:-.5in;"&gt;&lt;span style="font-size:8.0pt;font-family:'Arial','sans-serif';"&gt;THE NEW YORK COURTS (STATE AND FEDERAL) SHALL
HAVE SOLE JURISDICTION OF ANY CONTROVERSIES REGARDING THE SWEEPSTAKES AND THE
LAWS OF THE STATE OF NEW YORK&lt;span class="DeltaViewInsertion"&gt;&lt;span style="color:windowtext;"&gt;, WITHOUT
REGARD TO CONFLICTS OF LAWS PRINCIPLES,&lt;/span&gt;&lt;/span&gt;&lt;/span&gt;&lt;span class="DeltaViewInsertion"&gt;&lt;span style="font-size:8.0pt;color:windowtext;"&gt; &lt;/span&gt;&lt;/span&gt;&lt;span style="font-size:8.0pt;font-family:'Arial','sans-serif';"&gt;SHALL GOVERN THE SWEEPSTAKES.
ENTRANTS WAIVE ANY AND ALL OBJECTIONS TO JURISDICTION AND VENUE IN THESE COURTS
AND HEREBY SUBMIT TO THE JURISDICTION OF THOSE COURTS.&lt;o:p&gt;&lt;/o:p&gt;&lt;/span&gt;&lt;/p&gt;

&lt;p class="MsoNormal" style="margin-right:-.5in;"&gt;&lt;b&gt;&lt;span style="font-size:8.0pt;font-family:'Arial','sans-serif';"&gt;&amp;nbsp;&lt;/span&gt;&lt;/b&gt;&lt;/p&gt;

&lt;p class="MsoNormal" style="margin-right:-.5in;"&gt;&lt;span style="font-size:8.0pt;font-family:'Arial','sans-serif';"&gt;All rights reserved. Official Rules may be
copied for personal use only and not for any commercial purpose whatsoever.&lt;o:p&gt;&lt;/o:p&gt;&lt;/span&gt;&lt;/p&gt;

&lt;p class="MsoNormal" style="margin-right:-.5in;"&gt;&lt;span style="font-size:8.0pt;font-family:'Arial','sans-serif';"&gt;&amp;nbsp;&lt;/span&gt;&lt;/p&gt;

&lt;p class="MsoNormal" style="margin-right:-.5in;"&gt;&lt;b&gt;&lt;span style="font-size:8.0pt;font-family:'Arial','sans-serif';"&gt;SPONSOR:&lt;o:p&gt;&lt;/o:p&gt;&lt;/span&gt;&lt;/b&gt;&lt;/p&gt;

&lt;p class="MsoNormal" style="margin-right:-.5in;"&gt;&lt;span style="font-size:8.0pt;font-family:'Arial','sans-serif';"&gt;XO Group Inc., 195 Broadway, New York, NY 10007.&lt;o:p&gt;&lt;/o:p&gt;&lt;/span&gt;&lt;/p&gt;

&lt;p class="MsoNormal" style="margin-right:-.5in;"&gt;&lt;b&gt;&lt;span style="font-size:8.0pt;font-family:'Arial','sans-serif';"&gt;&amp;nbsp;&lt;/span&gt;&lt;/b&gt;&lt;/p&gt;

&lt;p class="MsoNormal" style="margin-right:-.5in;"&gt;&lt;b&gt;&lt;span style="font-size:8.0pt;font-family:'Arial','sans-serif';"&gt;ADMINISTRATOR:&lt;o:p&gt;&lt;/o:p&gt;&lt;/span&gt;&lt;/b&gt;&lt;/p&gt;

&lt;p class="MsoNormal" style="margin-right:-.5in;"&gt;&lt;span style="font-size:8.0pt;font-family:'Arial','sans-serif';"&gt;XO Group Inc., 195 Broadway, New York, NY 10007.&lt;/span&gt;&lt;o:p&gt;&lt;/o:p&gt;&lt;/p&gt;</description></item><item><title>The Bump “Conception Movie” Sweepstakes  </title><link>http://community.thebump.com/cs/ks/blogs/nest_baby_editors/archive/2012/10/10/the-bump-conception-movie-sweepstakes.aspx</link><pubDate>Wed, 10 Oct 2012 14:01:00 GMT</pubDate><guid isPermaLink="false">b16960c2-08ff-48dc-93ce-1f3c6b289aa0:69239061</guid><dc:creator>Bump Kathleen</dc:creator><slash:comments>0</slash:comments><comments>http://community.thebump.com/cs/ks/blogs/nest_baby_editors/comments/69239061.aspx</comments><wfw:commentRss>http://community.thebump.com/cs/ks/blogs/nest_baby_editors/commentrss.aspx?PostID=69239061</wfw:commentRss><description>&lt;p class="MsoNormal"&gt;&lt;b&gt;The Bump “Conception
Movie” Sweepstakes&lt;o:p&gt;&lt;/o:p&gt;&lt;/b&gt;&lt;/p&gt;

&lt;p class="MsoNormal"&gt;&amp;nbsp;NO PURCHASE IS
NECESSARY TO ENTER OR WIN THIS SWEEPSTAKES. MAKING A PURCHASE WILL NOT INCREASE
YOUR CHANCES OF WINNING. VOID WHERE PROHIBITED BY LAW.&lt;o:p&gt;&lt;/o:p&gt;&lt;/p&gt;

&lt;p class="MsoNormal"&gt;TERM:&lt;o:p&gt;&lt;/o:p&gt;&lt;/p&gt;

&lt;p class="MsoNormal"&gt;The Bump “Conception Movie” Sweepstakes (the
"Sweepstakes") entry period commences at 12:00 A.M. Eastern Daylight
Time on October 10, 2012, and ends at 11:59 P.M. Eastern Daylight Time on October
12, 2012 (the "Sweepstakes Entry Period").&amp;nbsp; The Sweepstakes is sponsored by XO Group
Inc., 195 Broadway, 25&lt;sup&gt;th&lt;/sup&gt; Floor, New York, NY 10007
("Sponsor"), through its division The Bump.&lt;o:p&gt;&lt;/o:p&gt;&lt;/p&gt;

&lt;p class="MsoNormal"&gt;ELIGIBILITY:&lt;o:p&gt;&lt;/o:p&gt;&lt;/p&gt;

&lt;p class="MsoNormal"&gt;This Sweepstakes is open to legal residents of the 50 United
States, and the District of Columbia, 18 years or older as of date of entry.
Each entrant must be a registered member of &lt;u&gt;www.thebump.com&lt;/u&gt; as of date
of entry to be eligible. Employees of the Sponsor; Prize Provider(s); any
promotional companies or advertising agencies participating in the Sweepstakes
and employees of their respective subsidiaries and affiliates; any persons
involved in the creation, development, or implementation of this Sweepstakes;
and any other persons or entities directly associated with this Sweepstakes and
any members of their immediate families or households are ineligible to
participate. Entries for the Sweepstakes drawing must be received prior to the
expiration of the Sweepstakes Entry Period. This Sweepstakes is void in Puerto
Rico and the U.S. Virgin Islands and wherever prohibited or restricted by law,
and is subject to all federal, state, and local laws and regulations. By
submitting an entry, entrants agree to abide by these Official Rules and all
applicable federal, state, and local laws and regulations that govern
sweepstakes.&lt;o:p&gt;&lt;/o:p&gt;&lt;/p&gt;

&lt;p class="MsoNormal"&gt;PRIZE/VALUE:&lt;o:p&gt;&lt;/o:p&gt;&lt;/p&gt;

&lt;p class="MsoNormal"&gt;Ten (10) Prize winners will each receive one DVD of the
movie “Conception.”&amp;nbsp; &lt;o:p&gt;&lt;/o:p&gt;&lt;/p&gt;

&lt;p class="MsoNormal"&gt;Approximate retail value of the Prize is $26.95. Actual
retail value may vary.&lt;o:p&gt;&lt;/o:p&gt;&lt;/p&gt;

&lt;p class="MsoNormal"&gt;The Prize is not transferable, assignable or redeemable for
cash or any other consideration, and no substitutions will be allowed except by
Sponsor, which reserves the right to substitute prizes of equal or greater
value or nature if advertised prize is not available. Each Prize winner is
responsible for compliance with all applicable federal, state, and/or local
laws and regulations, including, without limitation, the payment of all
applicable taxes.&lt;o:p&gt;&lt;/o:p&gt;&lt;/p&gt;

&lt;p class="MsoNormal"&gt;HOW TO ENTER:&lt;o:p&gt;&lt;/o:p&gt;&lt;/p&gt;

&lt;p class="MsoNormal"&gt;You may enter the Sweepstakes by submitting a reply to the
message board accessible at [link] during the Sweepstakes Entry Period.
Incomplete or late entries will be disqualified. Limit one entry per person. If
an entrant is determined to have submitted more than one entry submission, that
entrant will be disqualified. Normal Internet access and usage charges imposed
by your online carrier apply.&amp;nbsp; An entry will
be deemed to have been made by the "authorized account holder" of the
email address utilized at the time the entry is made. For purposes herein, the
"authorized account holder" refers to the person assigned to an email
address by an Internet access provider, online service provider, or other
organization responsible for assigning email addresses.&lt;o:p&gt;&lt;/o:p&gt;&lt;/p&gt;

&lt;p class="MsoNormal"&gt;Entries must comply with file specifications and character
limitations on entry page (e.g., must be a proper response to the applicable
message board post and subject to the character limitations in the applicable reply
box, etc.) and must be in English. Entries must be entrant’s own original work
and owned solely and exclusively by entrant, have not won a previous prize or
award and have not been previously published, must not infringe on,
misappropriate or otherwise violate any third-party rights (including but not
limited to copyright, trademark, rights of publicity or privacy or any other
proprietary right), and must be deemed suitable by Sponsor.&amp;nbsp; Entrant agrees to indemnify, defend and hold
harmless Sponsor, New Video Group, Inc., and each of their respective
affiliates and subsidiaries, and their respective officers, directors,
shareholders, employees and agents from any losses, damages, or expenses
arising from or in connection with infringement, misappropriation or violation
of any third party rights. Entries deemed lewd or offensive by Sponsor in its sole
discretion will be disqualified.&amp;nbsp; Entries
that comply with format and suitability specifications may, in Sponsor’s sole
discretion, be acknowledged by e-mail, but nevertheless remain subject to full
eligibility determinations at the sole discretion of Sponsor.&amp;nbsp; An entry that does not comply with entry
guidelines will be deemed void and of no effect. All entries will become the
property of Sponsor and will not be returned. Sponsor is not responsible for
transmission and/or computer error. For the avoidance of doubt, acceptance of
entries or submissions will not be deemed to waive any provisions of these
Official Rules, and the entrant may subsequently be disqualified.&lt;o:p&gt;&lt;/o:p&gt;&lt;/p&gt;

&lt;p class="MsoNormal"&gt;RANDOM DRAWING/ODDS OF WINNING/WINNER:&lt;o:p&gt;&lt;/o:p&gt;&lt;/p&gt;

&lt;p class="MsoNormal"&gt;The potential winner of the Sweepstakes will be selected in
a random drawing, on or about October 15, 2012, from all eligible entries
received.&amp;nbsp; The Prizes will be awarded,
and winner will be notified via e-mail on or about October 22, 2012, using the
contact information provided on the winner’s &lt;u&gt;www.thebump.com&lt;/u&gt; membership
registration form. Each entrant is responsible for the accuracy of the
information included in his/her membership registration form. The Prize drawing
will be conducted by Sponsor.&amp;nbsp; The Prize
drawing shall be final and conclusive. The odds of winning the Grand Prize will
be determined by the actual number of eligible entries received. Potential
Grand Prize winners will be required to sign and return an Affidavit of Eligibility,
Liability Release, and where legal, a Publicity Release within ten (10) days of
notification attempt. Noncompliance within this time period will result in
disqualification and forfeiture of the Prize, and Sponsor may, in its sole
discretion, award the applicable Prize to an alternate winner selected at
random from all eligible entries received. If a Prize notification is returned
as non-deliverable, the potential winner will be disqualified and the applicable
Prize forfeited, and Sponsor may, in its sole discretion, award the Prize to an
alternate winner selected at random from all eligible entries received.&amp;nbsp; The name of the winners of the Sweepstakes
will be available after November 16, 2012. To obtain this information, send a
self-addressed stamped envelope to: The Bump “Conception Movie Sweepstakes” -
Winner, c/o XO Group Inc.195 Broadway, 25&lt;sup&gt;th&lt;/sup&gt; Floor, New York, NY
10007.&lt;o:p&gt;&lt;/o:p&gt;&lt;/p&gt;

&lt;p class="MsoNormal"&gt;CAUTION:&lt;o:p&gt;&lt;/o:p&gt;&lt;/p&gt;

&lt;p class="MsoNormal"&gt;Any attempt by any person to deliberately damage any web
site or undermine legitimate operation of a sweepstakes may constitute a
violation of criminal and civil laws, and should such an attempt be made,
Sponsor reserves the right to seek damages from and/or to prosecute any such
person to the fullest extent permitted by law. Any such tampering will also result
in ineligibility to win a Prize in the Sweepstakes.&lt;o:p&gt;&lt;/o:p&gt;&lt;/p&gt;

&lt;p class="MsoNormal"&gt;CONDITIONS:&lt;o:p&gt;&lt;/o:p&gt;&lt;/p&gt;

&lt;p class="MsoNormal"&gt;By participating in this Sweepstakes, entrants agree to be
bound by these Official Rules and the decisions of Sponsor, which are final in
all matters relating to this Sweepstakes, and acknowledge compliance with these
Official Rules. Each entrant acknowledges that the Privacy Policy and Terms of
Use found on the &lt;u&gt;www.thebump.com&lt;/u&gt; website are hereby incorporated by
reference and apply to the submission of entries pursuant to these Official
Rules.&amp;nbsp; By participating in this
Sweepstakes, each entrant hereby agrees to Sponsor’s collection and usage of
the entrant’s personal information and acknowledges that entrant has read and
accepted the above-referenced Privacy Policy and Terms of Use. &lt;o:p&gt;&lt;/o:p&gt;&lt;/p&gt;

&lt;p class="MsoNormal"&gt;Sponsor is in no way liable for any damage, loss, or injury
resulting from computer malfunctions, misdirected or incomplete entries, or
acceptance and use of a Prize. Sponsor and its agents shall have no liability
or responsibility for injuries, damages or liabilities caused or claimed to be
caused by participation in the Sweepstakes or the use or misuse of a prize.
Sponsor reserves the right, in its sole discretion, to cancel, modify or
suspend the Sweepstakes should virus, bugs, or other causes beyond the control
of Sponsor corrupt the administration, security, fairness, integrity or proper
play of the Sweepstakes and award the Prizes from all eligible entries received
prior to cancellation or suspension.&lt;o:p&gt;&lt;/o:p&gt;&lt;/p&gt;

&lt;p class="MsoNormal"&gt;By entering this Sweepstakes, each entrant hereby
voluntarily and irrevocably releases, holds harmless and agrees not to
institute any claim against Sponsor, New Video Group, Inc. and/or any of their
respective affiliates and subsidiaries, and their respective officers,
directors, shareholders, employees and agents from any losses, damages, or
expenses from any and all injuries, losses or damages of any kind arising from
or in connection with, either directly or indirectly, (1) the awarding, acceptance,
receipt, possession, use and/or misuse of any prize awarded herein; and/or (2)
participation in the Sweepstakes or prize-related activities.&lt;o:p&gt;&lt;/o:p&gt;&lt;/p&gt;

&lt;p class="MsoNormal"&gt;Under no circumstances will any entrant be permitted to
obtain awards for, and each entrant hereby waives all rights to claim,
punitive, incidental or consequential damages, or any other damages, including
attorneys’ fees, and entrant further waives all rights to have damages
multiplied or increased.&lt;o:p&gt;&lt;/o:p&gt;&lt;/p&gt;

&lt;p class="MsoNormal"&gt;By accepting a Prize, each winner grants Sponsor permission
to use his or her name and likeness for advertising and promotional purposes
without any additional compensation (except where prohibited by law).&amp;nbsp; By entering the Sweepstakes, entrants shall
be deemed to have agreed to have their entry information made available to the
Sponsor. The Sweepstakes is subject to these Official Rules. By entering the
Sweepstakes, entrants and the winners agree to waive any right to claim any
ambiguity, inequity or error in the Official Rules of the Sweepstakes, and/or
of the Sweepstakes itself, and agree to be bound by these Official Rules and by
all decisions of, and interpretations of these Official Rules by, the Sponsor,
which in all respects shall be final and binding.&lt;o:p&gt;&lt;/o:p&gt;&lt;/p&gt;

&lt;p class="MsoNormal"&gt;THE NEW YORK COURTS (STATE AND FEDERAL) SHALL HAVE SOLE
JURISDICTION OF ANY CONTROVERSIES REGARDING THE SWEEPSTAKES AND THE LAWS OF THE
STATE OF NEW YORK, WITHOUT REGARD TO CONFLICTS OF LAWS PRINCIPLES, SHALL GOVERN
THE SWEEPSTAKES. ENTRANTS WAIVE ANY AND ALL OBJECTIONS TO JURISDICTION AND
VENUE IN THESE COURTS AND HEREBY SUBMIT TO THE JURISDICTION OF THOSE COURTS.&lt;o:p&gt;&lt;/o:p&gt;&lt;/p&gt;

&lt;p class="MsoNormal"&gt;All rights reserved. Official Rules may be copied for
personal use only and not for any commercial purpose whatsoever.&lt;o:p&gt;&lt;/o:p&gt;&lt;/p&gt;

&lt;p class="MsoNormal"&gt;SPONSOR:&lt;o:p&gt;&lt;/o:p&gt;&lt;/p&gt;

&lt;p class="MsoNormal"&gt;XO Group Inc., 195 Broadway, 25&lt;sup&gt;th&lt;/sup&gt; Floor, New
York, NY 10007.&lt;o:p&gt;&lt;/o:p&gt;&lt;/p&gt;

&lt;p class="MsoNormal"&gt;ADMINISTRATOR:&lt;o:p&gt;&lt;/o:p&gt;&lt;/p&gt;

&lt;p class="MsoNormal"&gt;XO Group Inc., 195 Broadway, 25&lt;sup&gt;th&lt;/sup&gt; Floor, New
York, NY 10007.&lt;o:p&gt;&lt;/o:p&gt;&lt;/p&gt;</description></item><item><title>The Bump “One Step Ahead ‘Hot Product’” Sweepstakes  </title><link>http://community.thebump.com/cs/ks/blogs/nest_baby_editors/archive/2012/10/08/the-bump-one-step-ahead-hot-product-sweepstakes.aspx</link><pubDate>Mon, 08 Oct 2012 15:03:00 GMT</pubDate><guid isPermaLink="false">b16960c2-08ff-48dc-93ce-1f3c6b289aa0:69192515</guid><dc:creator>Bump Kathleen</dc:creator><slash:comments>1</slash:comments><comments>http://community.thebump.com/cs/ks/blogs/nest_baby_editors/comments/69192515.aspx</comments><wfw:commentRss>http://community.thebump.com/cs/ks/blogs/nest_baby_editors/commentrss.aspx?PostID=69192515</wfw:commentRss><description>&lt;p class="MsoNormal"&gt;&lt;span style="font-size:8.0pt;font-family:'Arial','sans-serif';"&gt;The
Bump “One Step Ahead ‘Hot Product’” Sweepstakes &lt;/span&gt;&lt;span style="font-family:'Arial','sans-serif';"&gt;&lt;o:p&gt;&lt;/o:p&gt;&lt;/span&gt;&lt;/p&gt;

&lt;h3 style="margin-right:-.5in;"&gt;&lt;span style="font-size:8.0pt;font-weight:normal;"&gt;&amp;nbsp;&lt;/span&gt;&lt;/h3&gt;

&lt;h5&gt;&lt;span style="font-size:8.0pt;"&gt;NO PURCHASE IS NECESSARY TO ENTER
OR WIN THIS SWEEPSTAKES. MAKING A PURCHASE WILL NOT INCREASE YOUR CHANCES OF
WINNING. VOID WHERE PROHIBITED BY LAW.&lt;o:p&gt;&lt;/o:p&gt;&lt;/span&gt;&lt;/h5&gt;

&lt;p class="MsoNormal" style="margin-right:-.5in;"&gt;&lt;b&gt;&lt;span style="font-size:8.0pt;font-family:'Arial','sans-serif';"&gt;&amp;nbsp;&lt;/span&gt;&lt;/b&gt;&lt;/p&gt;

&lt;p class="MsoNormal" style="margin-right:-.5in;"&gt;&lt;b&gt;&lt;span style="font-size:8.0pt;font-family:'Arial','sans-serif';"&gt;TERM:&lt;/span&gt;&lt;/b&gt;&lt;span style="font-size:8.0pt;font-family:'Arial','sans-serif';"&gt;&lt;o:p&gt;&lt;/o:p&gt;&lt;/span&gt;&lt;/p&gt;

&lt;p class="MsoBodyText" style="margin-right:-.5in;"&gt;&lt;span style="font-size:8.0pt;"&gt;The &lt;/span&gt;&lt;span style="font-size:8.0pt;mso-ansi-language:EN-US;"&gt;Bump &lt;/span&gt;&lt;span style="font-size:8.0pt;"&gt;“&lt;/span&gt;&lt;span style="font-size:8.0pt;mso-bidi-font-family:Arial;mso-ansi-language:EN-US;"&gt;One
Step Ahead ‘Hot Product’&lt;/span&gt;&lt;span style="font-size:8.0pt;mso-ansi-language:EN-US;mso-bidi-font-weight:bold;"&gt;”&lt;/span&gt;&lt;b&gt;&lt;span style="font-size:8.0pt;"&gt; &lt;/span&gt;&lt;/b&gt;&lt;span style="font-size:8.0pt;"&gt;Sweepstakes (the "Sweepstakes")
entry period commences at 12:00 A.M. Eastern &lt;/span&gt;&lt;span style="font-size:8.0pt;mso-ansi-language:EN-US;"&gt;Daylight&lt;/span&gt;&lt;span style="font-size:8.0pt;"&gt; &lt;span&gt;Time on&lt;/span&gt;&lt;/span&gt;&lt;span style="font-size:8.0pt;mso-ansi-language:EN-US;"&gt; Monday, October 8, 2012&lt;/span&gt;&lt;span style="font-size:8.0pt;"&gt;,
and ends at 11:59 P.M. Eastern &lt;/span&gt;&lt;span style="font-size:8.0pt;mso-ansi-language:EN-US;"&gt;Daylight&lt;/span&gt;&lt;span style="font-size:8.0pt;"&gt; &lt;span&gt;Time on &lt;/span&gt;&lt;/span&gt;&lt;span style="font-size:8.0pt;mso-ansi-language:EN-US;"&gt;&amp;nbsp;&lt;/span&gt;&lt;span style="font-size:8.0pt;mso-ansi-language:EN-US;"&gt;Sunday, October 14, 2012 &lt;/span&gt;&lt;span style="font-size:8.0pt;"&gt;(the "Sweepstakes Entry Period").&amp;nbsp; &lt;/span&gt;&lt;span style="font-size:8.0pt;mso-bidi-font-family:Arial;"&gt;The Sweepstakes is sponsored by XO Group
Inc., &lt;/span&gt;&lt;span style="font-size:8.0pt;mso-ansi-language:EN-US;"&gt;195&lt;/span&gt;&lt;span style="font-size:8.0pt;"&gt; Broadway, &lt;/span&gt;&lt;span style="font-size:8.0pt;mso-ansi-language:EN-US;"&gt;25&lt;sup&gt;th&lt;/sup&gt; Floor, &lt;/span&gt;&lt;span style="font-size:8.0pt;"&gt;New York, NY 100&lt;/span&gt;&lt;span style="font-size:8.0pt;mso-ansi-language:EN-US;"&gt;07&lt;/span&gt;&lt;span style="font-size:8.0pt;"&gt;
("Sponsor")&lt;/span&gt;&lt;span style="font-size:8.0pt;mso-ansi-language:EN-US;"&gt;, through its division The Bump&lt;/span&gt;&lt;span style="font-size:8.0pt;"&gt;.&lt;o:p&gt;&lt;/o:p&gt;&lt;/span&gt;&lt;/p&gt;

&lt;p class="MsoNormal" style="margin-right:-.5in;"&gt;&lt;span style="font-size:8.0pt;font-family:'Arial','sans-serif';"&gt;&amp;nbsp;&lt;/span&gt;&lt;/p&gt;

&lt;p class="MsoBodyText2"&gt;&lt;b&gt;&lt;span&gt;ELIGIBILITY:&lt;o:p&gt;&lt;/o:p&gt;&lt;/span&gt;&lt;/b&gt;&lt;/p&gt;

&lt;p class="MsoBodyText2"&gt;&lt;span&gt;This Sweepstakes
is open to legal residents of the 50 United States, and the District of
Columbia, 18 years or older as of date of entry. Employees of the Sponsor; &lt;/span&gt;Prize Provider(s); &lt;span&gt;any promotional companies or
advertising agencies participating in the Sweepstakes and employees of their
respective subsidiaries and affiliates; any persons involved in the creation,
development, or implementation of this Sweepstakes; and any other persons or
entities directly associated with this Sweepstakes and any members of their
immediate families or households are ineligible to participate. Entries for the
Sweepstakes drawing must be received prior to the expiration of the Sweepstakes
Entry Period. This Sweepstakes is void in Puerto Rico and the U.S. Virgin
Islands and wherever prohibited or restricted by law, and is subject to all
federal, state, and local laws and regulations. By submitting an entry, entrants
agree to abide by these Official Rules and all applicable federal, state, and
local laws and regulations that govern sweepstakes.&lt;o:p&gt;&lt;/o:p&gt;&lt;/span&gt;&lt;/p&gt;

&lt;p class="MsoNormal" style="margin-right:-.5in;"&gt;&lt;b&gt;&lt;span style="font-size:8.0pt;font-family:'Arial','sans-serif';"&gt;&amp;nbsp;&lt;/span&gt;&lt;/b&gt;&lt;/p&gt;

&lt;p class="MsoNormal" style="margin-right:-.5in;"&gt;&lt;b&gt;&lt;span style="font-size:8.0pt;font-family:'Arial','sans-serif';"&gt;GRAND PRIZE/VALUE:&lt;o:p&gt;&lt;/o:p&gt;&lt;/span&gt;&lt;/b&gt;&lt;/p&gt;

&lt;p class="MsoNormalCxSpMiddle"&gt;&lt;span style="font-size:8.0pt;font-family:'Arial','sans-serif';"&gt;One (1) Grand Prize winner
will receive a gift bag of One Step Ahead “Hot Products,” including the following
items, in each case, selected by the Sponsor in its sole discretion:&lt;o:p&gt;&lt;/o:p&gt;&lt;/span&gt;&lt;/p&gt;

&lt;p class="MsoNormalCxSpMiddle" style="margin-left:.5in;mso-add-space:auto;text-indent:-.25in;mso-pagination:none;mso-list:l0 level1 lfo1;"&gt;&lt;span style="font-size:8.0pt;font-family:Symbol;mso-fareast-font-family:Symbol;mso-bidi-font-family:Symbol;"&gt;·&lt;span style="font-size:7pt;font-family:'Times New Roman';"&gt;&amp;nbsp;&amp;nbsp;&amp;nbsp;&amp;nbsp;&amp;nbsp;&amp;nbsp;&amp;nbsp;
&lt;/span&gt;&lt;/span&gt;&lt;span style="font-size:8.0pt;font-family:'Arial','sans-serif';"&gt;Belly
Armor Blanket;&lt;o:p&gt;&lt;/o:p&gt;&lt;/span&gt;&lt;/p&gt;

&lt;p class="MsoNormalCxSpMiddle" style="margin-left:.5in;mso-add-space:auto;text-indent:-.25in;mso-pagination:none;mso-list:l0 level1 lfo1;"&gt;&lt;span style="font-size:8.0pt;font-family:Symbol;mso-fareast-font-family:Symbol;mso-bidi-font-family:Symbol;"&gt;·&lt;span style="font-size:7pt;font-family:'Times New Roman';"&gt;&amp;nbsp;&amp;nbsp;&amp;nbsp;&amp;nbsp;&amp;nbsp;&amp;nbsp;&amp;nbsp;
&lt;/span&gt;&lt;/span&gt;&lt;span style="font-size:8.0pt;font-family:'Arial','sans-serif';"&gt;Baby
Kick Counter);&lt;o:p&gt;&lt;/o:p&gt;&lt;/span&gt;&lt;/p&gt;

&lt;p class="MsoNormalCxSpMiddle" style="margin-left:.5in;mso-add-space:auto;text-indent:-.25in;mso-pagination:none;mso-list:l0 level1 lfo1;"&gt;&lt;span style="font-size:8.0pt;font-family:Symbol;mso-fareast-font-family:Symbol;mso-bidi-font-family:Symbol;"&gt;·&lt;span style="font-size:7pt;font-family:'Times New Roman';"&gt;&amp;nbsp;&amp;nbsp;&amp;nbsp;&amp;nbsp;&amp;nbsp;&amp;nbsp;&amp;nbsp;
&lt;/span&gt;&lt;/span&gt;&lt;span style="font-size:8.0pt;font-family:'Arial','sans-serif';"&gt;Undercover
Mama Nursing Tank in black;&lt;o:p&gt;&lt;/o:p&gt;&lt;/span&gt;&lt;/p&gt;

&lt;p class="MsoNormalCxSpMiddle" style="margin-left:.5in;mso-add-space:auto;text-indent:-.25in;mso-pagination:none;mso-list:l0 level1 lfo1;"&gt;&lt;span style="font-size:8.0pt;font-family:Symbol;mso-fareast-font-family:Symbol;mso-bidi-font-family:Symbol;"&gt;·&lt;span style="font-size:7pt;font-family:'Times New Roman';"&gt;&amp;nbsp;&amp;nbsp;&amp;nbsp;&amp;nbsp;&amp;nbsp;&amp;nbsp;&amp;nbsp;
&lt;/span&gt;&lt;/span&gt;&lt;span style="font-size:8.0pt;font-family:'Arial','sans-serif';"&gt;Boppy
Pregnancy Wedge Cushion; and&lt;o:p&gt;&lt;/o:p&gt;&lt;/span&gt;&lt;/p&gt;

&lt;p class="MsoNormalCxSpMiddle" style="margin-left:.5in;mso-add-space:auto;text-indent:-.25in;mso-pagination:none;mso-list:l0 level1 lfo1;"&gt;&lt;span style="font-size:8.0pt;font-family:Symbol;mso-fareast-font-family:Symbol;mso-bidi-font-family:Symbol;"&gt;·&lt;span style="font-size:7pt;font-family:'Times New Roman';"&gt;&amp;nbsp;&amp;nbsp;&amp;nbsp;&amp;nbsp;&amp;nbsp;&amp;nbsp;&amp;nbsp;
&lt;/span&gt;&lt;/span&gt;&lt;span style="font-size:8.0pt;font-family:'Arial','sans-serif';"&gt;Bella
B Bee Relieved Perineal Spray. &lt;o:p&gt;&lt;/o:p&gt;&lt;/span&gt;&lt;/p&gt;

&lt;p class="MsoNormal" style="margin-left:.25in;"&gt;&lt;span style="font-size:8.0pt;font-family:'Arial','sans-serif';"&gt;&amp;nbsp;&lt;/span&gt;&lt;/p&gt;

&lt;p class="MsoNormal"&gt;&lt;span style="font-size:8.0pt;font-family:'Arial','sans-serif';"&gt;Approximate
retail value of the Grand Prize is $138.79. Actual retail value may vary.&lt;o:p&gt;&lt;/o:p&gt;&lt;/span&gt;&lt;/p&gt;

&lt;p class="MsoNormal"&gt;&lt;span style="font-size:8.0pt;font-family:'Arial','sans-serif';"&gt;&amp;nbsp;&lt;/span&gt;&lt;/p&gt;

&lt;p class="MsoNormal"&gt;&lt;span style="font-size:8.0pt;font-family:'Arial','sans-serif';"&gt;The
Grand Prize is not transferable, assignable or redeemable for cash or any other
consideration, and no substitutions will be allowed except by Sponsor, which
reserves the right to substitute prizes of equal or greater value or nature if
advertised prize (or component thereof) is not available. The Grand Prize winner
is responsible for compliance with all applicable federal, state, and/or local
laws and regulations, including, without limitation, the payment of all
applicable taxes. &lt;o:p&gt;&lt;/o:p&gt;&lt;/span&gt;&lt;/p&gt;

&lt;p class="MsoBodyText3"&gt;&lt;span&gt;&amp;nbsp;&lt;/span&gt;&lt;/p&gt;

&lt;p class="MsoNormal" style="margin-right:-.5in;"&gt;&lt;b&gt;&lt;span style="font-size:8.0pt;font-family:'Arial','sans-serif';"&gt;HOW TO ENTER:&lt;/span&gt;&lt;/b&gt;&lt;span style="font-size:8.0pt;font-family:'Arial','sans-serif';"&gt;&lt;o:p&gt;&lt;/o:p&gt;&lt;/span&gt;&lt;/p&gt;

&lt;p class="MsoNormal"&gt;&lt;span style="font-size:8.0pt;font-family:'Arial','sans-serif';"&gt;You may enter the Sweepstakes
by accessing the blog post located at&amp;nbsp;&lt;/span&gt;&lt;a href="http://blog.thebump.com/2012/10/08/giveaway-enter-to-win-a-maternity-best-prize-pack-from-one-step-ahead/"&gt;http://blog.thebump.com/2012/10/08/giveaway-enter-to-win-a-maternity-best-prize-pack-from-one-step-ahead/&lt;/a&gt;&lt;span style="font-size:8.0pt;font-family:'Arial','sans-serif';"&gt;&amp;nbsp;and submitting an answer to
the question “what One Step Ahead product are you most excited to use?” in the
space provided for comments during the Sweepstakes Entry Period. Incomplete or
late entries will be disqualified. Limit one entry per person. If an entrant is
determined to have submitted more than one entry submission, that entrant will
be disqualified. Normal Internet access and usage charges imposed by your
online carrier apply.&amp;nbsp; An entry made will
be deemed to have been made by the "authorized account holder" of the
Twitter, Wordpress or Facebook account, or email address provided by the
entrant, as applicable, at the time the entry is made. For purposes herein, the
"authorized account holder" refers to the person assigned by Twitter,
Wordpress or Facebook to an account, or to an email address by an Internet
access provider, online service provider, or other organization responsible for
assigning email addresses, as applicable. &lt;o:p&gt;&lt;/o:p&gt;&lt;/span&gt;&lt;/p&gt;

&lt;p class="MsoNormal"&gt;&lt;span style="font-size:8.0pt;font-family:'Arial','sans-serif';"&gt;&amp;nbsp;&lt;/span&gt;&lt;/p&gt;

&lt;p class="MsoNormal"&gt;&lt;span style="font-size:8.0pt;font-family:'Arial','sans-serif';"&gt;Entries must comply
with file specifications and character limitations on entry page (e.g., must be
a proper response to the applicable message board post and subject to the
character limitations in the applicable comment box, etc.) and must be in
English&lt;span style="color:red;"&gt;. &lt;/span&gt;Entries must be entrant’s own original
work and owned solely and exclusively by entrant, have not won a previous prize
or award and have not been previously published, must not infringe on,
misappropriate or otherwise violate any third-party rights (including but not
limited to copyright, trademark, rights of publicity or privacy or any other
proprietary right), and must be deemed suitable by Sponsor.&amp;nbsp; Entrant agrees to indemnify, defend and hold
harmless Sponsor, Chelsea &amp;amp; Scott Ltd., and each of their respective
affiliates and subsidiaries, and their respective officers, directors, shareholders,
employees and agents from any losses, damages, or expenses arising from or in
connection with infringement, misappropriation or violation of any third party
rights. Entries deemed lewd or offensive by Sponsor in its sole discretion will
be disqualified.&amp;nbsp; Entries that comply
with format and suitability specifications may, in Sponsor’s sole discretion, be
acknowledged by e-mail, but nevertheless remain subject to full eligibility
determinations at the sole discretion of Sponsor.&amp;nbsp; An entry that does not comply with entry
guidelines will be deemed void and of no effect. All entries will become the
property of Sponsor and will not be returned. Sponsor is not responsible for
transmission and/or computer error. For the avoidance of doubt, acceptance of
entries or submissions will not be deemed to waive any provisions of these Official
Rules, and the entrant may subsequently be disqualified.&lt;o:p&gt;&lt;/o:p&gt;&lt;/span&gt;&lt;/p&gt;

&lt;p class="MsoNormal"&gt;&lt;span style="font-size:8.0pt;font-family:'Arial','sans-serif';"&gt;&amp;nbsp;&lt;/span&gt;&lt;/p&gt;

&lt;p class="MsoNormal" style="margin-right:-.5in;"&gt;&lt;b&gt;&lt;span style="font-size:8.0pt;font-family:'Arial','sans-serif';"&gt;RANDOM DRAWING/ODDS OF WINNING/WINNER:&lt;o:p&gt;&lt;/o:p&gt;&lt;/span&gt;&lt;/b&gt;&lt;/p&gt;

&lt;p class="MsoNormal"&gt;&lt;span style="font-size:8.0pt;font-family:'Arial','sans-serif';"&gt;&amp;nbsp;&lt;/span&gt;&lt;/p&gt;

&lt;p class="MsoNormal"&gt;&lt;span style="font-size:8.0pt;font-family:'Arial','sans-serif';"&gt;The
potential winner of the Sweepstakes will be selected in a random drawing, on or
about October 15, 2012, from all eligible entries received.&amp;nbsp; The Grand Prize will be awarded, and winner
will be notified via e-mail on or about to October 15, 2012, using the email
address associated with the account details (i.e., Wordpress, Facebook or
Twitter) used by the winner or, if no such account details are used, the email
address otherwise provided by the winner, when responding to the applicable
blog post. Each entrant is responsible for the accuracy of the information
included in his/her account details used or otherwise provided when responding
to the applicable blog post, as applicable. The Grand Prize drawing will be
conducted by Sponsor.&amp;nbsp; The Grand Prize
drawing shall be final and conclusive. The odds of winning the Grand Prize will
be determined by the actual number of eligible entries received. Potential Grand
Prize winner(s) will be required to sign and return an Affidavit of
Eligibility, Liability Release, and where legal, a Publicity Release within ten
(10) days of notification attempt. Noncompliance within this time period will
result in disqualification and forfeiture of the Grand Prize, and Sponsor may,
in its sole discretion, award the Grand Prize to an alternate winner selected at
random from all eligible entries received. If Grand Prize notification is
returned as non-deliverable, potential winner will be disqualified and the
Grand Prize forfeited, and Sponsor may, in its sole discretion, award the Grand
Prize to an alternate winner selected at random from all eligible entries
received.&amp;nbsp; The name of the winner of the Sweepstakes
will be available after November 16, 2012. To obtain this information, send a
self-addressed stamped envelope to: The Bump “One Step Ahead ‘Hot Product’” Sweepstakes
- Winner, c/o XO Group Inc.,195 Broadway, 25&lt;sup&gt;th&lt;/sup&gt; Floor, New York, NY 10007.&lt;o:p&gt;&lt;/o:p&gt;&lt;/span&gt;&lt;/p&gt;

&lt;p class="MsoNormal" style="margin-right:-.5in;"&gt;&lt;b&gt;&lt;span style="font-size:8.0pt;font-family:'Arial','sans-serif';"&gt;&amp;nbsp;&lt;/span&gt;&lt;/b&gt;&lt;/p&gt;

&lt;p class="MsoNormal" style="margin-right:-.5in;"&gt;&lt;b&gt;&lt;span style="font-size:8.0pt;font-family:'Arial','sans-serif';"&gt;CAUTION:&lt;o:p&gt;&lt;/o:p&gt;&lt;/span&gt;&lt;/b&gt;&lt;/p&gt;

&lt;p class="MsoNormal"&gt;&lt;span style="font-size:8.0pt;font-family:'Arial','sans-serif';"&gt;Any
attempt by any person to deliberately damage any web site or undermine
legitimate operation of a sweepstakes may constitute a violation of criminal
and civil laws, and should such an attempt be made, Sponsor reserves the right
to seek damages from and/or to prosecute any such person to the fullest extent
permitted by law. Any such tampering will also result in ineligibility to win the
Grand Prize in the Sweepstakes.&lt;o:p&gt;&lt;/o:p&gt;&lt;/span&gt;&lt;/p&gt;

&lt;p class="MsoNormal"&gt;&lt;span style="font-size:8.0pt;font-family:'Arial','sans-serif';"&gt;&amp;nbsp;&lt;/span&gt;&lt;/p&gt;

&lt;p class="MsoNormal"&gt;&lt;b&gt;&lt;span style="font-size:8.0pt;font-family:'Arial','sans-serif';"&gt;CONDITIONS:&lt;o:p&gt;&lt;/o:p&gt;&lt;/span&gt;&lt;/b&gt;&lt;/p&gt;

&lt;p class="MsoNormal"&gt;&lt;span style="font-size:8.0pt;font-family:'Arial','sans-serif';"&gt;&amp;nbsp;&lt;/span&gt;&lt;/p&gt;

&lt;p class="MsoNormal"&gt;&lt;span style="font-size:8.0pt;font-family:'Arial','sans-serif';"&gt;By
participating in this Sweepstakes, entrants agree to be bound by these Official
Rules and the decisions of Sponsor, which are final in all matters relating to
this Sweepstakes, and acknowledge compliance with these Official Rules. Each
entrant acknowledges that the Privacy
Policy and Terms of Use
found on the &lt;u&gt;www.thebump.com&lt;/u&gt; website are hereby incorporated by
reference and apply to the submission of entries pursuant to these Official
Rules.&amp;nbsp; &lt;span class="DeltaViewInsertion"&gt;By
participating in this Sweepstakes, each entrant hereby agrees to &lt;/span&gt;Sponsor&lt;span class="DeltaViewInsertion"&gt;’s collection and usage of the entrant’s personal
information and acknowledges that entrant has read and accepted the
above-referenced Privacy Policy and Terms of Use.&amp;nbsp; &lt;/span&gt;&lt;o:p&gt;&lt;/o:p&gt;&lt;/span&gt;&lt;/p&gt;

&lt;p class="MsoNormal"&gt;&lt;span style="font-size:8.0pt;font-family:'Arial','sans-serif';"&gt;&amp;nbsp;&lt;/span&gt;&lt;/p&gt;

&lt;p class="MsoNormal"&gt;&lt;span style="font-size:8.0pt;font-family:'Arial','sans-serif';"&gt;Sponsor
is in no way liable for any damage, loss, or injury resulting from computer
malfunctions, misdirected or incomplete entries, or acceptance and use of the Grand
Prize. Sponsor and its agents shall have no liability or responsibility for
injuries, damages or liabilities caused or claimed to be caused by
participation in the Sweepstakes or the use or misuse of a prize. Sponsor reserves
the right, in its sole discretion, to cancel, modify or suspend the Sweepstakes
should virus, bugs, or other causes beyond the control of Sponsor corrupt the
administration, security, fairness, integrity or proper play of the Sweepstakes
and award the Grand Prize from all eligible entries received prior to cancellation
or suspension.&lt;o:p&gt;&lt;/o:p&gt;&lt;/span&gt;&lt;/p&gt;

&lt;p class="MsoNormal"&gt;&lt;span style="font-size:8.0pt;font-family:'Arial','sans-serif';"&gt;&amp;nbsp;&lt;/span&gt;&lt;/p&gt;

&lt;p class="MsoNormal"&gt;&lt;span style="font-size:8.0pt;font-family:'Arial','sans-serif';"&gt;By
entering this Sweepstakes, each entrant hereby voluntarily and irrevocably
releases, holds harmless and agrees not to institute any claim against Sponsor,
Chelsea &amp;amp; Scott Ltd., and/or any of their respective affiliates and subsidiaries,
and their respective officers, directors, shareholders, employees and agents
from any losses, damages, or expenses from any and all injuries, losses or
damages of any kind arising from&amp;nbsp; or in
connection with, either directly or indirectly, (1) the awarding, acceptance,
receipt, possession, use and/or misuse of any prize awarded herein; and/or (2)
participation in the Sweepstakes or prize-related activities.&lt;o:p&gt;&lt;/o:p&gt;&lt;/span&gt;&lt;/p&gt;

&lt;p class="MsoNormal"&gt;&lt;span style="font-size:8.0pt;font-family:'Arial','sans-serif';"&gt;&amp;nbsp;&lt;/span&gt;&lt;/p&gt;

&lt;p class="MsoNormal"&gt;&lt;span style="font-size:8.0pt;font-family:'Arial','sans-serif';"&gt;Under
no circumstances will any entrant be permitted to obtain awards for, and each
entrant hereby waives all rights to claim, punitive, incidental or
consequential damages, or any other damages, including attorneys’ fees, and
entrant further waives all rights to have damages multiplied or increased.&lt;o:p&gt;&lt;/o:p&gt;&lt;/span&gt;&lt;/p&gt;

&lt;p class="MsoNormal"&gt;&lt;span style="font-size:8.0pt;"&gt;&amp;nbsp;&lt;/span&gt;&lt;/p&gt;

&lt;p class="MsoNormal"&gt;&lt;span style="font-size:8.0pt;mso-bidi-font-size:6.0pt;font-family:'Arial','sans-serif';"&gt;By accepting the Grand Prize, the winner grants
&lt;/span&gt;&lt;span style="font-size:8.0pt;font-family:'Arial','sans-serif';"&gt;Sponsor&lt;/span&gt;&lt;span style="font-size:8.0pt;mso-bidi-font-size:6.0pt;font-family:'Arial','sans-serif';"&gt;
permission to use his or her name and likeness for advertising and promotional
purposes without any additional compensation (except where prohibited by
law).&amp;nbsp; &lt;/span&gt;&lt;span style="font-size:8.0pt;font-family:'Arial','sans-serif';"&gt;By entering the Sweepstakes, entrants
shall be deemed to have agreed to have their entry information made available
to the Sponsor. The Sweepstakes is subject to these Official Rules. By entering
the Sweepstakes, entrants and the winner agree to waive any right to claim any
ambiguity, inequity or error in the Official Rules of the Sweepstakes, and/or
of the Sweepstakes itself, and agree to be bound by these Official Rules and by
all decisions &lt;/span&gt;&lt;span style="font-size:8.0pt;mso-bidi-font-size:6.0pt;font-family:'Arial','sans-serif';"&gt;of, and interpretations of these Official
Rules by, &lt;/span&gt;&lt;span style="font-size:8.0pt;font-family:'Arial','sans-serif';"&gt;the
Sponsor, which in all respects shall be final and binding.&lt;o:p&gt;&lt;/o:p&gt;&lt;/span&gt;&lt;/p&gt;

&lt;p class="MsoNormal" style="margin-right:-.5in;"&gt;&lt;span style="font-size:8.0pt;font-family:'Arial','sans-serif';"&gt;&amp;nbsp;&lt;/span&gt;&lt;/p&gt;

&lt;p class="MsoNormal" style="margin-right:-.5in;"&gt;&lt;b&gt;&lt;span style="font-size:8.0pt;font-family:'Arial','sans-serif';"&gt;&amp;nbsp;&lt;/span&gt;&lt;/b&gt;&lt;/p&gt;

&lt;p class="MsoNormal" style="margin-right:-.5in;"&gt;&lt;span style="font-size:8.0pt;font-family:'Arial','sans-serif';"&gt;THE NEW YORK COURTS (STATE AND FEDERAL) SHALL
HAVE SOLE JURISDICTION OF ANY CONTROVERSIES REGARDING THE SWEEPSTAKES AND THE
LAWS OF THE STATE OF NEW YORK&lt;span class="DeltaViewInsertion"&gt;, WITHOUT REGARD TO
CONFLICTS OF LAWS PRINCIPLES,&lt;/span&gt;&lt;/span&gt;&lt;span class="DeltaViewInsertion"&gt;&lt;span style="font-size:8.0pt;"&gt; &lt;/span&gt;&lt;/span&gt;&lt;span style="font-size:8.0pt;font-family:'Arial','sans-serif';"&gt;SHALL GOVERN THE SWEEPSTAKES. ENTRANTS WAIVE ANY AND ALL
OBJECTIONS TO JURISDICTION AND VENUE IN THESE COURTS AND HEREBY SUBMIT TO THE
JURISDICTION OF THOSE COURTS.&lt;o:p&gt;&lt;/o:p&gt;&lt;/span&gt;&lt;/p&gt;

&lt;p class="MsoNormal" style="margin-right:-.5in;"&gt;&lt;b&gt;&lt;span style="font-size:8.0pt;font-family:'Arial','sans-serif';"&gt;&amp;nbsp;&lt;/span&gt;&lt;/b&gt;&lt;/p&gt;

&lt;p class="MsoNormal" style="margin-right:-.5in;"&gt;&lt;span style="font-size:8.0pt;font-family:'Arial','sans-serif';"&gt;All rights reserved. Official Rules may be
copied for personal use only and not for any commercial purpose whatsoever.&lt;o:p&gt;&lt;/o:p&gt;&lt;/span&gt;&lt;/p&gt;

&lt;p class="MsoNormal" style="margin-right:-.5in;"&gt;&lt;span style="font-size:8.0pt;font-family:'Arial','sans-serif';"&gt;&amp;nbsp;&lt;/span&gt;&lt;/p&gt;

&lt;p class="MsoNormal" style="margin-right:-.5in;"&gt;&lt;b&gt;&lt;span style="font-size:8.0pt;font-family:'Arial','sans-serif';"&gt;SPONSOR:&lt;o:p&gt;&lt;/o:p&gt;&lt;/span&gt;&lt;/b&gt;&lt;/p&gt;

&lt;p class="MsoNormal" style="margin-right:-.5in;"&gt;&lt;span style="font-size:8.0pt;font-family:'Arial','sans-serif';"&gt;XO Group Inc., 195 Broadway, 25&lt;sup&gt;th&lt;/sup&gt;
Floor, New York, NY 10007.&lt;o:p&gt;&lt;/o:p&gt;&lt;/span&gt;&lt;/p&gt;

&lt;p class="MsoNormal" style="margin-right:-.5in;"&gt;&lt;b&gt;&lt;span style="font-size:8.0pt;font-family:'Arial','sans-serif';"&gt;&amp;nbsp;&lt;/span&gt;&lt;/b&gt;&lt;/p&gt;

&lt;p class="MsoNormal" style="margin-right:-.5in;"&gt;&lt;b&gt;&lt;span style="font-size:8.0pt;font-family:'Arial','sans-serif';"&gt;ADMINISTRATOR:&lt;o:p&gt;&lt;/o:p&gt;&lt;/span&gt;&lt;/b&gt;&lt;/p&gt;

&lt;p class="MsoNormal" style="margin-right:-.5in;"&gt;&lt;span style="font-size:8.0pt;font-family:'Arial','sans-serif';"&gt;XO Group Inc., 195 Broadway, 25&lt;sup&gt;th&lt;/sup&gt;
Floor, New York, NY 10007.&lt;/span&gt;&lt;o:p&gt;&lt;/o:p&gt;&lt;/p&gt;</description></item><item><title>The Bump “hellomellow Mommie To Be Gift Set” Sweepstakes  </title><link>http://community.thebump.com/cs/ks/blogs/nest_baby_editors/archive/2012/10/08/the-bump-hellomellow-mommie-to-be-gift-set-sweepstakes.aspx</link><pubDate>Mon, 08 Oct 2012 14:24:00 GMT</pubDate><guid isPermaLink="false">b16960c2-08ff-48dc-93ce-1f3c6b289aa0:69191500</guid><dc:creator>Bump Kathleen</dc:creator><slash:comments>1</slash:comments><comments>http://community.thebump.com/cs/ks/blogs/nest_baby_editors/comments/69191500.aspx</comments><wfw:commentRss>http://community.thebump.com/cs/ks/blogs/nest_baby_editors/commentrss.aspx?PostID=69191500</wfw:commentRss><description>&lt;p class="MsoNormal"&gt;&lt;span style="font-size:8.0pt;font-family:'Arial','sans-serif';"&gt;The
Bump “hellomellow Mommie To Be Gift Set” Sweepstakes &lt;/span&gt;&lt;span style="font-family:'Arial','sans-serif';"&gt;&lt;o:p&gt;&lt;/o:p&gt;&lt;/span&gt;&lt;/p&gt;

&lt;h3 style="margin-right:-.5in;"&gt;&lt;span style="font-size:8.0pt;font-weight:normal;"&gt;&amp;nbsp;&lt;/span&gt;&lt;/h3&gt;

&lt;h5&gt;&lt;span style="font-size:8.0pt;"&gt;NO PURCHASE IS NECESSARY TO ENTER
OR WIN THIS SWEEPSTAKES. MAKING A PURCHASE WILL NOT INCREASE YOUR CHANCES OF
WINNING. VOID WHERE PROHIBITED BY LAW.&lt;o:p&gt;&lt;/o:p&gt;&lt;/span&gt;&lt;/h5&gt;

&lt;p class="MsoNormal" style="margin-right:-.5in;"&gt;&lt;b&gt;&lt;span style="font-size:8.0pt;font-family:'Arial','sans-serif';"&gt;&amp;nbsp;&lt;/span&gt;&lt;/b&gt;&lt;/p&gt;

&lt;p class="MsoNormal" style="margin-right:-.5in;"&gt;&lt;b&gt;&lt;span style="font-size:8.0pt;font-family:'Arial','sans-serif';"&gt;TERM:&lt;/span&gt;&lt;/b&gt;&lt;span style="font-size:8.0pt;font-family:'Arial','sans-serif';"&gt;&lt;o:p&gt;&lt;/o:p&gt;&lt;/span&gt;&lt;/p&gt;

&lt;p class="MsoBodyText" style="margin-right:-.5in;"&gt;&lt;span style="font-size:8.0pt;"&gt;The &lt;/span&gt;&lt;span style="font-size:8.0pt;mso-ansi-language:EN-US;"&gt;Bump &lt;/span&gt;&lt;span style="font-size:8.0pt;"&gt;“&lt;/span&gt;&lt;span style="font-size:8.0pt;mso-ansi-language:EN-US;"&gt;hellomellow Mommie To Be Gift Set”&lt;/span&gt;&lt;b&gt;&lt;span style="font-size:8.0pt;"&gt; &lt;/span&gt;&lt;/b&gt;&lt;span style="font-size:8.0pt;"&gt;Sweepstakes (the
"Sweepstakes") entry period commences at 12:00 A.M. Eastern &lt;/span&gt;&lt;span style="font-size:8.0pt;mso-ansi-language:EN-US;"&gt;Daylight&lt;/span&gt;&lt;span style="font-size:8.0pt;"&gt; &lt;span&gt;Time on&lt;/span&gt;&lt;/span&gt;&lt;span style="font-size:8.0pt;mso-ansi-language:EN-US;"&gt; Monday October 8, 2012&lt;/span&gt;&lt;span style="font-size:8.0pt;"&gt;, and ends at 11:59 P.M. Eastern &lt;/span&gt;&lt;span style="font-size:8.0pt;mso-ansi-language:EN-US;"&gt;Daylight&lt;/span&gt;&lt;span style="font-size:8.0pt;"&gt; &lt;span&gt;Time on &lt;/span&gt;&lt;/span&gt;&lt;span style="font-size:8.0pt;mso-ansi-language:EN-US;"&gt;&amp;nbsp;&lt;/span&gt;&lt;span style="font-size:8.0pt;mso-ansi-language:EN-US;"&gt;Friday October 12, 2012&lt;/span&gt;&lt;span style="font-size:8.0pt;"&gt;(the "Sweepstakes Entry Period").&amp;nbsp; &lt;/span&gt;&lt;span style="font-size:8.0pt;mso-bidi-font-family:Arial;"&gt;The Sweepstakes is sponsored by XO Group
Inc., &lt;/span&gt;&lt;span style="font-size:8.0pt;mso-ansi-language:EN-US;"&gt;195&lt;/span&gt;&lt;span style="font-size:8.0pt;"&gt; Broadway, New York, NY 100&lt;/span&gt;&lt;span style="font-size:8.0pt;mso-ansi-language:EN-US;"&gt;07&lt;/span&gt;&lt;span style="font-size:8.0pt;"&gt; ("Sponsor")&lt;/span&gt;&lt;span style="font-size:8.0pt;mso-ansi-language:EN-US;"&gt;, through its division The Bump&lt;/span&gt;&lt;span style="font-size:8.0pt;"&gt;.&lt;o:p&gt;&lt;/o:p&gt;&lt;/span&gt;&lt;/p&gt;

&lt;p class="MsoNormal" style="margin-right:-.5in;"&gt;&lt;span style="font-size:8.0pt;font-family:'Arial','sans-serif';"&gt;&amp;nbsp;&lt;/span&gt;&lt;/p&gt;

&lt;p class="MsoBodyText2"&gt;&lt;b&gt;&lt;span&gt;ELIGIBILITY:&lt;o:p&gt;&lt;/o:p&gt;&lt;/span&gt;&lt;/b&gt;&lt;/p&gt;

&lt;p class="MsoBodyText2"&gt;&lt;span&gt;This Sweepstakes
is open to legal residents of the 50 United States, and the District of
Columbia, 18 years or older as of date of entry. &lt;/span&gt;Each entrant
&lt;span&gt;must be a registered member of &lt;u&gt;www.&lt;/u&gt;&lt;/span&gt;&lt;u&gt;thebump&lt;span&gt;.com&lt;/span&gt;&lt;/u&gt;&lt;span&gt; as of date of entry to be eligible.&lt;/span&gt;&lt;span&gt; &lt;/span&gt;&lt;span&gt;Employees of the Sponsor; &lt;/span&gt;Prize Provider(s); &lt;span&gt;any promotional companies or advertising
agencies participating in the Sweepstakes and employees of their respective
subsidiaries and affiliates; any persons involved in the creation, development,
or implementation of this Sweepstakes; and any other persons or entities
directly associated with this Sweepstakes and any members of their immediate
families or households are ineligible to participate. Entries for the Sweepstakes
drawing must be received prior to the expiration of the Sweepstakes Entry
Period. This Sweepstakes is void in Puerto Rico and the U.S. Virgin Islands and
wherever prohibited or restricted by law, and is subject to all federal, state,
and local laws and regulations. By submitting an entry, entrants agree to abide
by these Official Rules and all applicable federal, state, and local laws and
regulations that govern sweepstakes.&lt;o:p&gt;&lt;/o:p&gt;&lt;/span&gt;&lt;/p&gt;

&lt;p class="MsoNormal" style="margin-right:-.5in;"&gt;&lt;b&gt;&lt;span style="font-size:8.0pt;font-family:'Arial','sans-serif';"&gt;&amp;nbsp;&lt;/span&gt;&lt;/b&gt;&lt;/p&gt;

&lt;p class="MsoNormal" style="margin-right:-.5in;"&gt;&lt;b&gt;&lt;span style="font-size:8.0pt;font-family:'Arial','sans-serif';"&gt;GRAND PRIZE/VALUE:&lt;o:p&gt;&lt;/o:p&gt;&lt;/span&gt;&lt;/b&gt;&lt;/p&gt;

&lt;p class="MsoNormal"&gt;&lt;span class="bodycopy5"&gt;&lt;span style="font-size:8.0pt;background:yellow;mso-highlight:yellow;"&gt;&lt;o:p&gt;&amp;nbsp;&lt;/o:p&gt;&lt;/span&gt;&lt;/span&gt;&lt;/p&gt;

&lt;p class="MsoNormal"&gt;&lt;span style="font-size:8.0pt;font-family:'Arial','sans-serif';"&gt;One
(1) Grand Prize winner will receive a Mommie To Be Gift Set including the
following items, in each case, selected by Sponsor in its sole discretion:&lt;o:p&gt;&lt;/o:p&gt;&lt;/span&gt;&lt;/p&gt;

&lt;p class="MsoNormal" style="margin-left:.5in;text-indent:-.25in;mso-list:l0 level1 lfo1;"&gt;&lt;span style="font-size:8.0pt;font-family:Symbol;mso-fareast-font-family:Symbol;mso-bidi-font-family:Symbol;"&gt;·&lt;span style="font-size:7pt;font-family:'Times New Roman';"&gt;&amp;nbsp;&amp;nbsp;&amp;nbsp;&amp;nbsp;&amp;nbsp;&amp;nbsp;&amp;nbsp;
&lt;/span&gt;&lt;/span&gt;&lt;span style="font-size:8.0pt;font-family:'Arial','sans-serif';"&gt;Avocado
/ Mango Body Scrub ; &lt;o:p&gt;&lt;/o:p&gt;&lt;/span&gt;&lt;/p&gt;

&lt;p class="MsoNormal" style="margin-left:.5in;text-indent:-.25in;mso-list:l0 level1 lfo1;"&gt;&lt;span style="font-size:8.0pt;font-family:Symbol;mso-fareast-font-family:Symbol;mso-bidi-font-family:Symbol;"&gt;·&lt;span style="font-size:7pt;font-family:'Times New Roman';"&gt;&amp;nbsp;&amp;nbsp;&amp;nbsp;&amp;nbsp;&amp;nbsp;&amp;nbsp;&amp;nbsp;
&lt;/span&gt;&lt;/span&gt;&lt;span style="font-size:8.0pt;font-family:'Arial','sans-serif';"&gt;Avocado
/ Mango Body Butter ; &lt;o:p&gt;&lt;/o:p&gt;&lt;/span&gt;&lt;/p&gt;

&lt;p class="MsoNormal" style="margin-left:.5in;text-indent:-.25in;mso-list:l0 level1 lfo1;"&gt;&lt;span style="font-size:8.0pt;font-family:Symbol;mso-fareast-font-family:Symbol;mso-bidi-font-family:Symbol;"&gt;·&lt;span style="font-size:7pt;font-family:'Times New Roman';"&gt;&amp;nbsp;&amp;nbsp;&amp;nbsp;&amp;nbsp;&amp;nbsp;&amp;nbsp;&amp;nbsp;
&lt;/span&gt;&lt;/span&gt;&lt;span style="font-size:8.0pt;font-family:'Arial','sans-serif';"&gt;Avocado
/ Mango Body Oil ; and&amp;nbsp; &lt;o:p&gt;&lt;/o:p&gt;&lt;/span&gt;&lt;/p&gt;

&lt;p class="MsoNormal" style="margin-left:.5in;text-indent:-.25in;mso-list:l0 level1 lfo1;"&gt;&lt;span style="font-size:8.0pt;font-family:Symbol;mso-fareast-font-family:Symbol;mso-bidi-font-family:Symbol;"&gt;·&lt;span style="font-size:7pt;font-family:'Times New Roman';"&gt;&amp;nbsp;&amp;nbsp;&amp;nbsp;&amp;nbsp;&amp;nbsp;&amp;nbsp;&amp;nbsp;
&lt;/span&gt;&lt;/span&gt;&lt;span style="font-size:8.0pt;font-family:'Arial','sans-serif';"&gt;“I
Can’t See My Feet” Soak. &lt;o:p&gt;&lt;/o:p&gt;&lt;/span&gt;&lt;/p&gt;

&lt;p class="MsoNormalCxSpMiddle"&gt;&lt;span style="font-size:8.0pt;font-family:'Arial','sans-serif';"&gt;&amp;nbsp;&lt;/span&gt;&lt;/p&gt;

&lt;p class="MsoNormal"&gt;&lt;span style="font-size:8.0pt;font-family:'Arial','sans-serif';"&gt;Approximate
retail value of the Grand Prize is $68.00. Actual retail value may vary.&lt;o:p&gt;&lt;/o:p&gt;&lt;/span&gt;&lt;/p&gt;

&lt;p class="MsoNormal"&gt;&lt;span style="font-size:8.0pt;font-family:'Arial','sans-serif';"&gt;&amp;nbsp;&lt;/span&gt;&lt;/p&gt;

&lt;p class="MsoNormal"&gt;&lt;span style="font-size:8.0pt;font-family:'Arial','sans-serif';"&gt;The
Grand Prize is not transferable, assignable or redeemable for cash or any other
consideration, and no substitutions will be allowed except by Sponsor, which
reserves the right to substitute prizes of equal or greater value or nature if
advertised prize is not available. The Grand Prize winner is responsible for
compliance with all applicable federal, state, and/or local laws and
regulations, including, without limitation, the payment of all applicable
taxes. &lt;o:p&gt;&lt;/o:p&gt;&lt;/span&gt;&lt;/p&gt;

&lt;p class="MsoBodyText3"&gt;&lt;span&gt;&amp;nbsp;&lt;/span&gt;&lt;/p&gt;

&lt;p class="MsoNormal" style="margin-right:-.5in;"&gt;&lt;b&gt;&lt;span style="font-size:8.0pt;font-family:'Arial','sans-serif';"&gt;HOW TO ENTER:&lt;/span&gt;&lt;/b&gt;&lt;span style="font-size:8.0pt;font-family:'Arial','sans-serif';"&gt;&lt;o:p&gt;&lt;/o:p&gt;&lt;/span&gt;&lt;/p&gt;

&lt;p class="MsoNormal"&gt;&lt;span style="font-size:8.0pt;font-family:'Arial','sans-serif';"&gt;You may enter the Sweepstakes
by submitting a reply to the message board accessible at &lt;u&gt;www.thebump.com/&lt;span style="background:yellow;mso-highlight:yellow;"&gt;[__________]&lt;/span&gt;&lt;/u&gt; during
the Sweepstakes Entry Period. Incomplete or late entries will be disqualified.
Limit one entry per person. If an entrant is determined to have submitted more
than one entry submission, that entrant will be disqualified. Normal Internet
access and usage charges imposed by your online carrier apply.&amp;nbsp; An entry made will be deemed to have been
made by the "authorized account holder" of the email address utilized
at the time the entry is made. For purposes herein, the "authorized
account holder" refers to the person assigned to an email address by an
Internet access provider, online service provider, or other organization
responsible for assigning email addresses. &lt;o:p&gt;&lt;/o:p&gt;&lt;/span&gt;&lt;/p&gt;

&lt;p class="MsoNormal"&gt;&lt;span style="font-size:8.0pt;font-family:'Arial','sans-serif';"&gt;&amp;nbsp;&lt;/span&gt;&lt;/p&gt;

&lt;p class="MsoNormal"&gt;&lt;span style="font-size:8.0pt;font-family:'Arial','sans-serif';"&gt;Entries must comply
with file specifications and character limitations on entry page (e.g., must be
a proper response to the applicable message board post and subject to the
character limitations in the applicable comment box, etc.) and must be in
English&lt;span style="color:red;"&gt;. &lt;/span&gt;Entries must be entrant’s own original
work and owned solely and exclusively by entrant, have not won a previous prize
or award and have not been previously published, must not infringe on,
misappropriate or otherwise violate any third-party rights (including but not
limited to copyright, trademark, rights of publicity or privacy or any other
proprietary right), and must be deemed suitable by Sponsor.&amp;nbsp; Entrant agrees to indemnify, defend and hold
harmless Sponsor, hellomellow, inc., and each of their respective affiliates,
and their respective officers, directors, shareholders, employees and agents
from any losses, damages, or expenses arising from or in connection with
infringement, misappropriation or violation of any third party rights. Entries
deemed lewd or offensive may be disqualified, in Sponsor’s sole
discretion.&amp;nbsp; Entries that comply with
format and suitability specifications may, in Sponsor’s sole discretion, be
acknowledged by e-mail, but nevertheless remain subject to full eligibility
determinations at the sole discretion of Sponsor.&amp;nbsp; An entry that does not comply with entry
guidelines will be deemed void and of no effect. All entries will become the
property of Sponsor and will not be returned. Sponsor is not responsible for
transmission and/or computer error. For the avoidance of doubt, acceptance of
entries or submissions will not be deemed to waive any provisions of these Official
Rules, and the entrant may subsequently be disqualified.&lt;o:p&gt;&lt;/o:p&gt;&lt;/span&gt;&lt;/p&gt;

&lt;p class="MsoNormal"&gt;&lt;span style="font-size:8.0pt;font-family:'Arial','sans-serif';"&gt;&amp;nbsp;&lt;/span&gt;&lt;/p&gt;

&lt;p class="MsoNormal" style="margin-right:-.5in;"&gt;&lt;b&gt;&lt;span style="font-size:8.0pt;font-family:'Arial','sans-serif';"&gt;RANDOM DRAWING/ODDS OF WINNING/WINNER:&lt;o:p&gt;&lt;/o:p&gt;&lt;/span&gt;&lt;/b&gt;&lt;/p&gt;

&lt;p class="MsoNormal"&gt;&lt;span style="font-size:8.0pt;font-family:'Arial','sans-serif';"&gt;&amp;nbsp;&lt;/span&gt;&lt;/p&gt;

&lt;p class="MsoNormal"&gt;&lt;span style="font-size:8.0pt;font-family:'Arial','sans-serif';"&gt;The
potential winner of the Sweepstakes will be selected in a random drawing, on or
about October 15, 2012, from all eligible entries received.&amp;nbsp; The Grand Prize will be awarded, and winner
will be notified via e-mail on or about to October 15, 2012, using the contact
information provided on the winner’s &lt;u&gt;www.thebump.com&lt;/u&gt; membership
registration form. Each entrant is responsible for the accuracy of the
information included in his/her membership registration form. The Grand Prize
drawing will be conducted by Sponsor.&amp;nbsp; The
Grand Prize drawing shall be final and conclusive. The odds of winning the Grand
Prize will be determined by the actual number of eligible entries received. Potential
Grand Prize winner(s) will be required to sign and return an Affidavit of
Eligibility, Liability Release, and where legal, a Publicity Release within ten
(10) days of notification attempt. Noncompliance within this time period will
result in disqualification and forfeiture of the Grand Prize, and Sponsor may,
in its sole discretion, award the Grand Prize to an alternate winner selected at
random from all eligible entries received. If Grand Prize notification is
returned as non-deliverable, potential winner will be disqualified and the
Grand Prize forfeited, and Sponsor may, in its sole discretion, award the Grand
Prize to an alternate winner selected at random from all eligible entries
received.&amp;nbsp; The name of the winner of the Sweepstakes
will be available after November 15, 2012. To obtain this information, send a
self-addressed stamped envelope to: The Bump “hellomellow Mommie To Be Gift Set
Sweepstakes” - Winner, c/o XO Group Inc.195 Broadway, New York, NY 10007.&lt;o:p&gt;&lt;/o:p&gt;&lt;/span&gt;&lt;/p&gt;

&lt;p class="MsoNormal" style="margin-right:-.5in;"&gt;&lt;b&gt;&lt;span style="font-size:8.0pt;font-family:'Arial','sans-serif';"&gt;&amp;nbsp;&lt;/span&gt;&lt;/b&gt;&lt;/p&gt;

&lt;p class="MsoNormal" style="margin-right:-.5in;"&gt;&lt;b&gt;&lt;span style="font-size:8.0pt;font-family:'Arial','sans-serif';"&gt;CAUTION:&lt;o:p&gt;&lt;/o:p&gt;&lt;/span&gt;&lt;/b&gt;&lt;/p&gt;

&lt;p class="MsoNormal"&gt;&lt;span style="font-size:8.0pt;font-family:'Arial','sans-serif';"&gt;Any
attempt by any person to deliberately damage any web site or undermine
legitimate operation of a sweepstakes may constitute a violation of criminal
and civil laws, and should such an attempt be made, Sponsor reserves the right
to seek damages from and/or to prosecute any such person to the fullest extent
permitted by law. Any such tampering also will result in ineligibility to win the
Grand Prize in the Sweepstakes.&lt;o:p&gt;&lt;/o:p&gt;&lt;/span&gt;&lt;/p&gt;

&lt;p class="MsoNormal"&gt;&lt;span style="font-size:8.0pt;font-family:'Arial','sans-serif';"&gt;&amp;nbsp;&lt;/span&gt;&lt;/p&gt;

&lt;p class="MsoNormal"&gt;&lt;b&gt;&lt;span style="font-size:8.0pt;font-family:'Arial','sans-serif';"&gt;CONDITIONS:&lt;o:p&gt;&lt;/o:p&gt;&lt;/span&gt;&lt;/b&gt;&lt;/p&gt;

&lt;p class="MsoNormal"&gt;&lt;span style="font-size:8.0pt;font-family:'Arial','sans-serif';"&gt;&amp;nbsp;&lt;/span&gt;&lt;/p&gt;

&lt;p class="MsoNormal"&gt;&lt;span style="font-size:8.0pt;font-family:'Arial','sans-serif';"&gt;By
participating in this Sweepstakes, entrants agree to be bound by these Official
Rules and the decisions of Sponsor, which are final in all matters relating to
this Sweepstakes, and acknowledge compliance with these Official Rules. Each
entrant acknowledges that the Privacy
Policy and Terms of Use
found on the &lt;u&gt;www.thebump.com&lt;/u&gt; website are hereby incorporated by reference
and apply to the submission of entries pursuant to these Official Rules.&amp;nbsp; &lt;span class="DeltaViewInsertion"&gt;&lt;span style="color:windowtext;"&gt;By
participating in this Sweepstakes, each entrant hereby agrees to &lt;/span&gt;&lt;/span&gt;Sponsor&lt;span class="DeltaViewInsertion"&gt;&lt;span style="color:windowtext;"&gt;’s collection and usage of the entrant’s personal
information and acknowledges that entrant has read and accepted the
above-referenced Privacy Policy and Terms of Use.&lt;/span&gt;&lt;/span&gt;&lt;span class="DeltaViewInsertion"&gt;&amp;nbsp; &lt;/span&gt;&lt;o:p&gt;&lt;/o:p&gt;&lt;/span&gt;&lt;/p&gt;

&lt;p class="MsoNormal"&gt;&lt;span style="font-size:8.0pt;font-family:'Arial','sans-serif';"&gt;&amp;nbsp;&lt;/span&gt;&lt;/p&gt;

&lt;p class="MsoNormal"&gt;&lt;span style="font-size:8.0pt;font-family:'Arial','sans-serif';"&gt;Sponsor
is in no way liable for any damage, loss, or injury resulting from computer
malfunctions, misdirected or incomplete entries, or acceptance and use of the Grand
Prize. Sponsor and its agents shall have no liability or responsibility for
injuries, damages or liabilities caused or claimed to be caused by
participation in the Sweepstakes or the use or misuse of a prize. Sponsor reserves
the right, in its sole discretion, to cancel, modify or suspend the Sweepstakes
should virus, bugs, or other causes beyond the control of Sponsor corrupt the
administration, security, fairness, integrity or proper play of the Sweepstakes
and award the Grand Prize from all eligible entries received prior to
cancellation or suspension.&lt;o:p&gt;&lt;/o:p&gt;&lt;/span&gt;&lt;/p&gt;

&lt;p class="MsoNormal"&gt;&lt;span style="font-size:8.0pt;font-family:'Arial','sans-serif';"&gt;&amp;nbsp;&lt;/span&gt;&lt;/p&gt;

&lt;p class="MsoNormal"&gt;&lt;span style="font-size:8.0pt;font-family:'Arial','sans-serif';"&gt;By
entering this Sweepstakes, each entrant hereby voluntarily and irrevocably
releases, holds harmless and agrees not to institute any claim against Sponsor,
hellomellow, inc. and/or any of their respective affiliates and subsidiaries,
and their respective officers, directors, shareholders, employees and agents
from any losses, damages, or expenses from any and all injuries, losses or
damages of any kind arising from&amp;nbsp; or in
connection with, either directly or indirectly, (1) the awarding, acceptance,
receipt, possession, use and/or misuse of any prize awarded herein; and/or (2)
participation in the Sweepstakes or prize-related activities.&lt;o:p&gt;&lt;/o:p&gt;&lt;/span&gt;&lt;/p&gt;

&lt;p class="MsoNormal"&gt;&lt;span style="font-size:8.0pt;font-family:'Arial','sans-serif';"&gt;&amp;nbsp;&lt;/span&gt;&lt;/p&gt;

&lt;p class="MsoNormal"&gt;&lt;span style="font-size:8.0pt;font-family:'Arial','sans-serif';"&gt;Under
no circumstances will any entrant be permitted to obtain awards for, and each
entrant hereby waives all rights to claim, punitive, incidental or
consequential damages, or any other damages, including attorneys’ fees, and
entrant further waives all rights to have damages multiplied or increased.&lt;o:p&gt;&lt;/o:p&gt;&lt;/span&gt;&lt;/p&gt;

&lt;p class="MsoNormal"&gt;&lt;span style="font-size:8.0pt;"&gt;&amp;nbsp;&lt;/span&gt;&lt;/p&gt;

&lt;p class="MsoNormal"&gt;&lt;span style="font-size:8.0pt;mso-bidi-font-size:6.0pt;font-family:'Arial','sans-serif';"&gt;By accepting the Grand Prize, the winner
grants &lt;/span&gt;&lt;span style="font-size:8.0pt;font-family:'Arial','sans-serif';"&gt;Sponsor&lt;/span&gt;&lt;span style="font-size:8.0pt;mso-bidi-font-size:6.0pt;font-family:'Arial','sans-serif';"&gt;
permission to use his or her name and likeness for advertising and promotional
purposes without any additional compensation (except where prohibited by
law).&amp;nbsp; &lt;/span&gt;&lt;span style="font-size:8.0pt;font-family:'Arial','sans-serif';"&gt;By entering the Sweepstakes, entrants
shall be deemed to have agreed to have their entry information made available
to the Sponsor. The Sweepstakes is subject to these Official Rules. By entering
the Sweepstakes, entrants and the winner agree to waive any right to claim any
ambiguity, inequity or error in the Official Rules of the Sweepstakes, and/or
of the Sweepstakes itself, and agree to be bound by these Official Rules and by
all decisions &lt;/span&gt;&lt;span style="font-size:8.0pt;mso-bidi-font-size:6.0pt;font-family:'Arial','sans-serif';"&gt;of, and interpretations of these Official
Rules by, &lt;/span&gt;&lt;span style="font-size:8.0pt;font-family:'Arial','sans-serif';"&gt;the
Sponsor, which in all respects shall be final and binding.&lt;o:p&gt;&lt;/o:p&gt;&lt;/span&gt;&lt;/p&gt;

&lt;p class="MsoNormal" style="margin-right:-.5in;"&gt;&lt;span style="font-size:8.0pt;font-family:'Arial','sans-serif';"&gt;&amp;nbsp;&lt;/span&gt;&lt;/p&gt;

&lt;p class="MsoNormal" style="margin-right:-.5in;"&gt;&lt;b&gt;&lt;span style="font-size:8.0pt;font-family:'Arial','sans-serif';"&gt;&amp;nbsp;&lt;/span&gt;&lt;/b&gt;&lt;/p&gt;

&lt;p class="MsoNormal" style="margin-right:-.5in;"&gt;&lt;span style="font-size:8.0pt;font-family:'Arial','sans-serif';"&gt;THE NEW YORK COURTS (STATE AND FEDERAL) SHALL
HAVE SOLE JURISDICTION OF ANY CONTROVERSIES REGARDING THE SWEEPSTAKES AND THE
LAWS OF THE STATE OF NEW YORK&lt;span class="DeltaViewInsertion"&gt;&lt;span style="color:windowtext;"&gt;, WITHOUT
REGARD TO CONFLICTS OF LAWS PRINCIPLES,&lt;/span&gt;&lt;/span&gt;&lt;/span&gt;&lt;span class="DeltaViewInsertion"&gt;&lt;span style="font-size:8.0pt;color:windowtext;"&gt; &lt;/span&gt;&lt;/span&gt;&lt;span style="font-size:8.0pt;font-family:'Arial','sans-serif';"&gt;SHALL GOVERN THE SWEEPSTAKES.
ENTRANTS WAIVE ANY AND ALL OBJECTIONS TO JURISDICTION AND VENUE IN THESE COURTS
AND HEREBY SUBMIT TO THE JURISDICTION OF THOSE COURTS.&lt;o:p&gt;&lt;/o:p&gt;&lt;/span&gt;&lt;/p&gt;

&lt;p class="MsoNormal" style="margin-right:-.5in;"&gt;&lt;b&gt;&lt;span style="font-size:8.0pt;font-family:'Arial','sans-serif';"&gt;&amp;nbsp;&lt;/span&gt;&lt;/b&gt;&lt;/p&gt;

&lt;p class="MsoNormal" style="margin-right:-.5in;"&gt;&lt;span style="font-size:8.0pt;font-family:'Arial','sans-serif';"&gt;All rights reserved. Official Rules may be
copied for personal use only and not for any commercial purpose whatsoever.&lt;o:p&gt;&lt;/o:p&gt;&lt;/span&gt;&lt;/p&gt;

&lt;p class="MsoNormal" style="margin-right:-.5in;"&gt;&lt;span style="font-size:8.0pt;font-family:'Arial','sans-serif';"&gt;&amp;nbsp;&lt;/span&gt;&lt;/p&gt;

&lt;p class="MsoNormal" style="margin-right:-.5in;"&gt;&lt;b&gt;&lt;span style="font-size:8.0pt;font-family:'Arial','sans-serif';"&gt;SPONSOR:&lt;o:p&gt;&lt;/o:p&gt;&lt;/span&gt;&lt;/b&gt;&lt;/p&gt;

&lt;p class="MsoNormal" style="margin-right:-.5in;"&gt;&lt;span style="font-size:8.0pt;font-family:'Arial','sans-serif';"&gt;XO Group Inc., 195 Broadway, New York, NY 10007.&lt;o:p&gt;&lt;/o:p&gt;&lt;/span&gt;&lt;/p&gt;

&lt;p class="MsoNormal" style="margin-right:-.5in;"&gt;&lt;b&gt;&lt;span style="font-size:8.0pt;font-family:'Arial','sans-serif';"&gt;&amp;nbsp;&lt;/span&gt;&lt;/b&gt;&lt;/p&gt;

&lt;p class="MsoNormal" style="margin-right:-.5in;"&gt;&lt;b&gt;&lt;span style="font-size:8.0pt;font-family:'Arial','sans-serif';"&gt;ADMINISTRATOR:&lt;o:p&gt;&lt;/o:p&gt;&lt;/span&gt;&lt;/b&gt;&lt;/p&gt;

&lt;p class="MsoNormal" style="margin-right:-.5in;"&gt;&lt;span style="font-size:8.0pt;font-family:'Arial','sans-serif';"&gt;XO Group Inc., 195 Broadway, New York, NY 10007.&lt;/span&gt;&lt;o:p&gt;&lt;/o:p&gt;&lt;/p&gt;</description></item></channel></rss>